Tag Archives: EIC Accelerator 2021

Smack My Pitch Up: Changing The Evaluation Focus Of The EIC Accelerator

The EIC Accelerator funding (grant and equity, with blended financing option) has undergone substantial changes over the past years, especially during the transition from the Horizon 2020 (2014-2020) to the Horizon Europe (2021-2027) framework program.

As part of the European Commissions (EC) and European Innovation Councils (EIC) portfolio of funding instruments (see EIC Programs), it supports startups and Small- and Medium-Sized Enterprises (SME) with up to €2.5 million in grant and €15 million in equity financing per project (€17.5 million total).

Keeping Up With The EIC

In contrast to many other public grant opportunities for businesses, the EIC Accelerator remains in constant flux due to varying influencing factors such as increasing marketing by the EIC, conflicts between the European Parliament and Commission as well as changes in the proposal templates, evaluation process and budgets (see Work Programme 2023).

To advise prospective applicants accurately, it is often the responsibility of professional writers, freelancers or consultants to keep track of the newest changes, trends and potential disruptions that could occur in the EIC programs.

This can include changes in the proposal submission process, potential budget alterations, disruptions through AI (see ChatGPT) or subtle changes in the success rates of the program (see Success Cases).

The Eroding Evaluation Process

The EIC Accelerator follows a simple but lengthy 3-step evaluation process that uses a short application (Step 1), a long application (Step 2) and a remote interview (Step 3) as its base (see What is the EIC Accelerator?).

For the first two steps, the EIC uses thousands of remote evaluators to account for the high number of submitted applications while the last step uses a small number of commercially-oriented jury members. Ideally, this process allows the EIC to vet good technologies in the first two steps and then select the best business cases in the last stage to ensure that the long-term success of the program remains high.

Since the inception of the new EIC Accelerator in 2021, the evaluation process has remained the same but the outcomes of the process have changed dramatically.

The graphic shows the selection rates for the EIC Accelerator’s full proposal (Step 2, white), the interview (Step 3, green) and the combined rates for both stages (Step 2×3, yellow).

It is evident that, while the overall success rates (yellow) have trended slightly downwards, there has been a strong trend for the increase of Step 2 and a decrease of Step 3 selection rates.

This means that the EIC is starting to rely more and more on the EIC Jury in the interview rather than the remote evaluators to assess the quality of the projects.

It likewise means that the quality of the EIC Jury is naturally being eroded since more interviews require more interviewers with a venture background but these are harder to come by than the remote evaluators.

Jury Jeopardy

The goal of the EIC Accelerator interviews is to use a small number of highly qualified experts who make the final funding decisions which increases the quality and ideally reduces the randomness of the selection process.

But, by increasing the number of jury members, the entire process will likely become even more random.

Written Step 1 and Step 2 EIC Accelerator applications present a certain degree of control and predictability whereas applicants can rely on expert proposal writers to support them. For the interview, even the most elaborate pitch coaching will still present a significantly higher luck factor and is subject to the influence of interpersonal skills that are difficult to assess and train within just a few weeks.

Even the EIC’s report on the EIC Accelerator program has revealed that the interviews are presenting a high degree of randomness when it comes to rejections and approvals (see 2020 Report). This is aggravated by the fact that applicants cannot rebut the comments of the jury members outside of being invited to an interview.

What Happened?

In 2021, everything seemed perfect: The EIC Accelerator budget was at an all-time high, Horizon Europe had just launched, the EIC had completely reinvented the submission process and global financial markets were on the good side of the economic bubble when money was available and interest rates were low.

The first EIC Accelerator deadline in June was concluded with unprecedented funding rates that were incomparable to the less than 1% observed just a few months before:

Rates in % Step 2 Step 3 Step 2×3
June 2021 16 50 8
October 2021 19 47 9
March 2022 24 28 7
June 2022 24 32 8
October 2022 22 33 7
January 2023 33 20 7

Note: The January 2023 cut-off did not include the EIC Accelerator Strategic Challenges which might have impacted the selection rates.

16% of all Step 2 applicants were selected and a total of 50% were selected in the Step 3 interviews (see June 2021 Success). This means that one out of every two applicants was selected in the interview which is a very promising rate for interviewees.

Step 2 was still quite selective with a rate of only 16% but, over the following years, the selection rates for Step 2 gradually increased while the interview rates decreased.

Don’t Turn on the Light

There are a variety of potential explanations for this but the most obvious answer lies in the Step 2 evaluation process itself. Every company applying to the EIC Accelerator is able to see the comments and reasoning for the rejection of their proposal with great detail (see Developing the Rebuttal).

This means that the rejectee has a transparent view of what is needed to succeed in this step according to the first evaluators that have read the application. This is in contrast to the previous submission process where no comments were obtained and applicants that were rejected had to take a shot in the dark in their resubmission.

Today, a resubmission is much easier since the applicant only needs to address the evaluator’s criticisms in a logical manner to succeed while the new evaluators will likely not re-read the entire application and only rely on the conversation between the first evaluators and the applicant.

Innovation All the Way Down

But there is a second reason why this trend most likely occurred and it is directly related to the new system the EIC has created in its hunger for innovation. The previous system relied on numerical scorings to rank companies but the new system does not provide any possibility to rank the applicants.

Instead of handing out numerical scores from 1.00 to 15.00 per company, the EIC replaced this process with a binary grading (GO or NO GO). This has removed the resolution of the process since the EIC cannot introduce rankings and thresholds to account for the limited budgets.

If the current EIC Accelerator produces 500 companies for the interview but cannot differentiate between them then all companies have to attend the interview, thereby reducing the selection rates. In the previous EIC Accelerator, all projects selected for the interview could be ranked so it was possible to only allow the top 50 companies to attend the interview, thereby retaining a high selection rate.

Where Are We Going?

With the current process, there is a chance that success rates in the interview could drop into the single digits even if the EIC schedules longer interview weeks for Step 3. It is also jeopardizing the integrity of the interview sessions since the quality of jury members will be reduced by increasing their numbers and the randomness encountered in the interview can present long-term reputational damage to the EIC.

While there is no obvious solution to this problem, it is essential for the EIC to rank the applicants in some manner since it will otherwise erode the quality of the evaluation process in the long-term (see Application Process).

The best short-term approach would be to gather statistics on the rejection reasons in Step 3 and enforce them in Step 1 so that the number of applicants can be reduced early.

If teams are too small, their last funding round was too big, their industry is not attractive or other common rejection reasons are encountered then the EIC should disqualify them in Step 1 and not allow them to reach Step 3 just to be disappointed later on (see Who Should Not Apply).

The goal of the EIC should not be to market the EIC Accelerator broadly and have as many applicants as possible but to only attract the applicants that the Step 3 jury will be willing to fund. This should be reflected by the evaluation process whereas Step 1 should filter out companies based on the current criteria but also based on additional numerical criteria such as Full-Time Employees (FTE), current fund-raising, burn rate, customer traction, revenues and other simple parameters.


This article was last modified on May 11, 2023 @ 14:19


These tips are not only useful for European startups, professional writers, consultants and Small and Medium-Sized Enterprises (SME) but are generally recommended when writing a business plan or investor documents.

