Tag Archives: EIC Accelerator submission

Smack My Pitch Up: Changing The Evaluation Focus Of The EIC Accelerator

The EIC Accelerator funding (grant and equity, with blended financing option) has undergone substantial changes over the past years, especially during the transition from the Horizon 2020 (2014-2020) to the Horizon Europe (2021-2027) framework program.

As part of the European Commissions (EC) and European Innovation Councils (EIC) portfolio of funding instruments (see EIC Programs), it supports startups and Small- and Medium-Sized Enterprises (SME) with up to €2.5 million in grant and €15 million in equity financing per project (€17.5 million total).

Keeping Up With The EIC

In contrast to many other public grant opportunities for businesses, the EIC Accelerator remains in constant flux due to varying influencing factors such as increasing marketing by the EIC, conflicts between the European Parliament and Commission as well as changes in the proposal templates, evaluation process and budgets (see Work Programme 2023).

To advise prospective applicants accurately, it is often the responsibility of professional writers, freelancers or consultants to keep track of the newest changes, trends and potential disruptions that could occur in the EIC programs.

This can include changes in the proposal submission process, potential budget alterations, disruptions through AI (see ChatGPT) or subtle changes in the success rates of the program (see Success Cases).

The Eroding Evaluation Process

The EIC Accelerator follows a simple but lengthy 3-step evaluation process that uses a short application (Step 1), a long application (Step 2) and a remote interview (Step 3) as its base (see What is the EIC Accelerator?).

For the first two steps, the EIC uses thousands of remote evaluators to account for the high number of submitted applications while the last step uses a small number of commercially-oriented jury members. Ideally, this process allows the EIC to vet good technologies in the first two steps and then select the best business cases in the last stage to ensure that the long-term success of the program remains high.

Since the inception of the new EIC Accelerator in 2021, the evaluation process has remained the same but the outcomes of the process have changed dramatically.

The graphic shows the selection rates for the EIC Accelerator’s full proposal (Step 2, white), the interview (Step 3, green) and the combined rates for both stages (Step 2×3, yellow).

It is evident that, while the overall success rates (yellow) have trended slightly downwards, there has been a strong trend for the increase of Step 2 and a decrease of Step 3 selection rates.

This means that the EIC is starting to rely more and more on the EIC Jury in the interview rather than the remote evaluators to assess the quality of the projects.

It likewise means that the quality of the EIC Jury is naturally being eroded since more interviews require more interviewers with a venture background but these are harder to come by than the remote evaluators.

Jury Jeopardy

The goal of the EIC Accelerator interviews is to use a small number of highly qualified experts who make the final funding decisions which increases the quality and ideally reduces the randomness of the selection process.

But, by increasing the number of jury members, the entire process will likely become even more random.

Written Step 1 and Step 2 EIC Accelerator applications present a certain degree of control and predictability whereas applicants can rely on expert proposal writers to support them. For the interview, even the most elaborate pitch coaching will still present a significantly higher luck factor and is subject to the influence of interpersonal skills that are difficult to assess and train within just a few weeks.

Even the EIC’s report on the EIC Accelerator program has revealed that the interviews are presenting a high degree of randomness when it comes to rejections and approvals (see 2020 Report). This is aggravated by the fact that applicants cannot rebut the comments of the jury members outside of being invited to an interview.

What Happened?

In 2021, everything seemed perfect: The EIC Accelerator budget was at an all-time high, Horizon Europe had just launched, the EIC had completely reinvented the submission process and global financial markets were on the good side of the economic bubble when money was available and interest rates were low.

The first EIC Accelerator deadline in June was concluded with unprecedented funding rates that were incomparable to the less than 1% observed just a few months before:

Rates in % Step 2 Step 3 Step 2×3
June 2021 16 50 8
October 2021 19 47 9
March 2022 24 28 7
June 2022 24 32 8
October 2022 22 33 7
January 2023 33 20 7

Note: The January 2023 cut-off did not include the EIC Accelerator Strategic Challenges which might have impacted the selection rates.

16% of all Step 2 applicants were selected and a total of 50% were selected in the Step 3 interviews (see June 2021 Success). This means that one out of every two applicants was selected in the interview which is a very promising rate for interviewees.

Step 2 was still quite selective with a rate of only 16% but, over the following years, the selection rates for Step 2 gradually increased while the interview rates decreased.

Don’t Turn on the Light

There are a variety of potential explanations for this but the most obvious answer lies in the Step 2 evaluation process itself. Every company applying to the EIC Accelerator is able to see the comments and reasoning for the rejection of their proposal with great detail (see Developing the Rebuttal).

This means that the rejectee has a transparent view of what is needed to succeed in this step according to the first evaluators that have read the application. This is in contrast to the previous submission process where no comments were obtained and applicants that were rejected had to take a shot in the dark in their resubmission.

Today, a resubmission is much easier since the applicant only needs to address the evaluator’s criticisms in a logical manner to succeed while the new evaluators will likely not re-read the entire application and only rely on the conversation between the first evaluators and the applicant.

Innovation All the Way Down

But there is a second reason why this trend most likely occurred and it is directly related to the new system the EIC has created in its hunger for innovation. The previous system relied on numerical scorings to rank companies but the new system does not provide any possibility to rank the applicants.

Instead of handing out numerical scores from 1.00 to 15.00 per company, the EIC replaced this process with a binary grading (GO or NO GO). This has removed the resolution of the process since the EIC cannot introduce rankings and thresholds to account for the limited budgets.

If the current EIC Accelerator produces 500 companies for the interview but cannot differentiate between them then all companies have to attend the interview, thereby reducing the selection rates. In the previous EIC Accelerator, all projects selected for the interview could be ranked so it was possible to only allow the top 50 companies to attend the interview, thereby retaining a high selection rate.

Where Are We Going?

With the current process, there is a chance that success rates in the interview could drop into the single digits even if the EIC schedules longer interview weeks for Step 3. It is also jeopardizing the integrity of the interview sessions since the quality of jury members will be reduced by increasing their numbers and the randomness encountered in the interview can present long-term reputational damage to the EIC.

While there is no obvious solution to this problem, it is essential for the EIC to rank the applicants in some manner since it will otherwise erode the quality of the evaluation process in the long-term (see Application Process).

The best short-term approach would be to gather statistics on the rejection reasons in Step 3 and enforce them in Step 1 so that the number of applicants can be reduced early.

If teams are too small, their last funding round was too big, their industry is not attractive or other common rejection reasons are encountered then the EIC should disqualify them in Step 1 and not allow them to reach Step 3 just to be disappointed later on (see Who Should Not Apply).

The goal of the EIC should not be to market the EIC Accelerator broadly and have as many applicants as possible but to only attract the applicants that the Step 3 jury will be willing to fund. This should be reflected by the evaluation process whereas Step 1 should filter out companies based on the current criteria but also based on additional numerical criteria such as Full-Time Employees (FTE), current fund-raising, burn rate, customer traction, revenues and other simple parameters.


This article was last modified on May 11, 2023 @ 14:19


These tips are not only useful for European startups, professional writers, consultants and Small and Medium-Sized Enterprises (SME) but are generally recommended when writing a business plan or investor documents.

Deadlines: Post-Horizon 2020, the EIC Accelerator accepts Step 1 submissions now while the deadlines for the full applications (Step 2) under Horizon Europe are:

  • Step 1 (short proposal)
    • open now
  • Step 2 (business plan)
    • 1st cut-off: -
    • 2nd cut-off: -
    • 3rd cut-off: -
    • 4th cut-off: October 19th 2023 (extended)
  • Step 3 (interview)
    • 1st cut-off: -
    • 2nd cut-off: -
    • 3rd cut-off: October 2nd to 6th (extended)
    • 4th cut-off: November 27th to December 8th

The Step 1 applications must be submitted weeks in advance of Step 2. The next EIC Accelerator cut-off for Step 2 (full proposal) can be found here. After Brexit, UK companies can still apply to the EIC Accelerator under Horizon Europe albeit with non-dilutive grant applications only - thereby excluding equity-financing.

Contact: You can reach out to us via this contact form to work with a professional consultant.

EU, UK & US Startups: Alternative financing options for EU, UK and US innovation startups are the EIC Pathfinder (combining Future and Emerging Technologies - FET Open & FET Proactive) with €4M per project, Thematic Priorities, European Innovation Partnerships (EIP), Innovate UK with £3M (for UK-companies only) as well as the Small Business Innovation Research (SBIR) and Small Business Technology Transfer (STTR) grants with $1M (for US-companies only).

Any more questions? View the Frequently Asked Questions (FAQ) section.

Want to see all articles? They can be found here.

For Updates: Join this Newsletter!



by Stephan Segler, PhD
Professional Grant Consultant at Segler Consulting

General information on the EIC Accelerator template, professional grant writing and how to prepare a successful application can be found in the following articles:

A Quick FTO Guide for EIC Accelerator Applicants in a Rush


2023 Budget Allocations for EIC Pathfinder, Transition and Accelerator


Developing the Unique Selling Points (USP) for the EIC Accelerator


Explaining the Resubmission Process for the EIC Accelerator


A Short but Comprehensive Explanation of the EIC Accelerator


EIC Accelerator Success Cases


Deciding Between EIC Pathfinder, Transition and Accelerator


A Winning Candidate for the EIC Accelerator


EIC Accelerator Interview Preparation Process: Scripting the Pitch (Part 1)

Steering the EIC Accelerator: Lessons Learned from the Pilot Program

The EIC Accelerator funding (with blended financing option) by the European Innovation Council (EIC) and European Commission (EC) is providing startups and Small- and Medium-Sized Enterprises (SME) with up to €2.5 million in grants and €15 million in equity financing per project (€17.5 million total).

The program is often supported by professional writers, freelancers or consultants to navigate the complex proposal template and EIC requirements.

This article presents a summary of the 2022 EIC Accelerator report and is discussing insights regarding the success of the pilot program leading up to 2020.

Note: An explanation of the EIC Accelerator terminology can be found here: Explaining the EIC Accelerator.

1. The EIC Fund

1.1 Delays

“It needs to considerably speed up the process leading to the signature of the financing agreement. In the pilot phase, delays were due to the novelty of the instrument, both for the EC and the beneficiaries, whereas in the current programming period there were legal difficulties in transitioning the Fund under Horizon Europe.”

The current status of the EIC Fund, with all its troubles and delays, is on display in a recent 2022 impact report on the EIC Accelerator (see How Deep Is Your Tech?), the EC website (here) and in a recent media article (here). While over 90 investment decisions have been made, the funding has not reached the bank accounts of beneficiaries in most cases.

While grant payments have been made effectively, albeit with some delays, the equity investments have been hampered, likely due to a combination of structural difficulties and the inexperience encountered by the EU operatives.

Of course, including the beneficiaries as a reason for the delays is not entirely accurate since the delays were caused by the EIC, primarily.

1.2 Communication

“Stakeholders’ expectations about the benefits and implications of receiving the Fund’s support could be managed by further communication through national contact points, SME and start-up associations.”

The EIC has historically struggled with properly communicating what the EIC Accelerator is seeking and what applicants should expect. This is likely due to the nature of public institutions that often prioritize political agendas and communications over clear and pragmatic advice.

As an example, it is in the interest of the EIC to communicate how it funds disruptive innovations that the private market is ignoring but it is not in their interest to admit that the evaluation process often prioritizes low-risk investments, even going as far as giving grants to companies that received €20M+ from private markets just days before (see Breaking the Rules).

The EIC has even listed a portfolio company as an example of a supported centaur (i.e. €100M+ valuation) even though the company likely had this status before the EIC funding was obtained, according to public data.

Since the EIC has encountered difficulties in clearly communicating with future applicants, likely due to potential conflicts with political appearances, it is increasing its reliance on National Contact Points (NCP). The EIC has already made data sharing on the platform mandatory for all applicants and NCP’s often have access to beneficiary lists before results are officially published.

To communicate more clearly, the EIC should publish detailed but anonymous information regarding the rejection reasons of applicants especially in the interview stage. If the evaluation process is in fact consistent, then it should be possible to give superior guidance directly.

As an example, if companies are rejected because of their small teams, then there should be a clear cut-off that applies to all companies. If a company is rejected because they have raised €15 million just before the interview, then this should be consistent among applicants as well.

1.3 Conflicting Agendas

“A contentious point on the Fund structure pivots around the interpretation of two eligibility rules: non-bankability and co-investment. The two criteria respond to the need to identify investment-worthy projects with traction from private investment, but that cannot be financed through traditional debt instruments. The first criterion addresses the lack of additionality observed in the SMEI and reflects the need to ensure that the Fund is not competing with the market by supporting projects that financial intermediaries could have financed. The second criterion ensures that market players do not see the recipient companies as publicly subsidised entities. It also guarantees that the European Commission remains a dormant investor in the company, till it may exit, due to the entrance of new investors.”

In the previous EIC Accelerator pilot phase, the non-bankability criterion was still present but it has now been removed from both the official EIC Work Programme and from the evaluation criteria. The term was used to refer to companies that cannot receive funding from private sources such as banks or institutional investors since they are too high risk.

Regardless, the current proposal template is still asking all applicants to explain why they need funding from the EIC which is consistent with the removed non-bankability rule.

The independent report points out that forcing companies to obtain co-investments for the EIC Fund on their own opposes the narrative of being solely dependent on the EIC. Upon closer investigation, there is a narrow role for the EIC to play even if a company is non-bankable since the grant and equity components can de-risk the project for outside investors.

In reality, the EIC has not honored that role and, by diluting the non-bankability criterion, has allowed itself to provide grants for companies that have easy access to private capital (see Investing in Well-Funded Companies).

It is interesting to see that the independent investigators were able to predict such an outcome based on 2020 data. The EIC had to decide between risk (non-bankability) and success (co-financing, private investor interest) and it chose the latter.

2. Gender

2.1 Changing the Goal to Reach the Goal

“The EIC Pilot has made commendable efforts in trying to achieve more balanced participation, especially for women.”

The EIC has set mandatory targets for female participation in the EIC Accelerator even during its pilot period but it is unclear to which degree they have increased the number of female-led applicants as opposed to the number of female-led winners.

In 2020 and prior, the EIC used different thresholds for male and female participants which effectively increased the difficulty for male while reducing the difficulty for female CEO’s. The EIC has further loosened its criteria on what a female-led company means and expanded the definition to also include CTO and CSO positions instead of just the CEO position.

This is an interesting development since changing the definition of the goal is not the same as reaching the goal.

It is also unclear if such outcome-driven goals will benefit future female founders or if they create the wrong incentives and hurt the long-term diversity of the ecosystem.

Increasing the number of applicants from widening countries and the number of applying female CEO’s could be a more sustainable option rather than changing the definition of the goal or forcing certain outcomes. Additionally, the EIC could subsidize consulting fee’s for female CEO’s or implement similar programs to encourage an increase in applicants instead of distorting evaluation criteria.

2.2 Eroding DeepTech

“Nevertheless, identifying attraction and inclusiveness as the programme’s KPIs creates possible conflicts with the award criteria for project selection and in particular with excellence in science and innovation.”