Deadlines: Post-Horizon 2020, the EIC Accelerator accepts Step 1 submissions now while the deadlines for the full applications (Step 2) under Horizon Europe are:

  • Step 1 (short proposal)
    • open now
  • Step 2 (business plan)
    • 1st cut-off: -
    • 2nd cut-off: -
    • 3rd cut-off: -
    • 4th cut-off: October 19th 2023 (extended)
  • Step 3 (interview)
    • 1st cut-off: -
    • 2nd cut-off: -
    • 3rd cut-off: October 2nd to 6th (extended)
    • 4th cut-off: November 27th to December 8th

The Step 1 applications must be submitted weeks in advance of Step 2. The next EIC Accelerator cut-off for Step 2 (full proposal) can be found here. After Brexit, UK companies can still apply to the EIC Accelerator under Horizon Europe albeit with non-dilutive grant applications only - thereby excluding equity-financing.

Contact: You can reach out to us via this contact form to work with a professional consultant.

EU, UK & US Startups: Alternative financing options for EU, UK and US innovation startups are the EIC Pathfinder (combining Future and Emerging Technologies - FET Open & FET Proactive) with €4M per project, Thematic Priorities, European Innovation Partnerships (EIP), Innovate UK with £3M (for UK-companies only) as well as the Small Business Innovation Research (SBIR) and Small Business Technology Transfer (STTR) grants with $1M (for US-companies only).

Any more questions? View the Frequently Asked Questions (FAQ) section.

Want to see all articles? They can be found here.

For Updates: Join this Newsletter!



by Stephan Segler, PhD
Professional Grant Consultant at Segler Consulting

General information on the EIC Accelerator template, professional grant writing and how to prepare a successful application can be found in the following articles:

A Quick FTO Guide for EIC Accelerator Applicants in a Rush


2023 Budget Allocations for EIC Pathfinder, Transition and Accelerator


Developing the Unique Selling Points (USP) for the EIC Accelerator


Explaining the Resubmission Process for the EIC Accelerator


A Short but Comprehensive Explanation of the EIC Accelerator


EIC Accelerator Success Cases


Deciding Between EIC Pathfinder, Transition and Accelerator


A Winning Candidate for the EIC Accelerator


EIC Accelerator Interview Preparation Process: Scripting the Pitch (Part 1)

How Deep Is Your Tech? The European Innovation Council Impact Report (EIC Accelerator)

The European Commission (EC) and European Innovation Council (EIC) provide €2.5 million in grants and €15 million in venture financing per startup or Small- and Medium-Sized Enterprise (SME).

This article discusses highlights from the 2022 impact report on the new EIC Accelerator program (grant and equity, with blended financing option).

1. The EIC Fund’s Mission

“In 2022, the EIC made a major development by establishing the EIC Fund as an investment vehicle for high risk, high-potential startups in their early stages of development.”

The EIC Fund is a great addition to the EIC’s portfolio of funding arms since it enables larger funding amounts and closer relationships with companies through ownership stakes, deep due diligence and board seats.

Unfortunately, it is currently not aligned with the needs of high-risk and early-stage startups due to many delays, a long backlog of unfunded companies spanning multiple years into the past and a distorted selection process that often abandons the idea of DeepTech (see Breaking the Rules).

2. Industries and the EIC’s Role

“Whether it’s the energy crisis, the food crisis, or the path towards economic resilience, the EIC is helping to find solutions to these deep societal challenges by identifying investment opportunities and catalysing private investments in deep tech startups that can scale in global markets.”

It is clear that many of the EIC Accelerator portfolio companies focus on very technical fields in the areas of health, energy, computing, space technology and others, often including hardware developments. This is a great accomplishment since pure software companies would be less risky and easier to scale in comparison.

Still, it remains to be seen if the EIC is crowding-in private investments or if private investors are crowding-in the EIC.

There are cases in which companies raised substantial capital before or during the EIC Accelerator approval process so it is likely that the EIC is pursuing a safe strategy of piggybacking on private markets while also following a risky approach of betting on disruptive technologies in parallel.

This is, of course, a very reasonable approach since disruptive DeepTech is too risky to be the exclusive priority of any investment vehicle, including the EIC.

While it is easier for the EIC to advertise results from EIC Pathfinder and EIC Transition due to the filing of patents and the publications of scientific papers, the EIC can only advertise results from the EIC Accelerator through valuations, scaling and revenues which are difficult to achieve (see The EIC Portfolio).

This places a major burden on the EIC since obtaining financial success cases is extremely difficult and creates distorted incentives where the evaluation prefers companies that are already successful rather than those that will (potentially) be. It also requires a near-unreasonable level of risk mitigation from companies that are expected to have signed contracts with major industry stakeholders or customers even at TRL5.

3. Stealing Thunder

“To date, the EIC has supported a portfolio of over 1 600 startups that have helped generate 12 deep tech Unicorns and 112 Centaurs here in Europe. EIC companies have attracted over EUR 10 bn of follow on investment and the valuation of the EIC portfolio of companies stands at over EUR 40 bn.”

Interestingly, the EIC lists a company called TWAICE as an example of a centaur but this is quite deceptive since, according to Crunchbase and public data, the company raised $30 million before obtaining EIC funding and no funding afterward. This would suggest that their valuation had already reached the centaur status, potentially exceeding the status of an SME, while the EIC support had little or no effect.

This casts doubt on the EIC’s unicorn or centaur claims and a thorough investigation of the EIC’s role in their growth and success is warranted.

4. Diversity

“The EIC also continues to outperform the market in supporting women-led companies and entrepreneurs from all regions of the EU – factors essential for a balanced and diverse innovation chain better addressing the needs and reflecting capabilities of our citizens.”

It is quite clear that the EU member states and associated countries are not equally represented in the portfolio of EIC-funded companies. Of course, this is not avoidable since different countries have varying startup ecosystems and low-GDP countries will generally struggle to create cutting-edge DeepTech startups.

Diversity goals, including gender targets, are generally driven by political agendas and it remains to be seen if such goals, as they are applied to technology investments, will have a positive impact on all citizens in the long term.

5. No Country for Old Companies

There is a preference for companies within a certain age range whereas the majority of funded businesses are 6-10 years old and a total of 50% of companies are below 10 years of age. This, of course, can stem from the fact that many older businesses are not incentivized to innovate while it is often startups that are in a position to disrupt industries with ground-breaking technologies.

6. Congesting Innovation

“The first EUR 260 m in investments through the EIC Fund has resulted in 92 investment agreements. 48 investments by the EIC Fund have been sufficiently mature to leverage just under EUR 500 m in co-investments by private and other funds, resulting in a leverage of 2.6 times the value of the EIC Fund equity investments. 2022 also saw the largest investment round involving the EIC Fund: a EUR 100 m fundraising round by SiPearl. 44 investment agreements signed by the EIC Fund have taken the form of convertible loans. These act as a bridge to the next fundraising round, which is expected to fall within 12-18 months of receiving EIC support.”

It is no secret that the EIC Fund has had a difficult past (see An Inside Look). Confusion and disappointment among beneficiaries as well as delays in the issuance of funds are still plaguing startups even 4 years later.

Most companies are still waiting to receive their equity investments and the EIC is still making structural changes to the fund which will likely lead to more delays – i.e. handing the EIC Fund to the European Investment Bank (EIB).

“Since September 2022 it has been fully functional and is in the process of taking investment decisions on 179 companies selected by the EIC Accelerator for equity support in 2021 and 2022.”

It is likely that the EIC Accelerator will undergo substantial changes over the coming years which will reshape the evaluation process and especially the selection procedure.

Considering the current evaluation process, the EIC is putting the cart before the horse by performing the due diligence on a company after the funding decision has already been made.