Interestingly, the above quote from the independent report was given twice in the document, verbatim. It highlights the general conflict of impact investments or Environmental, social, and corporate governance (ESG) policies since they can erode investment decisions.

Investors generally have to prioritize profits and shareholder value but introducing an additional target can jeopardize such priorities. This is true for both the focus on DeepTech and gender targets since they present impacts outside of financial success.

For the EIC, it is unavoidable to have such conflicts since it is not a typical investor but focuses on difficult-to-finance and high-impact DeepTech projects. As such, profits are already being jeopardized.

Introducing gender targets to this equation is further eroding potential profits since it presents additional restrictions on investment decisions.

In the end, something will have to give since the EIC must now:

  1. Maximize success for political appearances (i.e. unicorns, centaurs, follow-up funding)
  2. Focus on high-risk DeepTech
  3. Increase female participation

Of these three targets, the second goal of high-risk DeepTech investments is the most endangered since it is very easy to sweep inconsistencies under the rug (i.e. Breaking the Rules) while advertising success and diversity.

This has already been predicted by the independent report based on 2020 data from the EIC Accelerator Pilot.

Ironically, the incentives created by the EIC might hurt the DeepTech ecosystem in the long term because it is unlikely that any institutional investor will take more risks than the EIC. If the EIC Fund avoids high-risk projects to prioritize diversity and fast success then it might send the wrong signals to private markets.

This would render the advertised €2.6 of private capital for every €1 invested by the EIC a crowding-out of innovation funds into regular investments rather than a crowding-in of private capital into high-risk DeepTech.

3. Industries

The projects funded under the EIC Accelerator Pilot are aligned with the general focus on technology-driven projects with strong representations of optics, robotics, energy, health and climate tech.

4. Evaluation

4.1 Luck and Randomness

“The outcomes of the evaluation process were often unpredictable, especially for the Accelerator. In interviews, participants reported a sense of randomness in project selection. Some beneficiaries reported that it was possible to succeed with a resubmitted proposal including minimal or no changes at all. This fact has somehow undermined the credibility of the evaluation process and created a sense of haphazardness in project selection where the “luck factor” determined the difference between a selected and a non-selected high-quality proposal. Feedback provided by the evaluators was not considered sufficient to improve rejected proposals. At the same time, case study feedback on the jury panel was mixed. Whereas in some instances, the selected teams were impressed by the competence of the jury members, in other cases, they were left disappointed by the insufficient understanding of the more technical aspects.”

Unfortunately, the luck factor and randomness in the evaluation process have remained intact throughout the entire EIC Accelerator program. It is still a reality that companies are rejected or funded with inconsistent feedback. A company can be rejected because it raised €10 million in funding while a company can be funded even though it just raised €30 million.

Since there is no accountability for the EIC regarding the consistency of the process and the rejected applicants are generally not incentivized to make their rejections public, it is often only consultancies and professional writers who collect such case studies.

Still, the feedback from evaluators has greatly improved after 2020 and it is a positive sign that the EIC is rising to the ambitious challenge of reinventing itself.

4.2 Third Time’s a Charm

“In the case studies, 9 of the 15 projects analysed required 3 to 5 attempts before being funded. Similar feedback was also collected through the survey and the interview programme.”

The current evaluation process is restricting re-submissions but, back in 2020, it was still possible to re-submit proposals indefinitely. Even though the evaluation process has changed dramatically since 2021, it is still a reality that funded projects will encounter rejections along the way.

Considering that the majority of projects required 3 to 5 submissions means that the process is too random to deliver consistent and desirable results. Unfortunately, this likewise means that there are many projects that are eligible for funding but were unlucky in the evaluator or jury selections.

The EIC could aim to mitigate such issues if they were to assess which evaluators and jury members provided wrong assessments.

As an example, a NO GO grading by an evaluator in Step 1 or Step 2 for a project that would succeed in Step 3 can be represented as a strike for that evaluator. In the same way, a GO grading for a project that would be rejected twice in the interview can likewise be represented as a strike.

The same can be implemented for individual jury members who reject a project in the first interview which is then funded in the second interview with no meaningful changes.

This would allow a degree of communication between the Step 1 and 2 remote evaluators and the Step 3 jury members who have very different backgrounds and funding criteria.

There should likewise be a degree of consistency among all evaluation steps regarding rejection reasons. If a company is rejected for a specific factor then the evaluators and jury cannot fund projects that exhibit the same factor (i.e. team size, amount of funding, etc.).

This would reduce the luck factor.

4.3 High-Risk, Low-Reward

“Low success rates were not commensurate with the efforts required by the application process. Oversubscription was driven by the programme’s success and popularity, but also by a large number of re-submissions, with more than one out of 10 applicants applying more than five times between 2018 and 2020. Two-thirds of the Accelerator participants were successful at their first, second or third submission.”

Figure: Funded applicants that had to submit multiple times.

Since resubmissions have now been restricted, this graphic is generally cut after the first two attempts which shows that there are likely a variety of eligible applicants that are being rejected. This is aggravated by the tendency of most companies to lose interest over time which leads to an even higher number of companies that could have been funded with more persistence.

4.4 A Fair Lottery

“The fully-fledged EIC has significantly improved the EIC application process. According to [consultants], the new application system saves considerable time and effort for both the implementing agency and the applicants. Moreover, the new system is likely to favour the best applicants by reducing the “noise” of unsuitable applications that also contributed to reducing the programme attractiveness by keeping unnecessarily low success rates.”

The confirmation by consultants that the application process saves time is quite odd since the system established in 2021 is significantly longer and requires more effort than the 2020 system. It has increased the reliance of applicants on consultants greatly since the time to prepare an application now takes multiple months instead of weeks.

While success rates started out higher than in 2020, they are gradually falling and have recently fallen below 5%, thereby reaching similarly low levels compared to the old system. Over time, the success rates might become as competitive as the previous EIC Accelerator Pilot.

4.5 The Pitch

“Finally, success in the interview requires personal skills (e.g., English fluency, presentation and communication skills) that are difficult to acquire in a short time.”

There is likewise a strong likeability factor in the interviews where the interviewers will be more inclined to fund a project if they like the team. Agreeable and friendly speakers are often favored over disagreeable speakers which is rather unfortunate since many of the great entrepreneurs of our era, if not all, were highly disagreeable (see EIC Accelerator Interview Preparation).

5. Pay-to-Play

“More than 70% of survey respondents stated that they hired a consultant to prepare an application for the EIC.”

The EIC Accelerator is time-consuming, complex and obscure. Applicants generally start by reading the official EIC communications but, due to their focus on promotional materials, this often leads prospective applicants to have more questions than answers.

Unfortunately, this fact can also be exploited by consultancies since many applicants are greatly overestimating their chances of success based on their review of the EIC guidelines regarding innovation, high risk, a lack of funding and DeepTech definitions.

6. The Reality

6.1 Does the EIC Accelerator Work At All?

“The majority of Accelerator projects included in the case studies showed progress with their core technology assets but with no evidence yet of scaling up. At the time this evaluation was carried out, almost all projects achieved a TRL between 8 and 9. Two projects were expected to licence production and four to achieve production on a larger scale.”

The EIC Accelerator is designed for the purpose of scaling up disruptive innovations. The guidelines are clear in that TRL8 has to be reached after a grant project and an equity injection should propel the project to TRL9 (see Technology Readiness Levels).

Defining the TRL’s is often very subjective but if, after 2 years, no evidence of scaling has been observed then this could be a negative sign.

“Case study analysis showed that projects progressed in upgrading and improving their core technology assets, but there is no evidence yet on commercialisation, although some companies reported that they were ready to scale up production and staff or to licence production.”

In contrast, this lack of scaling is likely a positive as opposed to a negative result since it shows that these projects are, in fact, difficult to execute and require extensive development times. If the EIC Accelerator funds high-risk and disruptive innovations then this is exactly the result one would expect. Most DeepTech projects cannot be completed in 2 years which is why they are called DeepTech.

DeepTech will require more time than a SaaS business that can scale vertically in a matter of months. What is ironic is that this lack of scaling is seen as negative while it should be viewed as a good first step since the TRL8 levels were effectively reached.

The EIC generally expects 2-year projects but this should not be the norm. It should be aware that DeepTech projects can take 5 years to reach TRL9 and should inform the jury and remote evaluators that the length of the project should have no impact on the evaluation, especially in the final interview.

Now, the EIC has 2 general options:

(1) Improve their support for commercialization such as custom business coaches who are industry authorities, helping companies to gain more customers at TRL6-7 and adjusting the EIC communication to focus on commercial/scaling strategies and not on vague concepts such as disruption, innovation and diversity which are not helping companies to succeed.

(2) Abandon DeepTech investments and fund companies that are already scaling to gain success cases quickly.

Unfortunately, it seems like the EIC is gradually moving toward the second option.

6.2 Do EIC Portfolio Companies Grow?

“Based on Dealroom data, in July 2021, 27 Accelerator beneficiaries reached a valuation of more than €100M. They represent 7% of the sample on which data are available in Dealroom (N=410) and 4% of all Accelerator beneficiaries (N=768).”

Such a result should not be negatively assessed. EIC Accelerator beneficiaries can have valuations as low as €1 million at TRL6 since there are few restrictions regarding the project maturity, company age and team size.

“Around 30% of the companies receiving a grant in 2018 saw their employees grow, on average, at a rate above 20% in the three following years”

The problem with any KPI introduced by the EIC is that it will become the focus irrespective of the EIC’s mission. Diversity, gender ratios, valuations, global scaling and similar metrics are all used by the EIC to assess companies but this will, in the long term, only encourage the evaluators to select companies that already score high in these areas instead of helping SME’s to reach that target or to foster innovation.

KPI’s are important but they need to be part of the project execution (i.e. actively supporting business growth) rather than the application process since it will otherwise exclude many startup companies that are genuinely at TRL6 rather than TRL8-9 companies pretending to be.

6.3 Are the EIC Accelerator and the EIC Fund Actually Supporting DeepTech?

“Literature shows that deep tech VCs need to work with a 10-15-year lifetime investment. The profitability of equity investments also tends to be negative in the first years (generally up to five) because the investee company is not able to yield a positive return.”

The romance of DeepTech is well presented by the EIC through unicorns (€1 billion valuation), centaurs (€100 million valuation), disruption and events where much is said about innovation but the reality looks different.

Disruption starts at a point where very few, if anyone at all, can see the vision or wants to invest. If they do recognize a superstar in the making and want to invest, they usually do so with smaller amounts since the risk remains too high.

Peter Thiel saw the immense potential of Facebook in 2004 but only invested $500,000 into the company regardless. He understood that success will take more validation and he can always invest more later.

Negative profits for 5 years are to be expected in DeepTech but the EIC’s selection criteria seem to favor commercial success more and more after every submission cycle. Even the mandatory financial template that the EIC uses only accounts for 5 years of predictions.

According to DeepTech literature, no company should break even during this time but the EIC Jury would not fund such companies.

It would be beneficial for applicants if the EIC would publish statistics regarding the financials submitted by EIC beneficiaries and provide information regarding break-even-points, annual growth rates, start-end-revenues and margins to assess what the EIC is looking for and how much DeepTech they are comfortable with.

6.4 What Happens To Rejectees?

“Around 60% of high-scoring declined Accelerator proposals were implemented at a smaller scale, with less substantial results and benefits, resorting to private financing (business angels, friends or family, or venture capital investors) or a combination of private and public funds. The absence of alternative forms of funding is the most common reason why declined proposals were not implemented.”

This is quite interesting since it demonstrates that there is a role to play for the EIC and that even the high-scoring companies (i.e. above the funding threshold but rejected) will struggle to attract financing and are therefore truly non-bankable.

Through the EIC Fund and its pressure on companies to demonstrate extensive traction (i.e. customers, signed contracts, LOI’s) as well as source co-investors for the EIC Fund even before the project is granted, the EIC is clearly starting to align with private markets rather than the other way around.

One statistic that would be an interesting and insightful addition to this report would be to identify which companies have raised financing right before obtaining the EIC Accelerator grant or those who have been part of a due diligence process leading up to the funding.

Such statistics would reveal the dark number of how many companies could have succeeded without the EIC and can be contrasted to the number of projects that are not implemented without EIC support.


This article was last modified on Apr 17, 2023 @ 19:57


These tips are not only useful for European startups, professional writers, consultants and Small and Medium-Sized Enterprises (SME) but are generally recommended when writing a business plan or investor documents.

Deadlines: Post-Horizon 2020, the EIC Accelerator accepts Step 1 submissions now while the deadlines for the full applications (Step 2) under Horizon Europe are:

  • Step 1 (short proposal)
    • open now
  • Step 2 (business plan)
    • 1st cut-off: -
    • 2nd cut-off: -
    • 3rd cut-off: -
    • 4th cut-off: October 19th 2023 (extended)
  • Step 3 (interview)
    • 1st cut-off: -
    • 2nd cut-off: -
    • 3rd cut-off: October 2nd to 6th (extended)
    • 4th cut-off: November 27th to December 8th

The Step 1 applications must be submitted weeks in advance of Step 2. The next EIC Accelerator cut-off for Step 2 (full proposal) can be found here. After Brexit, UK companies can still apply to the EIC Accelerator under Horizon Europe albeit with non-dilutive grant applications only - thereby excluding equity-financing.

Contact: You can reach out to us via this contact form to work with a professional consultant.

EU, UK & US Startups: Alternative financing options for EU, UK and US innovation startups are the EIC Pathfinder (combining Future and Emerging Technologies - FET Open & FET Proactive) with €4M per project, Thematic Priorities, European Innovation Partnerships (EIP), Innovate UK with £3M (for UK-companies only) as well as the Small Business Innovation Research (SBIR) and Small Business Technology Transfer (STTR) grants with $1M (for US-companies only).

Any more questions? View the Frequently Asked Questions (FAQ) section.

Want to see all articles? They can be found here.

For Updates: Join this Newsletter!



by Stephan Segler, PhD
Professional Grant Consultant at Segler Consulting

General information on the EIC Accelerator template, professional grant writing and how to prepare a successful application can be found in the following articles:

A Quick FTO Guide for EIC Accelerator Applicants in a Rush


2023 Budget Allocations for EIC Pathfinder, Transition and Accelerator


Developing the Unique Selling Points (USP) for the EIC Accelerator


Explaining the Resubmission Process for the EIC Accelerator


A Short but Comprehensive Explanation of the EIC Accelerator


EIC Accelerator Success Cases


Deciding Between EIC Pathfinder, Transition and Accelerator


A Winning Candidate for the EIC Accelerator


EIC Accelerator Interview Preparation Process: Scripting the Pitch (Part 1)

How to Craft an EIC Accelerator Rebuttal: Explaining Grant Proposal Resubmissions

The EIC Accelerator by the European Commission (EC) and European Innovation Council (EIC) awards up to €2.5 million in grant and €15 million in equity financing per project (€17.5 million total).

Startups and Small- and Medium-Sized Enterprises (SME) often rely on consultants, professional writers or freelancers to support them in preparing impactful grant applications due to the many difficult aspects that have been introduced in 2021.

The Evaluation

The EIC Accelerator grant financing (with blended equity option) is a highly selective funding program and, due to the high degree of subjectivity combined with a pool of anonymous and remote evaluators, rejections are a very common occurrence (see Resubmissions).