While the EIC Fund can still decide not to invest in a company, it is not how the program was intended to function.

Currently, a subjective assessment process using conflicting criteria in 3 steps screens companies while final investment decisions are made based on a 35-minute interview. Only then will months of due diligence be performed. This is, of course, highly uncommon in the investment industry.

7. Turtles Investing In Hares

“Operational Excellence: Including time from application to grant for Accelerator, 6 months for Transition, and 8 months for Pathfinder”

Days-to-Grant by Program

2021 2020
EIC Accelerator 300 152
EIC Transition 91
EIC Pathfinder 167 207
Due Diligence* >720 180-360

*Days-to-Termsheet

The statistics on the application durations are quite revealing since they suggest that the average beneficiary was rejected at least once in the process. For a company applying to the EIC Accelerator, it is possible to move from the beginning of Step 1 to the final funding decision in Step 3 within 6 months if no rejections are received. Afterward, 2+ months can be expected to access the funding.

Since the average duration given by the EIC is 300 days or 10 months (100% higher than in 2020), it seems that either the projects are rejected before obtaining funding, applicants skip deadlines due to the higher workload or the EIC caused substantial delays in the issuance of the financing.

Still, it is unclear what this timeline actually represents since it does not clarify the start and end points (i.e. Step 1, Step 2, Step 3, money in the bank).

But it is possible that the numbers reflect rejections faced by beneficiaries which highlights the inaccuracy of the evaluation process and the persistent luck factor of obtaining funding.


This article was last modified on May 1, 2023 @ 19:40


These tips are not only useful for European startups, professional writers, consultants and Small and Medium-Sized Enterprises (SME) but are generally recommended when writing a business plan or investor documents.

Deadlines: Post-Horizon 2020, the EIC Accelerator accepts Step 1 submissions now while the deadlines for the full applications (Step 2) under Horizon Europe are:

  • Step 1 (short proposal)
    • open now
  • Step 2 (business plan)
    • 1st cut-off: -
    • 2nd cut-off: -
    • 3rd cut-off: -
    • 4th cut-off: October 19th 2023 (extended)
  • Step 3 (interview)
    • 1st cut-off: -
    • 2nd cut-off: -
    • 3rd cut-off: October 2nd to 6th (extended)
    • 4th cut-off: November 27th to December 8th

The Step 1 applications must be submitted weeks in advance of Step 2. The next EIC Accelerator cut-off for Step 2 (full proposal) can be found here. After Brexit, UK companies can still apply to the EIC Accelerator under Horizon Europe albeit with non-dilutive grant applications only - thereby excluding equity-financing.

Contact: You can reach out to us via this contact form to work with a professional consultant.

EU, UK & US Startups: Alternative financing options for EU, UK and US innovation startups are the EIC Pathfinder (combining Future and Emerging Technologies - FET Open & FET Proactive) with €4M per project, Thematic Priorities, European Innovation Partnerships (EIP), Innovate UK with £3M (for UK-companies only) as well as the Small Business Innovation Research (SBIR) and Small Business Technology Transfer (STTR) grants with $1M (for US-companies only).

Any more questions? View the Frequently Asked Questions (FAQ) section.

Want to see all articles? They can be found here.

For Updates: Join this Newsletter!



by Stephan Segler, PhD
Professional Grant Consultant at Segler Consulting

General information on the EIC Accelerator template, professional grant writing and how to prepare a successful application can be found in the following articles:

A Quick FTO Guide for EIC Accelerator Applicants in a Rush


2023 Budget Allocations for EIC Pathfinder, Transition and Accelerator


Developing the Unique Selling Points (USP) for the EIC Accelerator


Explaining the Resubmission Process for the EIC Accelerator


A Short but Comprehensive Explanation of the EIC Accelerator


EIC Accelerator Success Cases


Deciding Between EIC Pathfinder, Transition and Accelerator


A Winning Candidate for the EIC Accelerator


EIC Accelerator Interview Preparation Process: Scripting the Pitch (Part 1)

Analyzing A Leaked EIC Accelerator Interview List (Success Rates, Industries, Direct Submissions)

The EIC Accelerator financing (formerly SME Instrument Phase 2, grant and equity) by the European Commission (EC) and European Innovation Council (EIC) uses a 3-step evaluation process to select successful startups and Small- and Medium-Sized Enterprises (SME).

It awards up to €2.5 million in grant and €15 million in equity financing per project (€17.5 million total) but the application process is often lengthy and can be subject to randomness especially in the last interview stage (see EIC Accelerator 2020 Report).

Applicants often rely on professional writers, freelancers or consultants to support them through this process since it can be challenging to perform in-house (see What is the EIC Accelerator?).

This article presents a brief breakdown of the statistics related to companies that have been invited to the Step 3 interviews in November 2021 of which some were successful and some were unsuccessful.

Note: The information in this article is based on a complete list of invitees to the Step 3 interviews for October 2021 which is publicly available as of today – albeit likely unintentionally. It is not linked here since the original document contains personal information related to the invited companies.

The October 2021 Interviews

The last cut-off in 2021 was on October 6th which closed the first year of the new EIC Accelerator program in its reinvented form. 1,109 companies applied in Step 2 out of which 211 or 19% were successfully invited to the Step 3 interviews (see EIC Accelerator Interview Success Rates).

In the interviews, the selection rate was remarkably high with 99 companies or 47% being successful in the process, leading to an overall success rate for the EIC Accelerator of 9%, excluding Step 1. The 99 winners were able to access a €627 million budget albeit a majority in the form of equity which is still delayed (see EIC Fund).

Industries

The types of technologies and industries funded under the EIC Accelerator are always subject to the Strategic Challenges of that year (see 2021 Work Programme). In 2021, there were two Strategic Challenges, namely Digital Health and Green Deal technologies which greatly influenced the criteria for both the Step 2 and Step 3 selections.

Due to COVID-19’s status as a global health crisis in 2021 and the EIC’s Digital Health focus, the participation of health-related projects was exceptionally high and greatly outperformed all other industries.

It is aligned with the EIC’s general focus on DeepTech with most projects focusing on very scientific and technical industries related to health, engineering, environment, agriculture, energy and BioTech.

Interestingly, the transport sector was only funded at a 14% rate which is understandable since it is a highly competitive industry that often relies on public subsidies and is difficult to penetrate. This often leads to a high-risk profile that the EIC is not entirely comfortable with.

Agriculture and space projects have seen the highest funding rates while construction and security projects saw the lowest rates but such statistics have limited significance due to the small sample sizes.

Countries

The EIC Accelerator is generally available to all EU member states and countries associated with Horizon Europe (see All Eligible Applicants). In that context, it is interesting to analyze which countries are generally performing well in the interview since the EIC rarely publishes such data.

While the EIC does publish the nationalities of the winning companies, the losing companies and their nationalities are obscured. This makes sense since the EIC wants to encourage the participation of as many countries as possible since every country is effectively paying a participation fee but it would be of little interest to reveal an unequal funding selection.

It is no surprise that the most winners in the EIC Accelerator for October 2021 were also from the countries that have seen the highest number of passing Step 2 applications with France, Germany, Israel, Spain and the Netherlands taking the lead. Success rates in the Step 3 interviews ranged from 48% to 57% for the top countries but showed significantly higher variabilities for the remaining countries.

Due to the small sample sizes, the data is not fully representative as a whole but it is obvious that Norway, Denmark and Belgium had particularly poor outcomes with only 20%, 27% and 17% success rates.