Due to the difficulties that the EIC encounters in creating an efficient and affordable evaluation process, it is often a necessary evil to use evaluators who are not experts in a field or are too busy to read the entire application carefully.

As a result, each evaluation can contain criticisms that are wrong or simply reveal ignorance regarding core industry functions. This, of course, does not mean that evaluators are always wrong since there are many projects that do not fit the program and are rightfully rejected because of a lack of innovation, company traction or a poor business model.

This article focuses on projects that are a great fit for the EIC Accelerator but are, often unfairly, rejected by a close margin in Step 2 of the application process (see Evaluation Criteria).

It also focuses on the second step of the process since Step 1 is very easy to pass and any rejection in this stage is a clear sign that a company has little appeal to the EIC or has not prepared a diligent application.

The Rebuttal

The rebuttal is a special section of the proposal template that allows applicants to (1) respond to the evaluation of the previously rejected proposal and (2) explain what is different about the current application. This is an essential section since it will be prominently displayed on top of the proposal as it is viewed by the evaluators and the reviewers might focus their assessment largely on the rebuttal rather than reading the entire application as closely as the first reviewers did.

Evaluations can be frustrating since the reviewers can make critical mistakes in their evaluation by misquoting LOI’s, misreading FTO’s, claiming that data is missing even though it was present or simply making logical flaws in their arguments which are easily identified through critical thinking.

Yet, the EIC is generally declining any re-evaluations for applicants who complain of material mistakes made by the evaluators and just refers them to the rebuttal in the next application deadline. But of course, if a company has been rejected twice, it will have to wait another 12 months until they are able to re-apply.

Note: There are rare exceptions where the EIC will allow Step 2 proposals to be re-evaluated in case the evaluators made a critical mistake regarding the rules of the EIC but it is extremely rare and decided on a case-by-case basis.

Crafting the Rebuttal

1. Read the Evaluation Summary Report (ESR)

The first step in crafting an impactful rebuttal is to read the ESR carefully. Based on the score obtained in the evaluation, it will be evident if a rebuttal can make a positive impact or not since a narrow rejection will be more malleable while an overwhelming rejection will not be.

Step 2 of the EIC Accelerator provides 9 individual GO criteria which are distributed over 3 evaluators and 3 topic areas, namely:

  1. Excellence
  2. Scale-Up Potential
  3. Level of risk, implementation, and need for Union support

If an ESR signifies that an application has obtained 1 out of 9 possible GO criteria (i.e. 8 NO GO) then no rebuttal will be likely to convince future evaluators. In fact, the lower the number of GO gradings is, the more the main Step 2 proposal must be improved to compensate for the lacking presentation.

The higher the number of GO criteria is, the less the application needs to be adjusted and the more can be conveyed through a rebuttal.

There are a variety of tips regarding the improvement of the main proposal which can be found in the articles on this website (see Articles).

2. Extract the Criticism (and Sometimes Praise)

Every ESR will contain criticism. It is even a common occurrence that an evaluator provides a GO grading but still introduces critical points that place the project in a negative light. While it would be convenient to ignore such harmless criticisms, one must still address them in the rebuttal since these will raise doubts in the next evaluator’s minds.

It is important to go through the entire evaluation and carefully mark every single negative point. Less important but still useful is searching for positive remarks by the evaluators that have additional weight attached to them.

An example could be that an evaluator identifies themselves as part of the customer group, a scientific researcher in that field or suggests they have any other source of insider knowledge which gives credibility to their positive assessments.

Such statements should be highlighted in the rebuttal, if positive.

In the case of narrow rejections, it is very often one evaluator who continually criticizes the project while the remaining two evaluators remain positive. Nonetheless, all criticisms must be addressed irrespective of the GO or NO GO criteria.

3. Highlight the Good

A powerful start to any rebuttal is to first highlight the positive. This, of course, is generally reserved for projects that have been rejected narrowly with 7 or 8 out of 9 possible GO’s. The first sentence can then stress that the response was overwhelmingly positive with a few minor criticisms by a single evaluator who did not fully understand the project.

It should then be followed, if available, by positive remarks from an evaluator with insider knowledge. Highlight how an evaluator who has insider information immediately grasped the impact of the product while an evaluator who was unaware of the industry used, as an example, Google for a quick search which led to misinformed comments.

If an evaluator added a powerful quote, it should be added to the rebuttal since it can preempt the following evaluators with a perception of high quality.

4. Highlight the Ignorance

Since the thousands of EIC evaluators are subject to only minimal due diligence and their work is generally underpaid with an increasingly high workload, the evaluations are often not of the highest quality.

In general, the tone of the rebuttal should be professional and polite with an objective view of what was missing and the changes that have been made. It should also objectively clarify misunderstandings or criticisms that were encountered in the ESR.

Still, there is a place to highlight the ignorance of particular evaluators if they made obvious logical flaws. This can be in cases where an evaluator mentioned a competing product but misrepresents the product offering, misquotes a Letter of Intent (LOI), calculates a fictitious case study but makes a numerical error or simply presents an argument based on publicly available data which, after investigation, was incorrect.

In such cases, the rebuttal should use every chance to state that this evaluator was factually incorrect. It is beneficial to make clear and logical arguments why this evaluator was wrong.

The rebuttal should also point out whenever information that the evaluator claimed was missing was already part of the previous submission. This casts additional doubt on their critical comments.

It has the impact of (1) showing future evaluators that the previous negative assessment was wrong and (2) communicating to evaluators that they should think deeply before criticizing the project since they must be sure to not make logical errors.

Still, the rebuttal should be fair even to the critical evaluators so as to not antagonize future evaluators but, in all likelihood, the new evaluators will be on your side if the rebuttal uses logic to dismantle previous criticisms – even if it is harsh.

5. Add Minimal Changes

For close rejections where the number of critical points is limited and the score in Step 2 amounted to 7-8 out of 9 GO’s, it is sufficient to leave the majority of the proposal as is and simply make minor adjustments based on the feedback.

Such changes can be the introduction of new deliverables, milestones, patent information, visual data, case studies or any other points that were identified as lacking by the evaluators.

Often, it is sufficient to introduce very small additions since the new evaluators generally want to see that changes have been made rather than requiring the changes to be extensive.

In contrast, an application that has received a low score in the Step 2 evaluation will likely have to introduce substantial changes and often requires reshaping of key sections of the application such as the features & use cases, competitors, value chain, market and work plan.


This article was last modified on Apr 5, 2023 @ 16:40


These tips are not only useful for European startups, professional writers, consultants and Small and Medium-Sized Enterprises (SME) but are generally recommended when writing a business plan or investor documents.

Deadlines: Post-Horizon 2020, the EIC Accelerator accepts Step 1 submissions now while the deadlines for the full applications (Step 2) under Horizon Europe are:

  • Step 1 (short proposal)
    • open now
  • Step 2 (business plan)
    • 1st cut-off: -
    • 2nd cut-off: -
    • 3rd cut-off: -
    • 4th cut-off: October 19th 2023 (extended)
  • Step 3 (interview)
    • 1st cut-off: -
    • 2nd cut-off: -
    • 3rd cut-off: October 2nd to 6th (extended)
    • 4th cut-off: November 27th to December 8th

The Step 1 applications must be submitted weeks in advance of Step 2. The next EIC Accelerator cut-off for Step 2 (full proposal) can be found here. After Brexit, UK companies can still apply to the EIC Accelerator under Horizon Europe albeit with non-dilutive grant applications only - thereby excluding equity-financing.

Contact: You can reach out to us via this contact form to work with a professional consultant.

EU, UK & US Startups: Alternative financing options for EU, UK and US innovation startups are the EIC Pathfinder (combining Future and Emerging Technologies - FET Open & FET Proactive) with €4M per project, Thematic Priorities, European Innovation Partnerships (EIP), Innovate UK with £3M (for UK-companies only) as well as the Small Business Innovation Research (SBIR) and Small Business Technology Transfer (STTR) grants with $1M (for US-companies only).

Any more questions? View the Frequently Asked Questions (FAQ) section.

Want to see all articles? They can be found here.

For Updates: Join this Newsletter!



by Stephan Segler, PhD
Professional Grant Consultant at Segler Consulting

General information on the EIC Accelerator template, professional grant writing and how to prepare a successful application can be found in the following articles:

A Quick FTO Guide for EIC Accelerator Applicants in a Rush


2023 Budget Allocations for EIC Pathfinder, Transition and Accelerator


Developing the Unique Selling Points (USP) for the EIC Accelerator


Explaining the Resubmission Process for the EIC Accelerator


A Short but Comprehensive Explanation of the EIC Accelerator


EIC Accelerator Success Cases


Deciding Between EIC Pathfinder, Transition and Accelerator


A Winning Candidate for the EIC Accelerator


EIC Accelerator Interview Preparation Process: Scripting the Pitch (Part 1)

How long does it take to apply for the EIC Accelerator? (Grant proposal timeline)

The EIC Accelerator funding (grant and equity, with blended financing option) by the European Commission (EC) and European Innovation Council (EIC) is designed for startups and Small- and Medium-Sized Enterprises (SME). It provides €2.5 million in grant and €15 million in venture financing per project and is often supported by professional writers, freelancers or consultants (see Comprehensive Explanation).

This article presents a brief explanation of the timeline for the EIC Accelerator and aims to clarify how much time is needed to prepare all documents and go through the complete process.

Step 1: The Short Application

The Step 1 proposal for the EIC Accelerator requires 3 core documents, namely the proposal text, the pitch deck and a short video. In general, one can begin the writing and preparation process with any of these documents but it is recommended to begin with the written proposal, followed by the pitch deck and, lastly, the pitch video.

The reason for this order is that the written proposal will be the frame for how the application is presented to the EIC which will likely require adjustments of existing presentations and documents that a company might have available. An existing pitch deck might not be suitable for the EIC Accelerator so it is advisable to first frame the text in the most beneficial way and then move toward the annexes.

Since the pitch video is the most difficult to change in post-production, it is recommended to record it in the end so that there are no open questions regarding the presentation of the project to the EIC.

1.1 Proposal Text

The proposal text follows an online form on the EIC’s website which consists of a variety of questions. Each question provides a certain space (i.e. 1,000 or 500 characters) for a response which inherently limits the comprehensiveness of the application. The total number of text boxes that need to be written will depend on a variety of interactive functions such as the number of features & use cases, the risks and the staff.

In general, if a writer has a deep understanding of the company and the technology beforehand and is a fast as well as efficient writer then the text can be prepared in less than one week. If the project still lacks research and requires re-developments or customizations of the market, technology or the overall narrative then at least two to three weeks are necessary.

Note: Many companies have large amounts of data and texts from other proposals or presentations available but these generally cannot be used directly in an EIC Accelerator application without re-writing them due to the specific questions and space restrictions.

1.2 Pitch Deck

The pitch deck for Step 1 of the EIC Accelerator is generally limited to 10 slides (i.e. 11 slides incl. the title page). This reduces the amount of work needed for this document but can also introduce additional restrictions in case a company only has a variety of longer pitch decks available (see Read Deck).

The pitch deck often requires the professional grant writer to summarise existing pitch decks and to re-shape them into a narrative that is aligned with the EIC Accelerator. Even with a broad set of existing slides and pitch decks, this task can still require at least one or more days.

1.3 Pitch Video

While shooting a video for the EIC Accelerator can seem like a complex task, it is relatively simple and the process complexity will largely depend on the desired outcome. Since the EIC Accelerator videos will not be graded on their production quality, it would be sufficient to simply record a video call and upload it (see Video Preparation).

Still, some minimal production quality and editing are recommended since the video will likely be watched in each subsequent step of the evaluation process even up to the final Step 3 interviews.

In some cases, companies already have certain video footage available and, since there are no rules regarding what is and what is not allowed, they are free to simply use advertisements, interviews or other footage to present their project without recording any new material.

For all companies that do not have sufficient footage available, the general tasks for the pitch video creation are:

  1. Scripting
  2. Recording
  3. Editing

1.3.1 Scripting

Once the main proposal document has been completed, the scripting for a 3-minute video can be completed within a single day (see Scripting the Video).

1.3.2 Recording

The recording session with the key team members can likewise be performed in a single day since the footage per team member will be limited to one minute on average in the case of three participants.

1.3.3 Editing

The editing of a video generally requires more time than other parts but, since the video will have a maximum length of 3 minutes, it will still be possible to complete the post-production (i.e. cutting, titles, footage, color grading, audio) in a single day.

This timeline would increase if the editor creates animations or uses external footage to improve the video which is a creative process and will require more work.

1.4 Financials & Deliverables

While not part of the submitted Step 1 documents, it is critical to plan certain aspects of the project in Step 1 even though they will only be requested in Step 2. Such documents are related to the budget, the financials and the deliverables.

While it is unlikely that the evaluators would care if these aspects have been changed from Step 1 to Step 2, it is useful to already align all project cornerstones in the first Step. If this point is neglected, an evaluator might leave a criticism in the Step 1 evaluation which will be read by the Step 2 evaluators and might add additional scrutiny.

It is useful to decide on the general budget of the project (i.e. grant and equity – see Explanation), the financials of the company (i.e. preparing preliminary financial projections) and to prepare a general structure of the workpackages which must be presented as deliverables in Step 1.

These tasks are part of the writing process for the main proposal text.

1.5 Total Time for Step 1

1.5.1 Duration

An EIC Accelerator applicant should plan 1 month for the Step 1 document preparations but it is possible to prepare the documents in under 2 weeks if no research or re-development are needed.

1.5.2 Evaluation

The evaluation of the Step 1 proposal can take just a few days or multiple weeks depending on the workload experienced by the EIC’s remote evaluators. In general, a duration of 3 weeks should be expected but, if an applicant already has all the necessary templates, they can begin the Step 2 writing process as they wait for the Step 1 result.

Step 2: The Business Plan

The business plan is the most difficult and lengthy step in the EIC Accelerator process which consists of a main document and a variety of annexes such as:

  1. Letters of Intent (LOI)
  2. Pitch Deck
  3. Freedom to Operate Analysis (FTO)
  4. Data Management Plan (DMP)
  5. 10-Page Annex
  6. Financial Spreadsheet

2.1 Proposal Text

The proposal text is provided through an online form similar to the Step 1 application. In fact, some sections from Step 1 are automatically added to Step 2 since they present the same questions.

In general, the proposal text for Step 2 is very long and far exceeds the length of the documents prior to 2021 when the complete EIC Accelerator application template was reshaped.

2.2 Annexes

The EIC Accelerator’s Step 2 application allows a variety of mandatory and optional annexes to be uploaded which include Letters of Intent (LOI), a Freedom to Operate Analysis (FTO – see FTO Guide), a Data Management Plan (DMP), a financial spreadsheet, a pitch deck (see Pitch Interview) and a free 10-page overview.

2.2.1 Letters of Intent (LOI)

It can generally take weeks or even months to obtain LOI’s from relevant stakeholders since every company is busy and will likely not act rapidly. It is therefore advisable to send out requests for LOI’s as early as possible to maximize the chances of obtaining them before the Step 2 deadline (see Cut-Off’s).