For applicants from Portugal, Hungary and Slovenia, the outcomes were even worse whereas the representatives of these countries were rejected by the EIC Jury at a 100% rate even after passing Step 1 and Step 2 and in spite of the 47% overall success rate in Step 3.

Croatia, Lithuania and Romania were far more lucky with all of the country’s representatives being funded.

Direct Interview

The EIC Accelerator has a complicated resubmission procedure which generally allows for only two attempts before a freezing period is reached but there are certain exceptions (see Resubmission Process). It is possible for applicants that have been rejected in Step 3 to be re-invited to the next Step 3 interviews without requiring a Step 2 resubmission.

Such direct invitations have been noted in the EIC Accelerator Step 3 interviewee list and it is obvious that their success was far more likely. Out of 11 direct invitations, a total of 9 or 82% were successful while only 45% were successful for standard invitations from Step 2 submissions.

Conclusion

Due to the small sample size and the influence of the specific Work Programme, the takeaways from this article are limited but it is still obvious that certain countries, industries and mechanisms such as direct invitations have more success than others.

The EIC should publish such data periodically since it is insightful and can help applicants and consultants in making decisions regarding the EIC Accelerator. It would be beneficial if they further publish anonymized information regarding the team size, financing status, revenue range and customer numbers to allow prospective applicants to gain a realistic view of their success chances.

Further, statistics related to Step 2 success chances based on simplified data of industries, team sizes and others would likewise benefit the ecosystem even if they are provided as simple spreadsheets.


This article was last modified on May 3, 2023 @ 18:48


These tips are not only useful for European startups, professional writers, consultants and Small and Medium-Sized Enterprises (SME) but are generally recommended when writing a business plan or investor documents.

Deadlines: Post-Horizon 2020, the EIC Accelerator accepts Step 1 submissions now while the deadlines for the full applications (Step 2) under Horizon Europe are:

  • Step 1 (short proposal)
    • open now
  • Step 2 (business plan)
    • 1st cut-off: -
    • 2nd cut-off: -
    • 3rd cut-off: -
    • 4th cut-off: October 19th 2023 (extended)
  • Step 3 (interview)
    • 1st cut-off: -
    • 2nd cut-off: -
    • 3rd cut-off: October 2nd to 6th (extended)
    • 4th cut-off: November 27th to December 8th

The Step 1 applications must be submitted weeks in advance of Step 2. The next EIC Accelerator cut-off for Step 2 (full proposal) can be found here. After Brexit, UK companies can still apply to the EIC Accelerator under Horizon Europe albeit with non-dilutive grant applications only - thereby excluding equity-financing.

Contact: You can reach out to us via this contact form to work with a professional consultant.

EU, UK & US Startups: Alternative financing options for EU, UK and US innovation startups are the EIC Pathfinder (combining Future and Emerging Technologies - FET Open & FET Proactive) with €4M per project, Thematic Priorities, European Innovation Partnerships (EIP), Innovate UK with £3M (for UK-companies only) as well as the Small Business Innovation Research (SBIR) and Small Business Technology Transfer (STTR) grants with $1M (for US-companies only).

Any more questions? View the Frequently Asked Questions (FAQ) section.

Want to see all articles? They can be found here.

For Updates: Join this Newsletter!



by Stephan Segler, PhD
Professional Grant Consultant at Segler Consulting

General information on the EIC Accelerator template, professional grant writing and how to prepare a successful application can be found in the following articles:

A Quick FTO Guide for EIC Accelerator Applicants in a Rush


2023 Budget Allocations for EIC Pathfinder, Transition and Accelerator


Developing the Unique Selling Points (USP) for the EIC Accelerator


Explaining the Resubmission Process for the EIC Accelerator


A Short but Comprehensive Explanation of the EIC Accelerator


EIC Accelerator Success Cases


Deciding Between EIC Pathfinder, Transition and Accelerator


A Winning Candidate for the EIC Accelerator


EIC Accelerator Interview Preparation Process: Scripting the Pitch (Part 1)

Steering the EIC Accelerator: Lessons Learned from the Pilot Program

The EIC Accelerator funding (with blended financing option) by the European Innovation Council (EIC) and European Commission (EC) is providing startups and Small- and Medium-Sized Enterprises (SME) with up to €2.5 million in grants and €15 million in equity financing per project (€17.5 million total).

The program is often supported by professional writers, freelancers or consultants to navigate the complex proposal template and EIC requirements.

This article presents a summary of the 2022 EIC Accelerator report and is discussing insights regarding the success of the pilot program leading up to 2020.

Note: An explanation of the EIC Accelerator terminology can be found here: Explaining the EIC Accelerator.

1. The EIC Fund

1.1 Delays

“It needs to considerably speed up the process leading to the signature of the financing agreement. In the pilot phase, delays were due to the novelty of the instrument, both for the EC and the beneficiaries, whereas in the current programming period there were legal difficulties in transitioning the Fund under Horizon Europe.”

The current status of the EIC Fund, with all its troubles and delays, is on display in a recent 2022 impact report on the EIC Accelerator (see How Deep Is Your Tech?), the EC website (here) and in a recent media article (here). While over 90 investment decisions have been made, the funding has not reached the bank accounts of beneficiaries in most cases.

While grant payments have been made effectively, albeit with some delays, the equity investments have been hampered, likely due to a combination of structural difficulties and the inexperience encountered by the EU operatives.

Of course, including the beneficiaries as a reason for the delays is not entirely accurate since the delays were caused by the EIC, primarily.

1.2 Communication

“Stakeholders’ expectations about the benefits and implications of receiving the Fund’s support could be managed by further communication through national contact points, SME and start-up associations.”

The EIC has historically struggled with properly communicating what the EIC Accelerator is seeking and what applicants should expect. This is likely due to the nature of public institutions that often prioritize political agendas and communications over clear and pragmatic advice.

As an example, it is in the interest of the EIC to communicate how it funds disruptive innovations that the private market is ignoring but it is not in their interest to admit that the evaluation process often prioritizes low-risk investments, even going as far as giving grants to companies that received €20M+ from private markets just days before (see Breaking the Rules).

The EIC has even listed a portfolio company as an example of a supported centaur (i.e. €100M+ valuation) even though the company likely had this status before the EIC funding was obtained, according to public data.

Since the EIC has encountered difficulties in clearly communicating with future applicants, likely due to potential conflicts with political appearances, it is increasing its reliance on National Contact Points (NCP). The EIC has already made data sharing on the platform mandatory for all applicants and NCP’s often have access to beneficiary lists before results are officially published.

To communicate more clearly, the EIC should publish detailed but anonymous information regarding the rejection reasons of applicants especially in the interview stage. If the evaluation process is in fact consistent, then it should be possible to give superior guidance directly.

As an example, if companies are rejected because of their small teams, then there should be a clear cut-off that applies to all companies. If a company is rejected because they have raised €15 million just before the interview, then this should be consistent among applicants as well.

1.3 Conflicting Agendas

“A contentious point on the Fund structure pivots around the interpretation of two eligibility rules: non-bankability and co-investment. The two criteria respond to the need to identify investment-worthy projects with traction from private investment, but that cannot be financed through traditional debt instruments. The first criterion addresses the lack of additionality observed in the SMEI and reflects the need to ensure that the Fund is not competing with the market by supporting projects that financial intermediaries could have financed. The second criterion ensures that market players do not see the recipient companies as publicly subsidised entities. It also guarantees that the European Commission remains a dormant investor in the company, till it may exit, due to the entrance of new investors.”

In the previous EIC Accelerator pilot phase, the non-bankability criterion was still present but it has now been removed from both the official EIC Work Programme and from the evaluation criteria. The term was used to refer to companies that cannot receive funding from private sources such as banks or institutional investors since they are too high risk.

Regardless, the current proposal template is still asking all applicants to explain why they need funding from the EIC which is consistent with the removed non-bankability rule.

The independent report points out that forcing companies to obtain co-investments for the EIC Fund on their own opposes the narrative of being solely dependent on the EIC. Upon closer investigation, there is a narrow role for the EIC to play even if a company is non-bankable since the grant and equity components can de-risk the project for outside investors.

In reality, the EIC has not honored that role and, by diluting the non-bankability criterion, has allowed itself to provide grants for companies that have easy access to private capital (see Investing in Well-Funded Companies).

It is interesting to see that the independent investigators were able to predict such an outcome based on 2020 data. The EIC had to decide between risk (non-bankability) and success (co-financing, private investor interest) and it chose the latter.

2. Gender

2.1 Changing the Goal to Reach the Goal

“The EIC Pilot has made commendable efforts in trying to achieve more balanced participation, especially for women.”

The EIC has set mandatory targets for female participation in the EIC Accelerator even during its pilot period but it is unclear to which degree they have increased the number of female-led applicants as opposed to the number of female-led winners.

In 2020 and prior, the EIC used different thresholds for male and female participants which effectively increased the difficulty for male while reducing the difficulty for female CEO’s. The EIC has further loosened its criteria on what a female-led company means and expanded the definition to also include CTO and CSO positions instead of just the CEO position.

This is an interesting development since changing the definition of the goal is not the same as reaching the goal.

It is also unclear if such outcome-driven goals will benefit future female founders or if they create the wrong incentives and hurt the long-term diversity of the ecosystem.

Increasing the number of applicants from widening countries and the number of applying female CEO’s could be a more sustainable option rather than changing the definition of the goal or forcing certain outcomes. Additionally, the EIC could subsidize consulting fee’s for female CEO’s or implement similar programs to encourage an increase in applicants instead of distorting evaluation criteria.

2.2 Eroding DeepTech

“Nevertheless, identifying attraction and inclusiveness as the programme’s KPIs creates possible conflicts with the award criteria for project selection and in particular with excellence in science and innovation.”

Interestingly, the above quote from the independent report was given twice in the document, verbatim. It highlights the general conflict of impact investments or Environmental, social, and corporate governance (ESG) policies since they can erode investment decisions.

Investors generally have to prioritize profits and shareholder value but introducing an additional target can jeopardize such priorities. This is true for both the focus on DeepTech and gender targets since they present impacts outside of financial success.

For the EIC, it is unavoidable to have such conflicts since it is not a typical investor but focuses on difficult-to-finance and high-impact DeepTech projects. As such, profits are already being jeopardized.

Introducing gender targets to this equation is further eroding potential profits since it presents additional restrictions on investment decisions.

In the end, something will have to give since the EIC must now:

  1. Maximize success for political appearances (i.e. unicorns, centaurs, follow-up funding)
  2. Focus on high-risk DeepTech
  3. Increase female participation

Of these three targets, the second goal of high-risk DeepTech investments is the most endangered since it is very easy to sweep inconsistencies under the rug (i.e. Breaking the Rules) while advertising success and diversity.

This has already been predicted by the independent report based on 2020 data from the EIC Accelerator Pilot.

Ironically, the incentives created by the EIC might hurt the DeepTech ecosystem in the long term because it is unlikely that any institutional investor will take more risks than the EIC. If the EIC Fund avoids high-risk projects to prioritize diversity and fast success then it might send the wrong signals to private markets.

This would render the advertised €2.6 of private capital for every €1 invested by the EIC a crowding-out of innovation funds into regular investments rather than a crowding-in of private capital into high-risk DeepTech.

3. Industries

The projects funded under the EIC Accelerator Pilot are aligned with the general focus on technology-driven projects with strong representations of optics, robotics, energy, health and climate tech.

4. Evaluation

4.1 Luck and Randomness

“The outcomes of the evaluation process were often unpredictable, especially for the Accelerator. In interviews, participants reported a sense of randomness in project selection. Some beneficiaries reported that it was possible to succeed with a resubmitted proposal including minimal or no changes at all. This fact has somehow undermined the credibility of the evaluation process and created a sense of haphazardness in project selection where the “luck factor” determined the difference between a selected and a non-selected high-quality proposal. Feedback provided by the evaluators was not considered sufficient to improve rejected proposals. At the same time, case study feedback on the jury panel was mixed. Whereas in some instances, the selected teams were impressed by the competence of the jury members, in other cases, they were left disappointed by the insufficient understanding of the more technical aspects.”

Unfortunately, the luck factor and randomness in the evaluation process have remained intact throughout the entire EIC Accelerator program. It is still a reality that companies are rejected or funded with inconsistent feedback. A company can be rejected because it raised €10 million in funding while a company can be funded even though it just raised €30 million.

Since there is no accountability for the EIC regarding the consistency of the process and the rejected applicants are generally not incentivized to make their rejections public, it is often only consultancies and professional writers who collect such case studies.

Still, the feedback from evaluators has greatly improved after 2020 and it is a positive sign that the EIC is rising to the ambitious challenge of reinventing itself.

4.2 Third Time’s a Charm

“In the case studies, 9 of the 15 projects analysed required 3 to 5 attempts before being funded. Similar feedback was also collected through the survey and the interview programme.”

The current evaluation process is restricting re-submissions but, back in 2020, it was still possible to re-submit proposals indefinitely. Even though the evaluation process has changed dramatically since 2021, it is still a reality that funded projects will encounter rejections along the way.

Considering that the majority of projects required 3 to 5 submissions means that the process is too random to deliver consistent and desirable results. Unfortunately, this likewise means that there are many projects that are eligible for funding but were unlucky in the evaluator or jury selections.

The EIC could aim to mitigate such issues if they were to assess which evaluators and jury members provided wrong assessments.

As an example, a NO GO grading by an evaluator in Step 1 or Step 2 for a project that would succeed in Step 3 can be represented as a strike for that evaluator. In the same way, a GO grading for a project that would be rejected twice in the interview can likewise be represented as a strike.

The same can be implemented for individual jury members who reject a project in the first interview which is then funded in the second interview with no meaningful changes.

This would allow a degree of communication between the Step 1 and 2 remote evaluators and the Step 3 jury members who have very different backgrounds and funding criteria.

There should likewise be a degree of consistency among all evaluation steps regarding rejection reasons. If a company is rejected for a specific factor then the evaluators and jury cannot fund projects that exhibit the same factor (i.e. team size, amount of funding, etc.).

This would reduce the luck factor.

4.3 High-Risk, Low-Reward

“Low success rates were not commensurate with the efforts required by the application process. Oversubscription was driven by the programme’s success and popularity, but also by a large number of re-submissions, with more than one out of 10 applicants applying more than five times between 2018 and 2020. Two-thirds of the Accelerator participants were successful at their first, second or third submission.”

Figure: Funded applicants that had to submit multiple times.

Since resubmissions have now been restricted, this graphic is generally cut after the first two attempts which shows that there are likely a variety of eligible applicants that are being rejected. This is aggravated by the tendency of most companies to lose interest over time which leads to an even higher number of companies that could have been funded with more persistence.