This upload section dedicated to LOI’s can also be used to include documents such as contracts, customer lists, patent applications or other critical documents (i.e. translations).

2.2.2 Pitch Deck

The Step 2 pitch deck will follow a similar structure as the Step 1 pitch deck, albeit the page restriction has been removed which allows longer presentations and a rich appendix.

2.2.3 Freedom to Operate Analysis (FTO)

Most companies in the DeepTech or innovation space have an FTO available since it is a critical component of any innovative venture. For any company without an FTO, it is advisable to either prepare one in-house (see FTO Analysis) or to contract a law firm for the preparation.

2.2.4 Data Management Plan (DMP)

The DMP can be easily obtained through an online template but, in case a company has no DMP prepared, the EIC Accelerator allows a simple description of data handling to be added through a few sentences that can be prepared in under 30 minutes.

2.2.5 10-Pager

A 10-page annex can be uploaded which can be prepared in a single day since it will heavily feature images and photographs rather than additional text. This is due to the restriction of the EIC Accelerator’s main proposal text which is devoid of any images. The 10-pager, therefore, acts as a visual guide to the proposal, a company overview and a reference library.

2.2.6 Financials

The financial template consists of a single spreadsheet that must be filled. Since every company should have ample financial data in-house, it can be prepared rapidly. For applicants inexperienced with the EIC Accelerator, it can still be difficult to adjust to the particular format but an experienced grant writer can prepare the document in a single day.

2.3 Total Time for Step 2

2.3.1 Duration

Each applicant should allocate at least two months for the preparation of the EIC Accelerator Step 2 application.

2.3.2 Evaluation

The evaluation will approximately take 3-6 weeks after the submission of the EIC Accelerator Step 2 application but can also take longer. Since the Step 2 deadlines are set, in contrast to the Step 1 application which is open anytime, there are pre-defined time slots for the Step 2 applications and Step 3 interviews. As a result, the evaluation of Step 2 can take longer or be faster depending on the duration until the next Step 3 interviews.

Step 3: The Jury Interview

The preparation for the jury interview should be extensive and contain at least 5 practice calls while more are advisable (see Interview). It should likewise include a detailed analysis of all proposal materials in case some of the interviewees are unfamiliar with them.

3.1 Duration

The time needed for this preparation will depend on the speed of the EIC’s Step 2 evaluations and the available time until the interview week. At least 2 weeks should be planned for the interview preparation.

3.2 Evaluation

It generally takes 3-6 weeks until the Step 3 results will be published.

Resubmissions and Freezing Periods

The presented timelines in this article are indicative and there are a variety of factors that have not been discussed but can greatly change the time required for an application. There are fast-track programs that allow applicants to skip Step 1 of the application process, freezing periods of 12 months that block further submissions in case of multiple rejections, Step 2 deadlines that might be removed and other variables that must be taken into account.

There is no normal EIC Accelerator timeline for rejected or funded companies since there is a high degree of randomness in the evaluation process. Rejections and resubmissions are very common and can easily prolong the duration by multiple months.

For example, if a freezing period that prohibits further submissions for 12 months is reached then the application timeline will be prolonged by a year.

Conclusion

The EIC Accelerator remains a high-risk program and it is generally advisable to contract an external consultant for the preparation (see Contact) since it is lengthy, unpredictable and often tedious.

Additionally, any company that has a high chance of obtaining the EIC Accelerator funding is often too busy working on their innovation to spend multiple months or years with the EIC’s lengthy application process which renders outsourcing an essential step.

A company starting in Step 1 and obtaining the Step 3 GO grading (i.e. approval of funding) within 6 months is considered fast and this is generally only possible if no rejections occur in any of the three Steps. In contrast, obtaining at least one rejection in Step 2 or Step 3 is common and timelines for most applicants are often significantly longer than 6 months.

Additionally, the issuance of the grant and equity financing will likewise incur certain delays whereas the former is often obtained fast while the latter will be subject to additional due diligence.


This article was last modified on Mar 27, 2023 @ 18:56


These tips are not only useful for European startups, professional writers, consultants and Small and Medium-Sized Enterprises (SME) but are generally recommended when writing a business plan or investor documents.

Deadlines: Post-Horizon 2020, the EIC Accelerator accepts Step 1 submissions now while the deadlines for the full applications (Step 2) under Horizon Europe are:

  • Step 1 (short proposal)
    • open now
  • Step 2 (business plan)
    • 1st cut-off: -
    • 2nd cut-off: -
    • 3rd cut-off: -
    • 4th cut-off: October 19th 2023 (extended)
  • Step 3 (interview)
    • 1st cut-off: -
    • 2nd cut-off: -
    • 3rd cut-off: October 2nd to 6th (extended)
    • 4th cut-off: November 27th to December 8th

The Step 1 applications must be submitted weeks in advance of Step 2. The next EIC Accelerator cut-off for Step 2 (full proposal) can be found here. After Brexit, UK companies can still apply to the EIC Accelerator under Horizon Europe albeit with non-dilutive grant applications only - thereby excluding equity-financing.

Contact: You can reach out to us via this contact form to work with a professional consultant.

EU, UK & US Startups: Alternative financing options for EU, UK and US innovation startups are the EIC Pathfinder (combining Future and Emerging Technologies - FET Open & FET Proactive) with €4M per project, Thematic Priorities, European Innovation Partnerships (EIP), Innovate UK with £3M (for UK-companies only) as well as the Small Business Innovation Research (SBIR) and Small Business Technology Transfer (STTR) grants with $1M (for US-companies only).

Any more questions? View the Frequently Asked Questions (FAQ) section.

Want to see all articles? They can be found here.

For Updates: Join this Newsletter!



by Stephan Segler, PhD
Professional Grant Consultant at Segler Consulting

General information on the EIC Accelerator template, professional grant writing and how to prepare a successful application can be found in the following articles:

A Quick FTO Guide for EIC Accelerator Applicants in a Rush


2023 Budget Allocations for EIC Pathfinder, Transition and Accelerator


Developing the Unique Selling Points (USP) for the EIC Accelerator


Explaining the Resubmission Process for the EIC Accelerator


A Short but Comprehensive Explanation of the EIC Accelerator


EIC Accelerator Success Cases


Deciding Between EIC Pathfinder, Transition and Accelerator


A Winning Candidate for the EIC Accelerator


EIC Accelerator Interview Preparation Process: Scripting the Pitch (Part 1)

A Quick FTO Guide for EIC Accelerator Applicants in a Rush

The EIC Accelerator grant financing (with blended equity option) by the European Innovation Council (EIC) and European Commission (EC) is interesting to many Small- and Medium-Sized Enterprises (SME) and startups but it demands extensive preparation and work.

While it provides €2.5 million in grant and €15 million in venture financing per project, applicants often rely on freelancers, professional writers or consultants to support them throughout the process since it takes many months to prepare all of the content that is needed for a high-quality submission.

An important part of the EIC Accelerator annexes is the Freedom To Operate (FTO) analysis. This article aims to provide a simplified guide on how to prepare an FTO in-house for companies that cannot afford to contract a patent law firm or lack the time.

The Importance of a Freedom To Operate (FTO) Analysis

An FTO analysis is a mandatory part of EIC Accelerator grant proposals and must be attached as a complete PDF. It is likewise referenced in multiple sections of the application which further increases its importance and renders it a highly relevant part of the EIC Accelerator application.

Often, FTO analyses are expensive since they are conducted by experienced patent law firms. This can present a challenge for startups that are in the early stages and pre-revenue as well as pre-product launch.

It can also present an unnecessary expense for certain software products since such technologies are generally more difficult to patent in Europe.

Still, an FTO analysis is very important for any IP-heavy business and, once a company has reached Technology Readiness Level (TRL) 5, it should have already analyzed the current IP landscape for the purpose of patenting its technology and preparing for commercialization.

What is an FTO analysis?

An FTO analysis is a way of assessing the existing Intellectual Property (IP) landscape to confirm that (1) a company is able to patent its technology and (2) it is able to commercialize its product without infringing on third-party patents. It is a core document that any DeepTech startup should be aware of since it can present a major risk if it is neglected.

A startup might think that they have unique IP but, if they have never analyzed what has already been patented, they might be wrong and might not be able to patent any of their past research and development efforts.

In general, an FTO analysis will be based on databases such as Espacenet to identify the available patents in certain technology segments which can be filtered through targeted keywords. It will then identify third-party patents that could potentially present an IP barrier and discuss them in detail to investigate how the existing patents impact the IP strategy of the company.

What if you do not have an FTO analysis?

Not having an FTO analysis when applying to Step 2 of the EIC Accelerator is a problem since it is a mandatory attachment to the proposal. In general, there are two options:

  1. Contact a patent law firm and request an FTO analysis
  2. Prepare a general FTO analysis in-house

The first option is always the safest approach since experts are experienced in this space and can add a level of assurance to the result of the analysis. Unfortunately, it is also relatively expensive and some companies would prefer to contract the preparation of an FTO analysis after the EIC Accelerator project funding is secured rather than taking the risk of not obtaining funding and paying for an expensive analysis beforehand.

This article will further elaborate on a simplified approach for the second option but it should be noted that contracting a patent law firm is recommended and the best path forward. This article is only designed to provide guidance regarding a surface-level FTO analysis for grant applications and should not be used by any company as the only assessment of third-party IP or patentability. For a thorough analysis, it is highly recommended to contract an IP law firm.

How do I prepare an FTO analysis?

An FTO analysis should look professional and have a thorough discussion of third-party patents that are relevant to the company’s IP. It should then conclude that the IP strategy of the applicant is valid and feasible.

To achieve this, it should have the following segments:

1. Company identity

Even though the FTO has not been prepared by a patent law firm, it should still have a professional look by featuring the company logo, address and whatever design is reflective of the corporate identity.

The EIC Accelerator’s remote evaluators will assess if this FTO is comprehensive and professional while a clean look and design can significantly improve that assessment.

2. Statement and Disclaimer

The FTO should begin with a paragraph that explains the nature of this document, what it contains and how it was prepared. It should act as an introduction and it should be clear that you have prepared this FTO analysis in-house and are planning to contract an IP firm for an additional FTO analysis during the EIC Accelerator project. This can also be part of the Work Packages where a service for the FTO analysis can be listed as a cost item.

The statement should likewise summarise the findings of the FTO analysis which should conclude that relevant third-party patents have been identified and discussed but no IP or commercial barriers were encountered. If barriers were encountered, the strategy to mitigate them should be explained.

The evaluators will understand that a lack of financing can be a factor in contracting an IP law firm so explaining that the FTO analysis will be repeated should be sufficient in most cases.

A table of contents should follow the statement to simplify the navigation within the document.

3. Methodology

In this section, it should be explained how the FTO analysis was prepared and what methods were used. In general, it is sufficient to explain that a database such as Espacenet was used for a global patent analysis and that specific keywords were chosen based on technology descriptions.

It is important to note that no FTO analysis is perfect since the number of patents keeps growing every day and the chosen keywords might not fully cover the entirety of the IP landscape. The quality of the FTO analysis will depend on the comprehensiveness of the keywords used and the amount of time spent researching lists and individual patents.

4. Keywords

A very simple approach to an FTO analysis is to identify innovation keyword groups based on the innovative features of the technology (see USP Development).

List the innovations of your technology and then attach multiple keywords to each list item. As an example, one could group the following keywords:

(a) Innovation: Green hydrogen generation from algae

Keywords for (a):

  • Green hydrogen (12,234 results)
  • Hydrogen algae (1,264 results)
  • Hydrogen biomass (9,234 results)
  • Hydrogen natural (13,120 results)

(b) Innovation: Autonomous drone

Keywords for (b):

  • Autonomous drone (1,876 results)
  • Artificial intelligence drone (879 results)
  • Autonomous aviation (2,456 results)
  • Autonomous flight (3,120 results)

The lists above present general examples but it is evident that the complexity of an FTO analysis will increase exponentially based on the comprehensiveness of the methodological approach.

Assuming that a company has selected 1-5 innovative components of their technology (incl. future developments), it is then recommended to list multiple keyword groups for each component and subsequently prepare multiple individual searches for each group.

Patent databases will often already sort keyword results based on relevance but it is recommended to investigate the relevance of patents and potentially use second- or third-level keywords to further filter the results and increase relevance. Since search platforms generally offer more filters (i.e. geography, date, filing status), it can also be advisable to use other means for further segmentation including the exclusion of certain keywords, if needed.

This process is tedious and iterative since it will be the responsibility of the analyst to assure that all relevant third-party patents are discovered.

A quick FTO analysis can be generated within just one hour but its validity and meaningfulness would be highly questionable. It is recommended to invest multiple days in the preparation of even a preliminary analysis.

If filtering methods were used or additional keywords were chosen to further segment the results, this information should be included in the Methodology section of the FTO analysis. The number of search results should also be included if additional filters were used.

5. Selection and Discussion of Third-Party Patents

Once the patent search has been completed, the analyst should have identified a number of patents that require closer scrutiny. Most platforms allow the selection and export of patents during the research process but it can be easiest to directly list the flagged patents in a spreadsheet.

The selected patents that require further discussion should be segmented according to their innovation in the same manner as the keywords for the patent search were categorized.

Each patent should be listed and the relevant metadata should be added (i.e. inventor, assignee, filing status, territories, etc.). For each respective patent, a discussion should be included explaining how the patent differs from the developed innovation and why this patent is neither an IP nor a commercial risk for the company.

The number of selected patents can vary widely based on the depth of the patent search and the number of selected innovations. Still, a comprehensive FTO analysis should at least have 15 patents to discuss if it is a complex and highly sophisticated technology.

6. Appendix

With all of the information presented above, the FTO analysis will already have a comprehensive and sophisticated look. With the statement provided on the first page, it should also be clear that the FTO analysis is preliminary and will be repeated during the EIC Accelerator project.

To further increase the value of the analysis, it is recommended to attach all IP information relevant to the company which will allow the evaluator to have all details relevant to the company’s IP in one single document.

Such attachments can include the following:

  • A list of all IP assets owned by the company including patents, trademarks, domain names, etc.
  • Technical graphics or image excerpts of discussed patents to support the discussion above
  • A legal analysis of certain patents, innovative features or the patentability of the company’s innovation(s)
  • Patent applications by the company that have been confirmed but not published yet
  • Scientific publications if they were relevant to the discussions above
  • Other relevant IP documents


This article was last modified on Feb 19, 2023 @ 23:39


These tips are not only useful for European startups, professional writers, consultants and Small and Medium-Sized Enterprises (SME) but are generally recommended when writing a business plan or investor documents.

Deadlines: Post-Horizon 2020, the EIC Accelerator accepts Step 1 submissions now while the deadlines for the full applications (Step 2) under Horizon Europe are:

  • Step 1 (short proposal)
    • open now
  • Step 2 (business plan)
    • 1st cut-off: -
    • 2nd cut-off: -
    • 3rd cut-off: -
    • 4th cut-off: October 19th 2023 (extended)
  • Step 3 (interview)
    • 1st cut-off: -
    • 2nd cut-off: -
    • 3rd cut-off: October 2nd to 6th (extended)
    • 4th cut-off: November 27th to December 8th

The Step 1 applications must be submitted weeks in advance of Step 2. The next EIC Accelerator cut-off for Step 2 (full proposal) can be found here. After Brexit, UK companies can still apply to the EIC Accelerator under Horizon Europe albeit with non-dilutive grant applications only - thereby excluding equity-financing.