4.4 A Fair Lottery

“The fully-fledged EIC has significantly improved the EIC application process. According to [consultants], the new application system saves considerable time and effort for both the implementing agency and the applicants. Moreover, the new system is likely to favour the best applicants by reducing the “noise” of unsuitable applications that also contributed to reducing the programme attractiveness by keeping unnecessarily low success rates.”

The confirmation by consultants that the application process saves time is quite odd since the system established in 2021 is significantly longer and requires more effort than the 2020 system. It has increased the reliance of applicants on consultants greatly since the time to prepare an application now takes multiple months instead of weeks.

While success rates started out higher than in 2020, they are gradually falling and have recently fallen below 5%, thereby reaching similarly low levels compared to the old system. Over time, the success rates might become as competitive as the previous EIC Accelerator Pilot.

4.5 The Pitch

“Finally, success in the interview requires personal skills (e.g., English fluency, presentation and communication skills) that are difficult to acquire in a short time.”

There is likewise a strong likeability factor in the interviews where the interviewers will be more inclined to fund a project if they like the team. Agreeable and friendly speakers are often favored over disagreeable speakers which is rather unfortunate since many of the great entrepreneurs of our era, if not all, were highly disagreeable (see EIC Accelerator Interview Preparation).

5. Pay-to-Play

“More than 70% of survey respondents stated that they hired a consultant to prepare an application for the EIC.”

The EIC Accelerator is time-consuming, complex and obscure. Applicants generally start by reading the official EIC communications but, due to their focus on promotional materials, this often leads prospective applicants to have more questions than answers.

Unfortunately, this fact can also be exploited by consultancies since many applicants are greatly overestimating their chances of success based on their review of the EIC guidelines regarding innovation, high risk, a lack of funding and DeepTech definitions.

6. The Reality

6.1 Does the EIC Accelerator Work At All?

“The majority of Accelerator projects included in the case studies showed progress with their core technology assets but with no evidence yet of scaling up. At the time this evaluation was carried out, almost all projects achieved a TRL between 8 and 9. Two projects were expected to licence production and four to achieve production on a larger scale.”

The EIC Accelerator is designed for the purpose of scaling up disruptive innovations. The guidelines are clear in that TRL8 has to be reached after a grant project and an equity injection should propel the project to TRL9 (see Technology Readiness Levels).

Defining the TRL’s is often very subjective but if, after 2 years, no evidence of scaling has been observed then this could be a negative sign.

“Case study analysis showed that projects progressed in upgrading and improving their core technology assets, but there is no evidence yet on commercialisation, although some companies reported that they were ready to scale up production and staff or to licence production.”

In contrast, this lack of scaling is likely a positive as opposed to a negative result since it shows that these projects are, in fact, difficult to execute and require extensive development times. If the EIC Accelerator funds high-risk and disruptive innovations then this is exactly the result one would expect. Most DeepTech projects cannot be completed in 2 years which is why they are called DeepTech.

DeepTech will require more time than a SaaS business that can scale vertically in a matter of months. What is ironic is that this lack of scaling is seen as negative while it should be viewed as a good first step since the TRL8 levels were effectively reached.

The EIC generally expects 2-year projects but this should not be the norm. It should be aware that DeepTech projects can take 5 years to reach TRL9 and should inform the jury and remote evaluators that the length of the project should have no impact on the evaluation, especially in the final interview.

Now, the EIC has 2 general options:

(1) Improve their support for commercialization such as custom business coaches who are industry authorities, helping companies to gain more customers at TRL6-7 and adjusting the EIC communication to focus on commercial/scaling strategies and not on vague concepts such as disruption, innovation and diversity which are not helping companies to succeed.

(2) Abandon DeepTech investments and fund companies that are already scaling to gain success cases quickly.

Unfortunately, it seems like the EIC is gradually moving toward the second option.

6.2 Do EIC Portfolio Companies Grow?

“Based on Dealroom data, in July 2021, 27 Accelerator beneficiaries reached a valuation of more than €100M. They represent 7% of the sample on which data are available in Dealroom (N=410) and 4% of all Accelerator beneficiaries (N=768).”

Such a result should not be negatively assessed. EIC Accelerator beneficiaries can have valuations as low as €1 million at TRL6 since there are few restrictions regarding the project maturity, company age and team size.

“Around 30% of the companies receiving a grant in 2018 saw their employees grow, on average, at a rate above 20% in the three following years”

The problem with any KPI introduced by the EIC is that it will become the focus irrespective of the EIC’s mission. Diversity, gender ratios, valuations, global scaling and similar metrics are all used by the EIC to assess companies but this will, in the long term, only encourage the evaluators to select companies that already score high in these areas instead of helping SME’s to reach that target or to foster innovation.

KPI’s are important but they need to be part of the project execution (i.e. actively supporting business growth) rather than the application process since it will otherwise exclude many startup companies that are genuinely at TRL6 rather than TRL8-9 companies pretending to be.

6.3 Are the EIC Accelerator and the EIC Fund Actually Supporting DeepTech?

“Literature shows that deep tech VCs need to work with a 10-15-year lifetime investment. The profitability of equity investments also tends to be negative in the first years (generally up to five) because the investee company is not able to yield a positive return.”

The romance of DeepTech is well presented by the EIC through unicorns (€1 billion valuation), centaurs (€100 million valuation), disruption and events where much is said about innovation but the reality looks different.

Disruption starts at a point where very few, if anyone at all, can see the vision or wants to invest. If they do recognize a superstar in the making and want to invest, they usually do so with smaller amounts since the risk remains too high.

Peter Thiel saw the immense potential of Facebook in 2004 but only invested $500,000 into the company regardless. He understood that success will take more validation and he can always invest more later.

Negative profits for 5 years are to be expected in DeepTech but the EIC’s selection criteria seem to favor commercial success more and more after every submission cycle. Even the mandatory financial template that the EIC uses only accounts for 5 years of predictions.

According to DeepTech literature, no company should break even during this time but the EIC Jury would not fund such companies.

It would be beneficial for applicants if the EIC would publish statistics regarding the financials submitted by EIC beneficiaries and provide information regarding break-even-points, annual growth rates, start-end-revenues and margins to assess what the EIC is looking for and how much DeepTech they are comfortable with.

6.4 What Happens To Rejectees?

“Around 60% of high-scoring declined Accelerator proposals were implemented at a smaller scale, with less substantial results and benefits, resorting to private financing (business angels, friends or family, or venture capital investors) or a combination of private and public funds. The absence of alternative forms of funding is the most common reason why declined proposals were not implemented.”

This is quite interesting since it demonstrates that there is a role to play for the EIC and that even the high-scoring companies (i.e. above the funding threshold but rejected) will struggle to attract financing and are therefore truly non-bankable.

Through the EIC Fund and its pressure on companies to demonstrate extensive traction (i.e. customers, signed contracts, LOI’s) as well as source co-investors for the EIC Fund even before the project is granted, the EIC is clearly starting to align with private markets rather than the other way around.

One statistic that would be an interesting and insightful addition to this report would be to identify which companies have raised financing right before obtaining the EIC Accelerator grant or those who have been part of a due diligence process leading up to the funding.

Such statistics would reveal the dark number of how many companies could have succeeded without the EIC and can be contrasted to the number of projects that are not implemented without EIC support.


This article was last modified on Apr 17, 2023 @ 19:57


These tips are not only useful for European startups, professional writers, consultants and Small and Medium-Sized Enterprises (SME) but are generally recommended when writing a business plan or investor documents.

Deadlines: Post-Horizon 2020, the EIC Accelerator accepts Step 1 submissions now while the deadlines for the full applications (Step 2) under Horizon Europe are:

  • Step 1 (short proposal)
    • open now
  • Step 2 (business plan)
    • 1st cut-off: -
    • 2nd cut-off: -
    • 3rd cut-off: -
    • 4th cut-off: October 19th 2023 (extended)
  • Step 3 (interview)
    • 1st cut-off: -
    • 2nd cut-off: -
    • 3rd cut-off: October 2nd to 6th (extended)
    • 4th cut-off: November 27th to December 8th

The Step 1 applications must be submitted weeks in advance of Step 2. The next EIC Accelerator cut-off for Step 2 (full proposal) can be found here. After Brexit, UK companies can still apply to the EIC Accelerator under Horizon Europe albeit with non-dilutive grant applications only - thereby excluding equity-financing.

Contact: You can reach out to us via this contact form to work with a professional consultant.

EU, UK & US Startups: Alternative financing options for EU, UK and US innovation startups are the EIC Pathfinder (combining Future and Emerging Technologies - FET Open & FET Proactive) with €4M per project, Thematic Priorities, European Innovation Partnerships (EIP), Innovate UK with £3M (for UK-companies only) as well as the Small Business Innovation Research (SBIR) and Small Business Technology Transfer (STTR) grants with $1M (for US-companies only).

Any more questions? View the Frequently Asked Questions (FAQ) section.

Want to see all articles? They can be found here.

For Updates: Join this Newsletter!



by Stephan Segler, PhD
Professional Grant Consultant at Segler Consulting

General information on the EIC Accelerator template, professional grant writing and how to prepare a successful application can be found in the following articles:

A Quick FTO Guide for EIC Accelerator Applicants in a Rush


2023 Budget Allocations for EIC Pathfinder, Transition and Accelerator


Developing the Unique Selling Points (USP) for the EIC Accelerator


Explaining the Resubmission Process for the EIC Accelerator


A Short but Comprehensive Explanation of the EIC Accelerator


EIC Accelerator Success Cases


Deciding Between EIC Pathfinder, Transition and Accelerator


A Winning Candidate for the EIC Accelerator


EIC Accelerator Interview Preparation Process: Scripting the Pitch (Part 1)

How to Craft an EIC Accelerator Rebuttal: Explaining Grant Proposal Resubmissions

The EIC Accelerator by the European Commission (EC) and European Innovation Council (EIC) awards up to €2.5 million in grant and €15 million in equity financing per project (€17.5 million total).

Startups and Small- and Medium-Sized Enterprises (SME) often rely on consultants, professional writers or freelancers to support them in preparing impactful grant applications due to the many difficult aspects that have been introduced in 2021.

The Evaluation

The EIC Accelerator grant financing (with blended equity option) is a highly selective funding program and, due to the high degree of subjectivity combined with a pool of anonymous and remote evaluators, rejections are a very common occurrence (see Resubmissions).

Due to the difficulties that the EIC encounters in creating an efficient and affordable evaluation process, it is often a necessary evil to use evaluators who are not experts in a field or are too busy to read the entire application carefully.

As a result, each evaluation can contain criticisms that are wrong or simply reveal ignorance regarding core industry functions. This, of course, does not mean that evaluators are always wrong since there are many projects that do not fit the program and are rightfully rejected because of a lack of innovation, company traction or a poor business model.

This article focuses on projects that are a great fit for the EIC Accelerator but are, often unfairly, rejected by a close margin in Step 2 of the application process (see Evaluation Criteria).

It also focuses on the second step of the process since Step 1 is very easy to pass and any rejection in this stage is a clear sign that a company has little appeal to the EIC or has not prepared a diligent application.

The Rebuttal

The rebuttal is a special section of the proposal template that allows applicants to (1) respond to the evaluation of the previously rejected proposal and (2) explain what is different about the current application. This is an essential section since it will be prominently displayed on top of the proposal as it is viewed by the evaluators and the reviewers might focus their assessment largely on the rebuttal rather than reading the entire application as closely as the first reviewers did.

Evaluations can be frustrating since the reviewers can make critical mistakes in their evaluation by misquoting LOI’s, misreading FTO’s, claiming that data is missing even though it was present or simply making logical flaws in their arguments which are easily identified through critical thinking.

Yet, the EIC is generally declining any re-evaluations for applicants who complain of material mistakes made by the evaluators and just refers them to the rebuttal in the next application deadline. But of course, if a company has been rejected twice, it will have to wait another 12 months until they are able to re-apply.

Note: There are rare exceptions where the EIC will allow Step 2 proposals to be re-evaluated in case the evaluators made a critical mistake regarding the rules of the EIC but it is extremely rare and decided on a case-by-case basis.

Crafting the Rebuttal

1. Read the Evaluation Summary Report (ESR)

The first step in crafting an impactful rebuttal is to read the ESR carefully. Based on the score obtained in the evaluation, it will be evident if a rebuttal can make a positive impact or not since a narrow rejection will be more malleable while an overwhelming rejection will not be.

Step 2 of the EIC Accelerator provides 9 individual GO criteria which are distributed over 3 evaluators and 3 topic areas, namely:

  1. Excellence
  2. Scale-Up Potential
  3. Level of risk, implementation, and need for Union support

If an ESR signifies that an application has obtained 1 out of 9 possible GO criteria (i.e. 8 NO GO) then no rebuttal will be likely to convince future evaluators. In fact, the lower the number of GO gradings is, the more the main Step 2 proposal must be improved to compensate for the lacking presentation.

The higher the number of GO criteria is, the less the application needs to be adjusted and the more can be conveyed through a rebuttal.

There are a variety of tips regarding the improvement of the main proposal which can be found in the articles on this website (see Articles).

2. Extract the Criticism (and Sometimes Praise)

Every ESR will contain criticism. It is even a common occurrence that an evaluator provides a GO grading but still introduces critical points that place the project in a negative light. While it would be convenient to ignore such harmless criticisms, one must still address them in the rebuttal since these will raise doubts in the next evaluator’s minds.

It is important to go through the entire evaluation and carefully mark every single negative point. Less important but still useful is searching for positive remarks by the evaluators that have additional weight attached to them.

An example could be that an evaluator identifies themselves as part of the customer group, a scientific researcher in that field or suggests they have any other source of insider knowledge which gives credibility to their positive assessments.

Such statements should be highlighted in the rebuttal, if positive.

In the case of narrow rejections, it is very often one evaluator who continually criticizes the project while the remaining two evaluators remain positive. Nonetheless, all criticisms must be addressed irrespective of the GO or NO GO criteria.

3. Highlight the Good

A powerful start to any rebuttal is to first highlight the positive. This, of course, is generally reserved for projects that have been rejected narrowly with 7 or 8 out of 9 possible GO’s. The first sentence can then stress that the response was overwhelmingly positive with a few minor criticisms by a single evaluator who did not fully understand the project.

It should then be followed, if available, by positive remarks from an evaluator with insider knowledge. Highlight how an evaluator who has insider information immediately grasped the impact of the product while an evaluator who was unaware of the industry used, as an example, Google for a quick search which led to misinformed comments.

If an evaluator added a powerful quote, it should be added to the rebuttal since it can preempt the following evaluators with a perception of high quality.