Contact: You can reach out to us via this contact form to work with a professional consultant.

EU, UK & US Startups: Alternative financing options for EU, UK and US innovation startups are the EIC Pathfinder (combining Future and Emerging Technologies - FET Open & FET Proactive) with €4M per project, Thematic Priorities, European Innovation Partnerships (EIP), Innovate UK with £3M (for UK-companies only) as well as the Small Business Innovation Research (SBIR) and Small Business Technology Transfer (STTR) grants with $1M (for US-companies only).

Any more questions? View the Frequently Asked Questions (FAQ) section.

Want to see all articles? They can be found here.

For Updates: Join this Newsletter!



by Stephan Segler, PhD
Professional Grant Consultant at Segler Consulting

General information on the EIC Accelerator template, professional grant writing and how to prepare a successful application can be found in the following articles:

A Quick FTO Guide for EIC Accelerator Applicants in a Rush


2023 Budget Allocations for EIC Pathfinder, Transition and Accelerator


Developing the Unique Selling Points (USP) for the EIC Accelerator


Explaining the Resubmission Process for the EIC Accelerator


A Short but Comprehensive Explanation of the EIC Accelerator


EIC Accelerator Success Cases


Deciding Between EIC Pathfinder, Transition and Accelerator


A Winning Candidate for the EIC Accelerator


EIC Accelerator Interview Preparation Process: Scripting the Pitch (Part 1)

A Winning Candidate for the EIC Accelerator

The EIC Accelerator blended financing (formerly SME Instrument Phase 2, grant and equity) by the European Commission (EC) and European Innovation Council (EIC) funds European Small- and Medium-Sized Enterprises (SME) and startups.

The provided funding per project can reach €17.5 million in total (€2.5 million in grant and €15 million in equity) and there are a variety of freelancers, professional writers and consultants who can help assess the project’s success chances and perform the submission.

This article presents a short list of areas that can make a candidate stand out and gain a positive assessment in the EIC Accelerator evaluation.

1. Sexy Topic

The EIC is a public institution and is fully subject to political, technological and social trends. For better or for worse, it gives preferential treatment to certain industries and technologies which are en vogue or are gaining significant public approval. While some of these causes and technologies are always welcome, specific focus areas are updated annually and outlined in the current Work Programme (see 2023 Challenges).

In 2023, the EIC Accelerator Challenges are:

  1. Novel biomarker-based assays to guide personalised cancer treatment
  2. Aerosol and surface decontamination for pandemic management
  3. Energy storage
  4. New European Bauhaus and Architecture, Engineering and Construction digitalisation for decarbonisation
  5. Emerging semiconductor or quantum technology components
  6. Novel technologies for resilient agriculture
  7. Customer-driven, innovative space technologies and services

But the topic selection is not limited to the EIC Accelerator Challenges outlined above since certain themes such as environmental protection, certain medical technology, artificial intelligence, energy, climate mitigation and others are evergreen and will always have a “wow-effect” on evaluators.

If the problem to be solved by the EIC Accelerator project is immediately understandable and evidently has a high impact then it will have higher chances of success compared to an obscure solution to a problem that is significant but not well understood outside of the industry.

Every evaluator will be aware of climate goals, cancer treatments, autonomous vehicles, quantum computing, green hydrogen, lithium-ion batteries and similar high-profile topics which means that they will have an easier time understanding the problem and the solution.

2. Impressive and Unique Technology

For the EIC Accelerator, there is no way around the fact that a project must have an impressive technology. No matter how interesting the problem and solution are, a simple App or an easy-to-copy hardware device bought from external manufacturers will likely have low success chances.

While there are always cases that slip through the cracks and get funded under the EIC Accelerator even though they are not an ideal fit (see Breaking the Rules), they are an exception and not the norm.

It must be clear to the evaluator that the technology is unique, hard to copy and perfectly designed to address the identified market pain point. For the EIC Accelerator, a sophisticated technology background is beneficial.

3. Easy to Understand

The EIC is using thousands of remote and anonymous evaluators who are underpaid considering the workload of the proposal assessments which limits the incentives to become an evaluator since neither prestige nor financial gain are presented as value propositions.

This creates a self-selection process for evaluators and limits the scope of who would be interested in and available for this type of work. It is not guaranteed that each complex technology and business case will have experts in the field available for an assessment. It is more likely that at least one evaluator tasked with grading an application will be uninformed or uneducated on the subject.

This leads to a double bind where an EIC Accelerator project should be complex enough to be impressive but cannot be so complex that the evaluator does not understand how it solves all of the problems outlined in the application.

This is exacerbated by the limited space found in key application sections where the 1,000 characters to quantify all Unique Selling Points (USP)’s or innovativeness might not be enough in some cases.

No matter what the project is about, it should be understandable to the layman and especially the problem and solution should be clear and easily understood.

4. Clear Commercial Strategy and Traction

Even though Step 2 of the EIC Accelerator is dubbed “The Business Plan” with a Go2Market section that is more comprehensive than most other sections, it is often the commercial strategy that is neglected by evaluators.

This can be a hint that many evaluators have a University or research background or can be based on the vague phrasing of the evaluation criteria (see Evaluation Criteria).

As a result, there is often a lack of understanding regarding the commercial plan and the nature of what is represented as commercial traction in the Step 2 evaluation. This can seem like a blessing for pre-revenue startups or companies lacking a commercial plan but it can lead to a reality check once the company is invited to the Step 3 interviews.

The Step 3 Jury members have a very strong commercial focus and will often identify within a few minutes what Step 2 remote evaluators have missed over days of looking through an application.

The commercial strategy should be clear and justified. If distributors are needed then they should be verifiably on board and their reach should be quantified. If the company wants to start marketing and sales, it should be explained why customers will buy from them, ideally through commitments and Letters of Intent (LOI).

While the Step 2 evaluators will likely miss the nuances and risks associated with market entry, the Step 3’s EIC Jury will not. It is beneficial to enter the Step 3 interview with a strong commercial plan outlined in the Step 2 proposal.

5. Great Team and Corporate Identity

Not every company has a LinkedIn profile with thousands of followers, a YouTube channel and an active Twitter account. The same is true for EIC Accelerator beneficiaries since not having a social media presence does not exclude a company from receiving funding.

Still, in the same way a person without any social media or online representation will appear odd, a company that has no website, uses Gmail accounts and has no social media accounts at all will seem dubious to investors.

This is aggravated by the fact that no due diligence is done prior to the successful passing of all three application steps of the EIC Accelerator. So, if the Step 3 Jury is suspicious of the claims of a company regarding staff size, experience, current customers and other metrics, it can impact a funding decision.

Since setting up a website and social media accounts is very easy and cheap, it is recommended to create a corporate identity across all sites including logos, a design theme for the pitch deck and private-domain email addresses for at least the CEO and the person who creates the account on the Funding & Tenders Portal and EIC Platform.


This article was last modified on Feb 19, 2023 @ 23:35


These tips are not only useful for European startups, professional writers, consultants and Small and Medium-Sized Enterprises (SME) but are generally recommended when writing a business plan or investor documents.

Deadlines: Post-Horizon 2020, the EIC Accelerator accepts Step 1 submissions now while the deadlines for the full applications (Step 2) under Horizon Europe are:

  • Step 1 (short proposal)
    • open now
  • Step 2 (business plan)
    • 1st cut-off: -
    • 2nd cut-off: -
    • 3rd cut-off: -
    • 4th cut-off: October 19th 2023 (extended)
  • Step 3 (interview)
    • 1st cut-off: -
    • 2nd cut-off: -
    • 3rd cut-off: October 2nd to 6th (extended)
    • 4th cut-off: November 27th to December 8th

The Step 1 applications must be submitted weeks in advance of Step 2. The next EIC Accelerator cut-off for Step 2 (full proposal) can be found here. After Brexit, UK companies can still apply to the EIC Accelerator under Horizon Europe albeit with non-dilutive grant applications only - thereby excluding equity-financing.

Contact: You can reach out to us via this contact form to work with a professional consultant.

EU, UK & US Startups: Alternative financing options for EU, UK and US innovation startups are the EIC Pathfinder (combining Future and Emerging Technologies - FET Open & FET Proactive) with €4M per project, Thematic Priorities, European Innovation Partnerships (EIP), Innovate UK with £3M (for UK-companies only) as well as the Small Business Innovation Research (SBIR) and Small Business Technology Transfer (STTR) grants with $1M (for US-companies only).

Any more questions? View the Frequently Asked Questions (FAQ) section.

Want to see all articles? They can be found here.

For Updates: Join this Newsletter!



by Stephan Segler, PhD
Professional Grant Consultant at Segler Consulting

General information on the EIC Accelerator template, professional grant writing and how to prepare a successful application can be found in the following articles:

A Quick FTO Guide for EIC Accelerator Applicants in a Rush


2023 Budget Allocations for EIC Pathfinder, Transition and Accelerator


Developing the Unique Selling Points (USP) for the EIC Accelerator


Explaining the Resubmission Process for the EIC Accelerator


A Short but Comprehensive Explanation of the EIC Accelerator


EIC Accelerator Success Cases


Deciding Between EIC Pathfinder, Transition and Accelerator


A Winning Candidate for the EIC Accelerator


EIC Accelerator Interview Preparation Process: Scripting the Pitch (Part 1)

Explaining the Resubmission Process for the EIC Accelerator

The EIC Accelerator funding (grant and equity, with blended financing option) by the European Innovation Council (EIC) and European Commission (EC) has undergone significant changes over the past years. While it used to be a simple program for startups and Small- and Medium-Sized Enterprises (SME) to access €2.5 million in grant and €15 million in venture financing per project, it has significantly grown in complexity.

Startups often rely on professional writers, freelancers or consultants to support them but this article aims to reduce the complexity regarding the resubmission mechanisms of the EIC Accelerator application process.

The SME Instrument Pre-2021

The EIC Accelerator has long allowed applicants to resubmit applications in case of a rejection. In 2020 and earlier, it was possible to infinitely resubmit grant proposals and there was no inherent restriction for applicants.

This allowed companies who were unsuccessful in the first submission to become successful through persistence in the sixth submission. It likewise meant that the same company could attend the EIC Accelerator interviews as many times as they were invited and led to an increased workload for all remote evaluators who had to reassess the same proposals again and again.

The 2021+ EIC Accelerator

Since 2021, this process has changed through the introduction of freezing periods which prohibit a company from submitting the same or a similar proposal for 12 months. For better or worse, this has introduced higher stakes for applicants but has also added an additional layer of complexity.

In general, the rule is that each applicant obtains a second chance for every submission stage. If the first application to Step 1 of the EIC Accelerator was unsuccessful, they obtain a second chance. If that is likewise unsuccessful then the company will be unable to apply for 12 months.

The same is true for Step 2 whereas companies that have been rejected twice are frozen for 12 months.

If a company has not been rejected twice in any particular Step then it will not be prohibited from submitting a proposal and if a company has reached a certain Step then it will generally not be sent back to a previous step unless the rejection occurred during the Step 3 interview.

  • A rejection in Step 1 means that a company has to reapply to Step 1. A second rejection in Step 1 triggers a freeze period.
  • A rejection in Step 2 means that a company has to reapply to Step 2. A second rejection in Step 2 triggers a freeze period.
  • A rejection in Step 3 means that a company has to reapply to Step 2 (or directly to Step 3 if invited to do so).

Example of a Typical Case

A company is approved in Step 1 but then rejected in Step 2. Upon resubmitting to Step 2, it then passes successfully and is invited to the Step 3 interview where it is rejected. It is then sent back to Step 2 and asked to reapply.

Since it has only been rejected a single time in Step 2 and once in Step 3, it can still resubmit to the next Step 2 cut-off even though this is technically the third Step 2 submission. This company had one “successful” Step 2 submission and one Step 2 rejection even though the former ended up being rejected in Step 3.

In practice, the “second chance” rule is more akin to a “two strikes, you’re out” rule where two rejections in one Step trigger the freeze period for Step 1 and Step 2 while Step 3 has specialized rules.


This article was last modified on Feb 19, 2023 @ 23:39


These tips are not only useful for European startups, professional writers, consultants and Small and Medium-Sized Enterprises (SME) but are generally recommended when writing a business plan or investor documents.

Deadlines: Post-Horizon 2020, the EIC Accelerator accepts Step 1 submissions now while the deadlines for the full applications (Step 2) under Horizon Europe are:

  • Step 1 (short proposal)
    • open now
  • Step 2 (business plan)
    • 1st cut-off: -
    • 2nd cut-off: -
    • 3rd cut-off: -
    • 4th cut-off: October 19th 2023 (extended)
  • Step 3 (interview)
    • 1st cut-off: -
    • 2nd cut-off: -
    • 3rd cut-off: October 2nd to 6th (extended)
    • 4th cut-off: November 27th to December 8th

The Step 1 applications must be submitted weeks in advance of Step 2. The next EIC Accelerator cut-off for Step 2 (full proposal) can be found here. After Brexit, UK companies can still apply to the EIC Accelerator under Horizon Europe albeit with non-dilutive grant applications only - thereby excluding equity-financing.

Contact: You can reach out to us via this contact form to work with a professional consultant.

EU, UK & US Startups: Alternative financing options for EU, UK and US innovation startups are the EIC Pathfinder (combining Future and Emerging Technologies - FET Open & FET Proactive) with €4M per project, Thematic Priorities, European Innovation Partnerships (EIP), Innovate UK with £3M (for UK-companies only) as well as the Small Business Innovation Research (SBIR) and Small Business Technology Transfer (STTR) grants with $1M (for US-companies only).

Any more questions? View the Frequently Asked Questions (FAQ) section.

Want to see all articles? They can be found here.

For Updates: Join this Newsletter!



by Stephan Segler, PhD
Professional Grant Consultant at Segler Consulting

General information on the EIC Accelerator template, professional grant writing and how to prepare a successful application can be found in the following articles:

A Quick FTO Guide for EIC Accelerator Applicants in a Rush


2023 Budget Allocations for EIC Pathfinder, Transition and Accelerator


Developing the Unique Selling Points (USP) for the EIC Accelerator


Explaining the Resubmission Process for the EIC Accelerator


A Short but Comprehensive Explanation of the EIC Accelerator


EIC Accelerator Success Cases


Deciding Between EIC Pathfinder, Transition and Accelerator


A Winning Candidate for the EIC Accelerator


EIC Accelerator Interview Preparation Process: Scripting the Pitch (Part 1)

Deciding Between EIC Pathfinder, Transition and Accelerator

The EIC Accelerator funding (grant and equity, with blended financing option) by the European Innovation Council (EIC) and European Commission (EC) is one of the multiple programs available to Small- and Medium-Sized Enterprises (SME) and startups. It awards up to €2.5 million in grant and €15 million in equity financing per project (€17.5 million total) and applications are often supported by consultants, professional writers or freelancers.

Still, there are alternative options for project financing available under the EIC framework.

EIC Funding Programs

The EIC’s funding programs can be complex and there is limited structured information that can support and guide a selection process. There are different funding arms (i.e. EIC Pathfinder, EIC Transition, EIC Accelerator), different topics (i.e. Challenges), varying budget allocations (see EIC Budget 2023), different funding modes (i.e. grant, equity, mixed) and even different application systems (i.e. written applications, videos or interviews).

To reduce the complexity, this article aims at providing a guide for selecting the right EIC financing.

The three flagship EIC grant funding programs are EIC Pathfinder, EIC Transition and EIC Accelerator. For an explanation of the differences between them, please view this article: EIC Funding Framework

The core selection criteria for the EIC funding options are (1) the Technology Readiness Level (TRL) of the innovation, (2) the topic or industry, (3) the number of applicants and (4) the financing needs and investor availability.

Technology Readiness Level (TRL)

To decide between EIC Pathfinder, EIC Transition and EIC Accelerator, the prospective applicant must first identify the level of their current technology according to the TRL’s:

  1. basic principles observed
  2. technology concept formulated
  3. experimental proof of concept
  4. technology validated in lab
  5. technology validated in relevant environment
  6. technology demonstrated in relevant environment
  7. system prototype demonstration in operational environment
  8. system complete and qualified
  9. actual system proven in operational environment

See also: Technology Readiness Levels, Timelines and Interview Priorities (2023 EIC Accelerator Work Programme Part 4)

While the descriptions for the TRL’s are rather vague, the general cornerstones are easily differentiated when considering that TRL5 accounts for validating the key technology in a test setting while TRL6 accounts for the testing of a Minimum Viable Product (MVP) in a customer environment (i.e. actively testing the prototype)

After identifying an applicants TRL, it is then straightforward to make a decision regarding the funding program whereas:

  • EIC Pathfinder starts at min. TRL1 and ends at max. TRL4
  • EIC Transition starts at min. TRL4 and ends at max. TRL5-6
  • EIC Accelerator starts at min. TRL5-6 and ends at max. TRL9

Topics

The EIC’s Work Programme is renewed and adopted each year which means that the budgets and thematic topics will change annually.

Why is the budget relevant?

The total budget defines how much funding is available in any given year and for any given cut-off. If 1,000 applicants compete for €100 million then it will be more difficult than if 100 applicants compete for €1,000 million since the average funding per project increases.

It is advisable to identify the general competitiveness of a funding program prior to planning an application which includes the number of total applicants, the number of winning projects and the overall budget size (see 2022 Results).

Why are the topics relevant?

In general, there are always “Open” and “Challenge” Calls for the respective funding arms whereas the former is available to all types of technologies and industries while the latter is only available to specific projects that fulfill certain criteria.

To elaborate, topics or Challenges are a specialized focus of the respective funding program whereas the total budget is divided into multiple buckets. While the “Open” bucket is available to all applicants, the “Challenges” bucket is only available to those who fulfill the criteria regarding the technologies and industries outlined in the Work Programme.

In practice, it is always preferable to apply to the “Challenges” if possible since it can be less competitive while providing higher success chances.

This can be illustrated in a simple example:

The EIC Accelerator budget for 2023 is €1.1 billion in total but it is divided into the “Open” call with €611 million and the “Challenges” with €523 million. The strategic challenges for the EIC Accelerator in 2023 are (see 2023 EIC Budget):

  1. Novel biomarker-based assays to guide personalised cancer treatment
  2. Aerosol and surface decontamination for pandemic management
  3. Energy storage
  4. New European Bauhaus and Architecture, Engineering and Construction digitalisation for decarbonisation
  5. Emerging semiconductor or quantum technology components
  6. Novel technologies for resilient agriculture
  7. Customer-driven, innovative space technologies and services

From a statistics perspective, there are likely fewer companies that fall into these particular topics while there is a high probability that the majority of applicants are only eligible for the Open call.

It is therefore advisable to identify the current topics for each funding program prior to preparing a submission. Considering that resubmissions are a common occurrence in case of rejections, it is likewise preferred to apply in a timely manner to account for at least 3 Step 2 submissions in the case of the EIC Accelerator (see Resubmissions).

Consortia vs. Single Applicant

The EIC Accelerator is a single-applicant instrument which means that only a single entity is receiving the funding and must be located in the EU or a country associated with Horizon Europe. For EIC Pathfinder and EIC Transition, the applicants can either be single entities or consortia consisting of multiple entities.

Financing Needs and Availability

Each funding program has a dedicated budget and a general budget amount per project. For the EIC Accelerator, the general funding allocations are a maximum of €2.5 million for grant funding and €15 million for equity funding while the average ticket sizes are generally below the maximum.

For the last cut-off of 2022, the average ticket size for all projects (incl. grant-only, grant-first, equity-only and blended finance) was €6.03 million (see 2022 EIC Accelerator Results).

For EIC Pathfinder, the limits for projects are €3 million and for EIC Transition they are set to up to €2.5 million per project.

It is therefore beneficial to also assess the funding needs of the project beforehand to assure that the amount of funding that can be granted will allow the project to reach its desired endpoint.

It should also be assured that sufficient follow-up or co-financing is available in relevant cases. For the EIC Accelerator, the projects requesting grant-only, equity-only and blended financing are generally required to demonstrate that additional financing is available.

For grant-only applications which are only requesting funding up to TRL8, the funding to reach TRL9 should be justifiable. The EIC reserves the right to cancel ongoing grant projects in case a lack of additional financing is jeopardizing the project (see Cancelling Funding).

For applications that include equity components such as blended finance, the EIC expects applicants to secure outside investors for a co-financing round. While such rules can change on a year-by-year basis, it is important to be aware of them to meet and manage expectations.


This article was last modified on Feb 19, 2023 @ 23:35


These tips are not only useful for European startups, professional writers, consultants and Small and Medium-Sized Enterprises (SME) but are generally recommended when writing a business plan or investor documents.

Deadlines: Post-Horizon 2020, the EIC Accelerator accepts Step 1 submissions now while the deadlines for the full applications (Step 2) under Horizon Europe are:

  • Step 1 (short proposal)
    • open now
  • Step 2 (business plan)
    • 1st cut-off: -
    • 2nd cut-off: -
    • 3rd cut-off: -
    • 4th cut-off: October 19th 2023 (extended)
  • Step 3 (interview)
    • 1st cut-off: -
    • 2nd cut-off: -
    • 3rd cut-off: October 2nd to 6th (extended)
    • 4th cut-off: November 27th to December 8th

The Step 1 applications must be submitted weeks in advance of Step 2. The next EIC Accelerator cut-off for Step 2 (full proposal) can be found here. After Brexit, UK companies can still apply to the EIC Accelerator under Horizon Europe albeit with non-dilutive grant applications only - thereby excluding equity-financing.

Contact: You can reach out to us via this contact form to work with a professional consultant.

EU, UK & US Startups: Alternative financing options for EU, UK and US innovation startups are the EIC Pathfinder (combining Future and Emerging Technologies - FET Open & FET Proactive) with €4M per project, Thematic Priorities, European Innovation Partnerships (EIP), Innovate UK with £3M (for UK-companies only) as well as the Small Business Innovation Research (SBIR) and Small Business Technology Transfer (STTR) grants with $1M (for US-companies only).

Any more questions? View the Frequently Asked Questions (FAQ) section.

Want to see all articles? They can be found here.

For Updates: Join this Newsletter!



by Stephan Segler, PhD
Professional Grant Consultant at Segler Consulting

General information on the EIC Accelerator template, professional grant writing and how to prepare a successful application can be found in the following articles:

A Quick FTO Guide for EIC Accelerator Applicants in a Rush


2023 Budget Allocations for EIC Pathfinder, Transition and Accelerator


Developing the Unique Selling Points (USP) for the EIC Accelerator


Explaining the Resubmission Process for the EIC Accelerator


A Short but Comprehensive Explanation of the EIC Accelerator


EIC Accelerator Success Cases


Deciding Between EIC Pathfinder, Transition and Accelerator


A Winning Candidate for the EIC Accelerator


EIC Accelerator Interview Preparation Process: Scripting the Pitch (Part 1)

ChatGPT for the EIC Accelerator: Will the Real AI Please Stand Up

The EIC Accelerator funding (grant and equity, with blended financing option) by the European Innovation Council (EIC) and European Commission (EC) has been largely reinvented in 2021. The previous application process of preparing and submitting a 30-page PDF file has been overhauled and replaced with a very comprehensive online platform that uses AI features and visualizations.

While it still funds Small- and Medium-Sized Enterprises (SME) and startups with €17.5 million in total funding per project (€2.5 million in grant and €15 million in equity), it is now compartmentalizing and standardizing the entire application process.

The EIC website prominently uses the term “EIC AI Platform” but calling it Artificial Intelligence (AI) seems like an overstatement. In reality, all texts and annexes must be prepared manually by applicants and no automation or intelligence seems relevant to the process which is why applicants often rely on consultants, professional writers or freelancers.

The AI features likely refer to back-end assessment features relevant to the evaluators but not to the applicants or visualizations of the innovativeness expressed through graphics.

This article is investigating the usability of ChatGPT for EIC Accelerator applications which could bring true AI and text generation to the application process.

ChatGPT

ChatGPT is a chat-based interface for AI-generated text developed by Open.AI and popularised in 2022. It has made waves in all industries that rely on written content creation since the chatbot is able to instantly generate complex texts based on user instructions.

Of course, grant writing is a major application area for such AI-generated texts since it is complex but follows very specific structures that could be standardized and automated. Especially the EIC Accelerator could potentially be a major target for AI automation since it has replaced a free business plan submission with specific and compartmentalized questions that are easier to generate compared to complex structures.

While it is to the detriment of the remote evaluators who have to read the AI-generated proposals, it is of interest to applicants and consultants to identify if a technology such as ChatGPT can save time and deliver high-quality output. Potentially, it could even increase the quality of the final application.

What is needed to write an EIC Accelerator proposal?

Assessment

An EIC Accelerator proposal differs greatly from a simple market analysis, a business plan or any content creation around mainstream subjects. The very first step and job of every consultant is to identify if the project can win the EIC Accelerator or not.

This requires a significant amount of due diligence to identify if there are any problems with the company or the project that could present a flaw in any of the application steps. The application process is complex and, through the 3-step approach taken by the EIC, it is necessary to consider how the evaluations will differ in each step.

In the first two steps, there is generally a focus on the technology and the attractiveness of the innovation to the EU with appealing industries winning over those that are lesser known (see Winning Candidates). The commercial strategy and traction are often poorly assessed in the first two steps but are becoming key in the Step 3 interviews.

Structuring

Once the project has been assessed, the next step is the structuring of the EIC Accelerator proposal according to the unique technical aspects and commercial plan of the applicant. This can present a challenge to many companies since the template questions are often vague, some proposal sections are interconnected and many individual sections are repetitive due to very similar template questions.

Writing

Finally, the writing and preparation of all proposal texts and annexes that are needed for the EIC Accelerator will follow which includes the development of all sections and the ongoing consistency verification between sections.

What can be automated with ChatGPT?

Selection and assessment process

As of today, the assessment process will be difficult to automate through technologies such as ChatGPT. If it was possible, there would be no need for an application process for the EIC Accelerator since the AI could simply select the winners based on unstructured documents or public website data.

While the Artificial Intelligence (AI) is designed to understand the context of what is requested, the context of companies seeking to apply for the EIC Accelerator is currently too nuanced to automate at this stage.

The EIC Accelerator is both broad and narrow in its scope (i.e. all industries can apply but not all companies) and is contradictory in many ways. It is designed for groundbreaking technologies and companies that have difficulties in raising private financing but well-financed companies can win as well (i.e. Breaking the Rules). There are likewise many cases where companies have to resubmit multiple times before they are approved for funding which questions the accuracy and consistency of the process.

The EIC claims to seek high-risk projects but often prefers to fund low-risk business cases with proven revenue generation and industry partnerships in the final selection step which uses external angel investors and venture partners as the jury.

In general, the assessment is currently too multifaceted to automate in any meaningful way. It is likewise inconsistent by design and any standardization and automation would likely raise questions regarding the validity of the selection process and mission of the EIC.

Planning and structuring

The planning and structuring of an EIC Accelerator application is a creative task and could be a promising candidate for automation. If the AI understands the task and the parameters then it can become a useful guide.

Here is an example from ChatGPT for the structure of the “Features and Use Cases” section of an EIC Accelerator application:

Input:

I want you to segment a topic into multiple sub-levels. I want you to pick 4 top-level titles and each title has 4 sub-level titles. The topic I want you to structure is a technology that allows RedOx flow batteries to operate more efficiently through the use of specialised electrolytes based on tin molecules and software that uses components including big data, artificial intelligence, data processing and data visualization.

Output:

  • Introduction to RedOx flow Batteries
    • Basics of RedOx flow Technology
    • Advantages of RedOx flow Batteries
    • Current State of RedOx flow Battery Development
    • Future Potential of RedOx flow Batteries
  • Tin-based Electrolytes for RedOx flow Batteries
    • Chemistry of Tin Electrolytes
    • Performance Characteristics of Tin Electrolytes
    • Development and Production of Tin Electrolytes
    • Applications of Tin Electrolytes in RedOx flow Batteries
  • Big Data and AI for RedOx flow Battery Management
    • Role of Big Data in RedOx flow Battery Operations
    • Artificial Intelligence for Predictive Maintenance
    • Data Processing for Battery Health Monitoring
    • Data Visualization for Battery Performance Optimization
  • Implementing Software Solutions for RedOx flow Batteries
    • System Architecture for RedOx flow Battery Management Software
    • Integration of Tin Electrolytes and Big Data/AI
    • Deployment and Testing of Software Solutions
    • Case Studies and Best Practices for Software Implementation

The result is surprisingly good but here is the catch: The input is already guiding the chatbot into a structure that is most useful. A 4×4 structure is always a good starting point. From there, one can include or change the structure since it is unlikely that 4×4 will be ideal for every project.

What is especially impressive is that ChatGPT autonomously introduced keywords such as “Predictive Maintenance” and “Battery Health Monitoring”. It likewise segregated the hardware and software components well which is exactly what is needed for a technology description.

Improving the Structure

What is not ideal is the general introduction to RedOx flow batteries and the redundant segments that are unnecessary for a clean technology description.

But overall, it is an excellent result based on minimal input.

With the structure above for the imaginary tin-data-RedOx flow battery technology, the following adaptations would be necessary for the EIC Accelerator:

  • RedOx flow Battery Hardware
    • RedOx flow Stack and Module Design
    • RedOx flow Battery Manufacturing Process
    • RedOx flow Battery Operation
  • Tin-based Electrolytes for RedOx flow Batteries
    • Proprietary Tin Electrolytes
    • Synthesis and Manufacturing Process of Tin Electrolytes
    • Safety and Environmental Impact of Tin Electrolytes
  • Big Data and AI for RedOx flow Battery Management
    • Big Data in RedOx flow Battery Operations
    • Artificial Intelligence for Efficiency Optimization and Predictive Maintenance
    • Data Processing for Battery Health Monitoring
    • Data Visualization for Battery Performance Insights

While it is impressive that AI was associated with predictive maintenance, this was not the intended primary use. Efficiency optimization and data processing were closer to the intended use case while the same is true for other associated features.

The last section regarding the implementation was likewise impressive but it did not lend itself to a good technology description since any further explanations would already be part of previous sections.

Nonetheless, with a small amount of editing, the initial 16 segments were reduced to a useful structure containing 10 segments.

One can then add another top-level topic to include other omitted parts of the process (i.e. emissions, transport, logistics, installation).

Usefulness of ChatGPT for Structuring

This approach can be useful for inexperienced writers who need support for the structuring of the application. The downside is that it requires a detailed input that already tells the chatbot what the output is supposed to look like while it also requires extensive editing of the output.

This defeats the purpose of using a chatbot but it can still be useful to ask ChatGPT to generate ideas related to a certain topic or get multiple variations of structures. The same approach can be used for competitor sections, commercial strategies, value propositions and even work packages since these will also rely on top-level structures.

But with all of the information provided above, there is still one major flaw: These text generations only relate to the structure of an application but do not help in generating the bulk of the proposal text.

Writing the Proposal

Now, we will test ChatGPT with the same level of information but will ask it to answer a key question found in the EIC Accelerator Step 2 grant proposal template. We will choose the question “What is your unique selling point?” which is quite simple:

Input:

I need you to write me a text with a length that is as close to 1000 characters as possible. The content is supposed to answer the following question “What is your unique selling point?“. The topic I want you to write about is a technology that allows redox flow batteries to operate more efficiently through the use of specialized electrolytes based on tin molecules and software that uses components including big data, artificial intelligence, data processing and data visualization.

Output:

Our technology allows redox flow batteries to operate more efficiently through the use of specialized electrolytes based on tin molecules and software that uses big data, artificial intelligence, data processing and data visualization. This results in improved performance and longevity of the batteries, as well as better management and prediction of their performance. This can lead to cost savings and increased reliability for businesses and organizations that use redox flow batteries. In addition, our technology can also open up new applications for redox flow batteries that were previously infeasible.

It managed to generate 610 characters which is quite impressive since the input was minimal. Unfortunately, the text is vague and has followed the input very closely with little to no creative elaborations that would be relevant for an EIC Accelerator application.

Improving the Output

Now, we will improve the output to be more aligned with the EIC Accelerator by introducing instructions on how USP’s should be presented.

Input:

I need you to write me a text with a length that is as close to 1000 characters as possible. The content is supposed to answer the following question “What is your unique selling point?“. I want the answer to contain a list with the 3 most important selling points and you should add placeholders for numbers to be added regarding the cost savings, efficiency increases and total energy capacity. The topic I want you to write about is a technology that allows redox flow batteries to operate more efficiently through the use of specialized electrolytes based on tin molecules and software that uses components including big data, artificial intelligence, data processing and data visualization.

Output:

Our technology allows redox flow batteries to operate more efficiently through the use of specialized electrolytes based on tin molecules and software that uses big data, artificial intelligence, data processing and data visualization. This results in improved performance and longevity of the batteries, as well as better management and prediction of their performance. Our top 3 selling points are: 1) cost savings of up to [number]%, 2) efficiency increases of up to [number]%, and 3) total energy capacity increases of up to [number]%. These benefits make our technology an attractive solution for businesses and organizations that use redox flow batteries, and can also open up new applications for these batteries.

This is already better since we now have a list of selling points and can add quantifiers that were omitted from the first version. We also exceed 700 characters on this answer which shows that there are ways of increasing the output with additional input.

Again, the problem for inexperienced writers is that the input is already leading the chatbot in the right direction. It is not obvious to ChatGPT that a list of selling points and qualifications are needed to answer this question but it is obvious to professional writers and consultants who work with EIC Accelerator grants.

Improving the Input

Now, the second problem that we encounter is quite obvious: Our input is almost as long as the output. This is obviously a problem since we are here to save time and not to teach ChatGPT how to write.

Still, one can prepare a general text that describes the technology, commercial strategy, team, market and other aspects which can then be copy-pasted while asking ChatGPT to convert the text into an answer to a specific question. For example:

Input

I need you to write me a text with a length that is as close to 1000 characters as possible. The content is supposed to answer the following question “What are your strengths?“.
The topic I want you to write about is a technology that allows redox flow batteries to operate more efficiently through the use of specialised electrolytes based on tin molecules and software that uses components including big data, artificial intelligence, data processing and data visualisation.
The main customers are 3 groups, namely wind-farm owners, hotels and charging stations for electric vehicles.
Our commercial strategy is to work with battery system manufacturers who will distribute our products to our customers since they still include power electronics such as inverters and casings.
We have 3 patents for the electrolyte, the redox flow stack design and for the software mechanisms and control system. We also have 3 additional patents in development.
We need to finish our developments by completing the electrolyte manufacturing process and by improving the AI systems as well as analytics platform.
We generate revenues through the selling of the redox flow battery hardware, the electrolyte, the maintenance costs and through data and software access. Please add placeholders for our pricing so we can add numbers later.
I want you to include placeholders for quantification such as cost savings, efficiency increases and total energy capacity.

Output

Our technology allows redox flow batteries to operate more efficiently through the use of specialised electrolytes based on tin molecules and software that uses big data, artificial intelligence, data processing and data visualization. Our technology is particularly well-suited for wind-farm owners, hotels, and charging stations for electric vehicles. Our main strength is our ability to provide significant cost savings, efficiency increases, and total energy capacity increases for our customers. We achieve this through our 3 patents for the electrolyte, the redox flow stack design and for the software mechanisms and control system. Additionally, we have 3 additional patents in development.
Our commercial strategy is to work with battery system manufacturers who will distribute our products to our customers since they still include power electronics such as inverters and casings.
We generate revenues through the selling of the redox flow battery hardware, the electrolyte, the maintenance costs and through data and software access. Our pricing models include a [placeholder for pricing of the redox flow battery hardware], [placeholder for pricing of the electrolyte], [placeholder for pricing of the maintenance costs], and [placeholder for pricing of the data and software access].
We need to finish our developments by completing the electrolyte manufacturing process and by improving the AI systems as well as analytics platform.

The ChatGPT output is generally ignoring the character restriction given in the first part of the input. It likewise always tries to enter all information that was given instead of only choosing what is relevant to meet the character limit. It does account for the question regarding the “strengths” but it does not lead with the answer and always tries to summarise the input rather than to answer the question.

Input

I need you to write me a text with a length that is as close to 1000 characters as possible. The content is supposed to answer the following question “Is your technology creating a new value chain?“.
The topic I want you to write about is a technology that allows redox flow batteries to operate more efficiently through the use of specialised electrolytes based on tin molecules and software that uses components including big data, artificial intelligence, data processing and data visualisation.
The main customers are 3 groups, namely wind-farm owners, hotels and charging stations for electric vehicles.
Our commercial strategy is to work with battery system manufacturers who will distribute our products to our customers since they still include power electronics such as inverters and casings.
We have 3 patents for the electrolyte, the redox flow stack design and for the software mechanisms and control system. We also have 3 additional patents in development.
We need to finish our developments by completing the electrolyte manufacturing process and by improving the AI systems as well as analytics platform.
We generate revenues through the selling of the redox flow battery hardware, the electrolyte, the maintenance costs and through data and software access. Please add placeholders for our pricing so we can add numbers later.
I want you to include placeholders for quantification such as cost savings, efficiency increases and total energy capacity.

Output

Our technology allows redox flow batteries to operate more efficiently through the use of specialised electrolytes based on tin molecules and software that uses big data, artificial intelligence, data processing and data visualization. Our technology is particularly well-suited for wind-farm owners, hotels, and charging stations for electric vehicles. Our technology is creating a new value chain for the energy storage industry by providing significant cost savings, efficiency increases, and total energy capacity increases for our customers. We achieve this through our 3 patents for the electrolyte, the redox flow stack design, and for the software mechanisms and control system. Additionally, we have 3 additional patents in development.
Our commercial strategy is to work with battery system manufacturers who will distribute our products to our customers since they still include power electronics such as inverters and casings.
We generate revenues through the selling of the redox flow battery hardware, the electrolyte, the maintenance costs and through data and software access. Our pricing models include a [placeholder for pricing of the redox flow battery hardware], [placeholder for pricing of the electrolyte], [placeholder for pricing of the maintenance costs], and [placeholder for pricing of the data and software access].
We need to finish our developments by completing the electrolyte manufacturing process and by improving the AI systems as well as analytics platform.
Our technology creates a new value chain by providing customers with cost savings, efficiency increases and total energy capacity increases, by working with battery system manufacturers and by generating revenues through selling of hardware, electrolyte, maintenance costs and data and software access.

The text is clearly very repetitive. This is not ideal if our goal is to generate most of the input with only minor adjustments. Of course, one can try to force ChatGPT to be more precise and ask it to only use the input that is useful to answer the question but this would likely increase the input and customization even further.

Input

I need you to write me a text with a length that is as close to 1000 characters as possible. The content is supposed to answer the following question “What is your innovation?“.
The topic I want you to write about is a technology that allows redox flow batteries to operate more efficiently through the use of specialised electrolytes based on tin molecules and software that uses components including big data, artificial intelligence, data processing and data visualisation.
The main customers are 3 groups, namely wind-farm owners, hotels and charging stations for electric vehicles.
Our commercial strategy is to work with battery system manufacturers who will distribute our products to our customers since they still include power electronics such as inverters and casings.
We have 3 patents for the electrolyte, the redox flow stack design and for the software mechanisms and control system. We also have 3 additional patents in development.
We need to finish our developments by completing the electrolyte manufacturing process and by improving the AI systems as well as analytics platform.
We generate revenues through the selling of the redox flow battery hardware, the electrolyte, the maintenance costs and through data and software access. Please add placeholders for our pricing so we can add numbers later.
I want you to include placeholders for quantification such as cost savings, efficiency increases and total energy capacity.

Output

Our innovation is a technology that allows redox flow batteries to operate more efficiently through the use of specialised electrolytes based on tin molecules and software that uses big data, artificial intelligence, data processing and data visualisation. Our technology is particularly well-suited for wind-farm owners, hotels, and charging stations for electric vehicles. Our innovation is creating significant cost savings, efficiency increases, and total energy capacity increases. We achieve this through our 3 patents for the electrolyte, the redox flow stack design and for the software mechanisms and control system. Additionally, we have 3 additional patents in development.
Our commercial strategy is to work with battery system manufacturers who will distribute our products to our customers since they still include power electronics such as inverters and casings.
We generate revenues through the selling of the redox flow battery hardware, the electrolyte, the maintenance costs and through data and software access. Our pricing models include a [placeholder for pricing of the redox flow battery hardware], [placeholder for pricing of the electrolyte], [placeholder for pricing of the maintenance costs], and [placeholder for pricing of the data and software access].
We need to finish our developments by completing the electrolyte manufacturing process and by improving the AI systems as well as analytics platform.
Our innovation allows redox flow batteries to operate more efficiently, providing significant cost savings, efficiency increases, and total energy capacity increases through the use of specialised electrolytes based on tin molecules and software that uses big data, artificial intelligence, data processing and data visualisation.

This time, ChatGPT led with the requested answer albeit the text is still far too long and repetitive.

Input

I need you to write me a text with a length that is as close to 1000 characters as possible. The content is supposed to answer the following question “What is your unique positioning or place on the market?“.
The topic I want you to write about is a technology that allows redox flow batteries to operate more efficiently through the use of specialised electrolytes based on tin molecules and software that uses components including big data, artificial intelligence, data processing and data visualisation.
The main customers are 3 groups, namely wind-farm owners, hotels and charging stations for electric vehicles.
Our commercial strategy is to work with battery system manufacturers who will distribute our products to our customers since they still include power electronics such as inverters and casings.
We have 3 patents for the electrolyte, the redox flow stack design and for the software mechanisms and control system. We also have 3 additional patents in development.
We need to finish our developments by completing the electrolyte manufacturing process and by improving the AI systems as well as analytics platform.
We generate revenues through the selling of the redox flow battery hardware, the electrolyte, the maintenance costs and through data and software access. Please add placeholders for our pricing so we can add numbers later.
I want you to include placeholders for quantification such as cost savings, efficiency increases and total energy capacity.

Output

Our unique positioning in the market is that we provide a technology that allows redox flow batteries to operate more efficiently through the use of specialized electrolytes based on tin molecules and software that uses big data, artificial intelligence, data processing and data visualization. Our technology is particularly well-suited for wind-farm owners, hotels, and charging stations for electric vehicles. We provide significant cost savings, efficiency increases, and total energy capacity increases for our customers. Our commercial strategy is to work with battery system manufacturers who will distribute our products to our customers since they still include power electronics such as inverters and casings.
We generate revenues through the selling of the redox flow battery hardware, the electrolyte, the maintenance costs and through data and software access. Our pricing models include a [placeholder for pricing of the redox flow battery hardware], [placeholder for pricing of the electrolyte], [placeholder for pricing of the maintenance costs], and [placeholder for pricing of the data and software access].
We have 3 patents for the electrolyte, the redox flow stack design and for the software mechanisms and control system. We also have 3 additional patents in development.
We need to finish our developments by completing the electrolyte manufacturing process and by improving the AI systems as well as analytics platform.
Our unique positioning in the market is that we provide a technology that allows redox flow batteries to operate more efficiently with significant cost savings, efficiency increases, and total energy capacity increases and working with battery system manufacturers to distribute our products.

The general problem is that the chatbot is not trying to create an answer to the question primarily but is aiming to always summarise the input in its entirety while ignoring character limits. But this effect could be remedied with better input instructions.

Still, ChatGPT does not understand that the “position in the market” must be contrasted with current market dynamics.

Unfortunately, it seems like each input will require substantial customization and generating 100+ unique inputs for the EIC Accelerator proposal with extensive post-editing is unfeasible.

Annexes

For ChatGPT, is it impossible to present a useful Freedom To Operate (FTO) analysis from scratch since it is based on dated data sets among other limitations and it is likewise infeasible to generate financials and documents such as Letters of Intent (LOI).

Although, it can aid in creating templates for the Data Management Plan (DMP) or LOI’s:

Input:

I want you to create a template text for a customer (use a placeholder) who sends me a letter of intent to purchase my redox flow battery. Please include benefits such as the lower cost, higher efficiency and increased energy capacity. I need four different versions of the letter.

Output 1

Dear [Placeholder for Customer Name],

We are writing to express our interest in purchasing your innovative redox flow battery technology. Our company [Placeholder for company name] is actively seeking new solutions to improve the efficiency and cost-effectiveness of our energy storage systems. We have been impressed by the benefits of your technology, such as the lower cost, higher efficiency and increased energy capacity, and we believe it would be a valuable asset to our operations.

We would like to move forward with the purchase of your redox flow battery technology and request more information on the details of the product and the purchasing process. We look forward to the opportunity to work with you and to the potential benefits that this technology will bring to our company.

Please let us know your next steps, and we are happy to start the purchase process.

Sincerely,
[Placeholder for Customer Name]

Output 2

Dear [Placeholder for Customer Name],

We are writing to express our interest in your redox flow battery technology. Our company [Placeholder for company name] specializes in [placeholder for company’s specialization] and we are always looking for new ways to improve our operations. We have been impressed by the benefits of your technology, such as the lower cost, higher efficiency and increased energy capacity, and we believe it would be a valuable asset to our company.

We would like to move forward with the purchase of your redox flow battery technology, and we would appreciate if you could provide us with more information about the product and the purchasing process. We look forward to the opportunity to work with you, and to the potential benefits that this technology will bring to our company.

Please let us know your next steps, and we are ready to start the purchase process.

Sincerely,
[Placeholder for Customer Name]

Output 3

Dear [Placeholder for Customer Name],

We are writing to express our interest in your innovative redox flow battery technology. Our company [Placeholder for company name] operates [placeholder for company’s operations] and we are always looking for new ways to improve our efficiency and cost-effectiveness. We have been impressed by the benefits of your technology, such as the lower cost, higher efficiency and increased energy capacity, and we believe it would be a valuable asset to our operations.

We would like to move forward with the purchase of your redox flow battery technology and we would appreciate if you could provide us with more information about the product and the purchasing process. We look forward to the opportunity to work with you, and to the potential benefits that this technology will bring to our company.

Please let us know your next steps, and we are ready to start the purchase process.

Sincerely,
[Placeholder for Customer Name]

Output 4

Dear [Placeholder for Customer Name],

We are writing to express our interest in your redox flow battery technology. Our company [Placeholder for company name] is a leader in [placeholder for company’s specialization] and we are always looking for new ways to improve our operations. We have been impressed by the benefits of your technology, such as the lower cost, higher efficiency and increased energy capacity, and we believe it would be a valuable asset to our company.

We would like to move forward with the purchase of your redox flow battery technology, and we would appreciate if you could provide us with more information about the product and the purchasing process. We look forward to the opportunity to work with you, and to the potential benefits that this technology will bring to our company.

Please let us know your next steps, and we are ready to start the purchase process.

Sincerely,
[Placeholder for Customer Name]

Unfortunately, the templates are quite repetitive even though it is quite easy to be more creative with the provided input. With different input instructions, it is likely possible to gain more versatile letter templates but this article is investigating if satisfactory results can be generated with minimal work effort.

Conclusion: Is ChatGPT useful for the EIC Accelerator?

Yes. ChatGPT has great potential for structuring and brainstorming applications, especially for new writers. What would be necessary to increase the usability of chatbots is a version of ChatGPT that is familiar with successful grant proposals for the EIC Accelerator so that it understands what types of answers do well in certain sections.

The problem with that approach is that ChatGPT is making editorial decisions such as including “predictive maintenance” or trying to add the development plan to the question about the company’s strengths.

Unfortunately, ChatGPT is not a time saver at this stage. There can also be serious concerns regarding plagiarism since, while the text is AI generated, it is based on data sets that can be from proprietary sources. This is a risk carried by anyone who uses ChatGPT for professional use.

But ChatGPT can be a useful tool if used appropriately.


This article was last modified on Jan 21, 2023 @ 15:24


These tips are not only useful for European startups, professional writers, consultants and Small and Medium-Sized Enterprises (SME) but are generally recommended when writing a business plan or investor documents.

Deadlines: Post-Horizon 2020, the EIC Accelerator accepts Step 1 submissions now while the deadlines for the full applications (Step 2) under Horizon Europe are:

  • Step 1 (short proposal)
    • open now
  • Step 2 (business plan)
    • 1st cut-off: -
    • 2nd cut-off: -
    • 3rd cut-off: -
    • 4th cut-off: October 19th 2023 (extended)
  • Step 3 (interview)
    • 1st cut-off: -
    • 2nd cut-off: -
    • 3rd cut-off: October 2nd to 6th (extended)
    • 4th cut-off: November 27th to December 8th

The Step 1 applications must be submitted weeks in advance of Step 2. The next EIC Accelerator cut-off for Step 2 (full proposal) can be found here. After Brexit, UK companies can still apply to the EIC Accelerator under Horizon Europe albeit with non-dilutive grant applications only - thereby excluding equity-financing.

Contact: You can reach out to us via this contact form to work with a professional consultant.

EU, UK & US Startups: Alternative financing options for EU, UK and US innovation startups are the EIC Pathfinder (combining Future and Emerging Technologies - FET Open & FET Proactive) with €4M per project, Thematic Priorities, European Innovation Partnerships (EIP), Innovate UK with £3M (for UK-companies only) as well as the Small Business Innovation Research (SBIR) and Small Business Technology Transfer (STTR) grants with $1M (for US-companies only).

Any more questions? View the Frequently Asked Questions (FAQ) section.

Want to see all articles? They can be found here.

For Updates: Join this Newsletter!



by Stephan Segler, PhD
Professional Grant Consultant at Segler Consulting

General information on the EIC Accelerator template, professional grant writing and how to prepare a successful application can be found in the following articles:

A Quick FTO Guide for EIC Accelerator Applicants in a Rush


2023 Budget Allocations for EIC Pathfinder, Transition and Accelerator


Developing the Unique Selling Points (USP) for the EIC Accelerator


Explaining the Resubmission Process for the EIC Accelerator


A Short but Comprehensive Explanation of the EIC Accelerator


EIC Accelerator Success Cases


Deciding Between EIC Pathfinder, Transition and Accelerator


A Winning Candidate for the EIC Accelerator


EIC Accelerator Interview Preparation Process: Scripting the Pitch (Part 1)

A Short but Comprehensive Explanation of the EIC Accelerator

The EIC Accelerator blended financing (formerly SME Instrument Phase 2, grant and equity) by the European Commission (EC) and European Innovation Council (EIC) is a complex funding instrument for startups and Small- and Medium-Sized Enterprises (SME).

It is often supported by professional writers, freelancers or consultants since it can be challenging for startups to navigate the lengthy assessment and proposal writing process. This article aims to provide a brief but comprehensive overview of the program to help future applicants decide if the EIC Accelerator is the right instrument for them.

What is the EIC Accelerator?

The EIC Accelerator is a funding program by the European Commission (EC) and the European Innovation Council (EIC) as part of Horizon Europe.

It funds innovative DeepTech companies with grant and/or equity financing of up to €2.5 million and €15 million, respectively (see 2023 Budget).

Applicants can be from the EU-27 countries or from countries associated with Horizon Europe (see Eligibility).

The company’s technology should have reached Technology Readiness Level (TRL) of 5 at least and be able to reach TRL8 within 24 months but exceptions can apply (see Technology Readiness Levels).

What does the EIC Accelerator provide?

Next to business acceleration, coaching and networking opportunities, it provides funding in the form of 4 different application options:

  • Grant-only: A non-dilutive grant with the company reaching TRL8 at the end of the project and subsequently reaching TRL9 without the help of the EIC.
  • Grant-first: A non-dilutive grant with the company reaching TRL8 at the end of the project. There is an option to apply for dilutive equity financing from the EIC Fund afterward to reach TRL9 (see Grant-First).
  • Equity-only: Dilutive equity funding from the EIC Fund to reach TRL9.
  • Blended finance: A mix of non-dilutive grant and dilutive equity financing to reach TRL9 at the end of the project.

How do the different funding options finance development work?

In general, grant funding can only be used for activities up to TRL8 (i.e. TRL5 to TRL8) while equity funding can be used for developments up to TRL9 including innovation activities (i.e. TRL5 to TRL9).

What industries can apply and are there topic limitations?

The EIC publishes topics every year in the EIC Work Programme which outlines specific budget allocations. Generally, the budget is split between the options of an “Open” and a “Challenge” Call which are usually available on the same cut-off dates (see Deadline). A company can therefore decide which topic they would like to apply for. The two options are:

  • EIC Accelerator Open: This call is open to applicants of all industries provided they are not violating the agendas of the European Union (EU) in terms of climate, human rights, ethics and other political and social targets.
  • EIC Accelerator Challenges: These topics are clearly defined technology and industry themes that must be achieved or covered by the applicant (see EIC Accelerator Challenges). The applicant can select the respective Challenge during the Step 2 submission process.

When and how can I apply?

The EIC Accelerator generally has 3-4 cut-offs per year which are set for Step 2 submissions (see Deadline). The following conditions apply:

  • Step 1: This step encompasses a short application including a pitch deck (see Pitch Deck), a video (see Pitch Video) and a short proposal. Submitting a proposal is possible at all times since the call is continuously open.
  • Step 2: This step requires a very detailed business plan in addition to multiple annexes such as financials, Letters of Intent (LOI), a Freedom to Operate (FTO) analysis, a Data Management Plan (DMP), a pitch deck and a customizable company profile. After Step 1 has been passed, the applicants can apply to Step 2 to any of the designated deadlines (see Deadlines).
  • Step 3: This step is an interview with the EIC Jury that is usually conducted online through a video call. It encompasses a 10-minute pitch by the applicant using the pitch deck submitted in Step 2 and an up to 35-minute Question and Answer session by the jury (see Interview Preparation). If Step 2 has been passed successfully, the interview dates are generally a few weeks after the Step 2 evaluation was completed.

The EU application process is performed on a dedicated website provided by the EIC where an online form is acting as the proposal template. Each applicant can create the appropriate proposals and begin writing applications inside the web browser although it is recommended to use off-platform templates to prepare all documents in collaboration with a team and then upload the content for the submission.

What does the result of an application look like?

The EIC has increased the level of transparency compared to earlier years and has introduced detailed feedback from evaluators. For Step 1 and Step 2, four or three evaluators will grade the application, respectively, and leave feedback for the applicants.

  • Each evaluator will be able to grade the proposal with a GO or NO GO rating.
  • For Step 1, at least 2/4 of evaluators have to provide a GO for the application to be successful.
  • For Step 2, at least 3/3 of evaluators have to provide a GO for the application to be successful.

Feedback is provided to the applicants irrespective of the GO or NO GO grading through detailed responses by the evaluators for all evaluation criteria (see Evaluation Criteria).

For the Step 3 interviews, a unanimous decision by the EIC Jury is presented and the applicants likewise receive responses regarding the evaluation criteria as well as the GO or NO GO result.

If the applicant passes all three steps, the preparation for the Grant Agreement Contract (GAC) and a due diligence process are initiated.

How long does it take to apply for the EIC Accelerator?

The time it takes to apply for the EIC Accelerator will differ depending on the number of resubmissions and the efficiency of preparing an application. It can be further delayed if the due diligence process is slowed down from the side of the EIC.

In general, one can expect a timeline of 2-4 weeks for the preparation of Step 1 followed by a 5-30 day average assessment period. For Step 2, a 50-70 day preparation period followed by a 30-40 day assessment period should be expected. With the Step 3 interviews following approximately 2-6 weeks after the Step 2 result is obtained, one can add an additional 3-5 weeks to receive the final grading by the EIC Jury.

A fast application process can go from the Step 1 start to Step 3 approval within 6 months if no rejections have occurred and if all documents were prepared efficiently without waiting times.

In case of rejections and multiple resubmissions, the total process can also take multiple years and there is never a guarantee that a project will be funded.

What are the success chances for the EIC Accelerator?

Since the 3-Step application process is complex, it is difficult to estimate exact numbers for success rates. If 1,000 companies apply for Step 1 and 70% receive a GO over multiple weeks then it cannot be determined based on the published data how many of these exact companies proceed to the subsequent Step 2 deadline (see Deadlines).

The metrics are further obscured through the previous batch being able to resubmit their applications or abandon the application entirely.

Based on past data, the following estimations can be made (see 2021, 2022A, 2022B):

  • Step 1: ~67% pass rate
  • Step 2: ~22% pass rate
  • Step 3: ~32.5% pass rate
  • Total EIC Accelerator success rate: 4.8%

What limitations exist regarding the submissions?

The EIC Accelerator has introduced freezing periods for resubmissions whereas every applicant generally receives two attempts for each written proposal step (i.e. “two strikes, you’re out”). This means that a company that has failed twice in Step 1 will be blocked from submitting the same application for 12 months. The same is true for Step 2 applications.

There are nuances in the case of the Step 3 interviews which are explained here: Resubmission Process Explained.

What types of companies actually win the EIC Accelerator grant?

The companies that generally win the EIC Accelerator are often DeepTech hardware businesses but there are likewise software and IT industry winners among the funded projects (complete beneficiary lists are linked here: 2021, 2022A, 2022B).

How do I know if I should apply or not?

Predicting who will receive funding under the EIC is difficult even for seasoned consultancies. While it is possible to estimate the chances, the level of randomness during the evaluation process and the unknown variables introduced by the company during the proposal writing process render any estimate to be speculative.

If the company has an excellent technology, a great team, a scalable business model and is aligned with EU interests then the EIC Accelerator is worth pursuing.

Here is a list of general considerations for an ideal project: A Winning EIC Accelerator Candidate


This article was last modified on Feb 19, 2023 @ 23:35


These tips are not only useful for European startups, professional writers, consultants and Small and Medium-Sized Enterprises (SME) but are generally recommended when writing a business plan or investor documents.

Deadlines: Post-Horizon 2020, the EIC Accelerator accepts Step 1 submissions now while the deadlines for the full applications (Step 2) under Horizon Europe are:

  • Step 1 (short proposal)
    • open now
  • Step 2 (business plan)
    • 1st cut-off: -
    • 2nd cut-off: -
    • 3rd cut-off: -
    • 4th cut-off: October 19th 2023 (extended)
  • Step 3 (interview)
    • 1st cut-off: -
    • 2nd cut-off: -
    • 3rd cut-off: October 2nd to 6th (extended)
    • 4th cut-off: November 27th to December 8th

The Step 1 applications must be submitted weeks in advance of Step 2. The next EIC Accelerator cut-off for Step 2 (full proposal) can be found here. After Brexit, UK companies can still apply to the EIC Accelerator under Horizon Europe albeit with non-dilutive grant applications only - thereby excluding equity-financing.

Contact: You can reach out to us via this contact form to work with a professional consultant.

EU, UK & US Startups: Alternative financing options for EU, UK and US innovation startups are the EIC Pathfinder (combining Future and Emerging Technologies - FET Open & FET Proactive) with €4M per project, Thematic Priorities, European Innovation Partnerships (EIP), Innovate UK with £3M (for UK-companies only) as well as the Small Business Innovation Research (SBIR) and Small Business Technology Transfer (STTR) grants with $1M (for US-companies only).

Any more questions? View the Frequently Asked Questions (FAQ) section.

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by Stephan Segler, PhD
Professional Grant Consultant at Segler Consulting

General information on the EIC Accelerator template, professional grant writing and how to prepare a successful application can be found in the following articles:

A Quick FTO Guide for EIC Accelerator Applicants in a Rush


2023 Budget Allocations for EIC Pathfinder, Transition and Accelerator


Developing the Unique Selling Points (USP) for the EIC Accelerator


Explaining the Resubmission Process for the EIC Accelerator


A Short but Comprehensive Explanation of the EIC Accelerator


EIC Accelerator Success Cases


Deciding Between EIC Pathfinder, Transition and Accelerator


A Winning Candidate for the EIC Accelerator


EIC Accelerator Interview Preparation Process: Scripting the Pitch (Part 1)