4. Highlight the Ignorance

Since the thousands of EIC evaluators are subject to only minimal due diligence and their work is generally underpaid with an increasingly high workload, the evaluations are often not of the highest quality.

In general, the tone of the rebuttal should be professional and polite with an objective view of what was missing and the changes that have been made. It should also objectively clarify misunderstandings or criticisms that were encountered in the ESR.

Still, there is a place to highlight the ignorance of particular evaluators if they made obvious logical flaws. This can be in cases where an evaluator mentioned a competing product but misrepresents the product offering, misquotes a Letter of Intent (LOI), calculates a fictitious case study but makes a numerical error or simply presents an argument based on publicly available data which, after investigation, was incorrect.

In such cases, the rebuttal should use every chance to state that this evaluator was factually incorrect. It is beneficial to make clear and logical arguments why this evaluator was wrong.

The rebuttal should also point out whenever information that the evaluator claimed was missing was already part of the previous submission. This casts additional doubt on their critical comments.

It has the impact of (1) showing future evaluators that the previous negative assessment was wrong and (2) communicating to evaluators that they should think deeply before criticizing the project since they must be sure to not make logical errors.

Still, the rebuttal should be fair even to the critical evaluators so as to not antagonize future evaluators but, in all likelihood, the new evaluators will be on your side if the rebuttal uses logic to dismantle previous criticisms – even if it is harsh.

5. Add Minimal Changes

For close rejections where the number of critical points is limited and the score in Step 2 amounted to 7-8 out of 9 GO’s, it is sufficient to leave the majority of the proposal as is and simply make minor adjustments based on the feedback.

Such changes can be the introduction of new deliverables, milestones, patent information, visual data, case studies or any other points that were identified as lacking by the evaluators.

Often, it is sufficient to introduce very small additions since the new evaluators generally want to see that changes have been made rather than requiring the changes to be extensive.

In contrast, an application that has received a low score in the Step 2 evaluation will likely have to introduce substantial changes and often requires reshaping of key sections of the application such as the features & use cases, competitors, value chain, market and work plan.


This article was last modified on Apr 5, 2023 @ 16:40


These tips are not only useful for European startups, professional writers, consultants and Small and Medium-Sized Enterprises (SME) but are generally recommended when writing a business plan or investor documents.

Deadlines: Post-Horizon 2020, the EIC Accelerator accepts Step 1 submissions now while the deadlines for the full applications (Step 2) under Horizon Europe are:

  • Step 1 (short proposal)
    • open now
  • Step 2 (business plan)
    • 1st cut-off: -
    • 2nd cut-off: -
    • 3rd cut-off: -
    • 4th cut-off: October 19th 2023 (extended)
  • Step 3 (interview)
    • 1st cut-off: -
    • 2nd cut-off: -
    • 3rd cut-off: October 2nd to 6th (extended)
    • 4th cut-off: November 27th to December 8th

The Step 1 applications must be submitted weeks in advance of Step 2. The next EIC Accelerator cut-off for Step 2 (full proposal) can be found here. After Brexit, UK companies can still apply to the EIC Accelerator under Horizon Europe albeit with non-dilutive grant applications only - thereby excluding equity-financing.

Contact: You can reach out to us via this contact form to work with a professional consultant.

EU, UK & US Startups: Alternative financing options for EU, UK and US innovation startups are the EIC Pathfinder (combining Future and Emerging Technologies - FET Open & FET Proactive) with €4M per project, Thematic Priorities, European Innovation Partnerships (EIP), Innovate UK with £3M (for UK-companies only) as well as the Small Business Innovation Research (SBIR) and Small Business Technology Transfer (STTR) grants with $1M (for US-companies only).

Any more questions? View the Frequently Asked Questions (FAQ) section.

Want to see all articles? They can be found here.

For Updates: Join this Newsletter!



by Stephan Segler, PhD
Professional Grant Consultant at Segler Consulting

General information on the EIC Accelerator template, professional grant writing and how to prepare a successful application can be found in the following articles:

A Quick FTO Guide for EIC Accelerator Applicants in a Rush


2023 Budget Allocations for EIC Pathfinder, Transition and Accelerator


Developing the Unique Selling Points (USP) for the EIC Accelerator


Explaining the Resubmission Process for the EIC Accelerator


A Short but Comprehensive Explanation of the EIC Accelerator


EIC Accelerator Success Cases


Deciding Between EIC Pathfinder, Transition and Accelerator


A Winning Candidate for the EIC Accelerator


EIC Accelerator Interview Preparation Process: Scripting the Pitch (Part 1)

How long does it take to apply for the EIC Accelerator? (Grant proposal timeline)

The EIC Accelerator funding (grant and equity, with blended financing option) by the European Commission (EC) and European Innovation Council (EIC) is designed for startups and Small- and Medium-Sized Enterprises (SME). It provides €2.5 million in grant and €15 million in venture financing per project and is often supported by professional writers, freelancers or consultants (see Comprehensive Explanation).

This article presents a brief explanation of the timeline for the EIC Accelerator and aims to clarify how much time is needed to prepare all documents and go through the complete process.

Step 1: The Short Application

The Step 1 proposal for the EIC Accelerator requires 3 core documents, namely the proposal text, the pitch deck and a short video. In general, one can begin the writing and preparation process with any of these documents but it is recommended to begin with the written proposal, followed by the pitch deck and, lastly, the pitch video.

The reason for this order is that the written proposal will be the frame for how the application is presented to the EIC which will likely require adjustments of existing presentations and documents that a company might have available. An existing pitch deck might not be suitable for the EIC Accelerator so it is advisable to first frame the text in the most beneficial way and then move toward the annexes.

Since the pitch video is the most difficult to change in post-production, it is recommended to record it in the end so that there are no open questions regarding the presentation of the project to the EIC.

1.1 Proposal Text

The proposal text follows an online form on the EIC’s website which consists of a variety of questions. Each question provides a certain space (i.e. 1,000 or 500 characters) for a response which inherently limits the comprehensiveness of the application. The total number of text boxes that need to be written will depend on a variety of interactive functions such as the number of features & use cases, the risks and the staff.

In general, if a writer has a deep understanding of the company and the technology beforehand and is a fast as well as efficient writer then the text can be prepared in less than one week. If the project still lacks research and requires re-developments or customizations of the market, technology or the overall narrative then at least two to three weeks are necessary.

Note: Many companies have large amounts of data and texts from other proposals or presentations available but these generally cannot be used directly in an EIC Accelerator application without re-writing them due to the specific questions and space restrictions.

1.2 Pitch Deck

The pitch deck for Step 1 of the EIC Accelerator is generally limited to 10 slides (i.e. 11 slides incl. the title page). This reduces the amount of work needed for this document but can also introduce additional restrictions in case a company only has a variety of longer pitch decks available (see Read Deck).

The pitch deck often requires the professional grant writer to summarise existing pitch decks and to re-shape them into a narrative that is aligned with the EIC Accelerator. Even with a broad set of existing slides and pitch decks, this task can still require at least one or more days.

1.3 Pitch Video

While shooting a video for the EIC Accelerator can seem like a complex task, it is relatively simple and the process complexity will largely depend on the desired outcome. Since the EIC Accelerator videos will not be graded on their production quality, it would be sufficient to simply record a video call and upload it (see Video Preparation).

Still, some minimal production quality and editing are recommended since the video will likely be watched in each subsequent step of the evaluation process even up to the final Step 3 interviews.

In some cases, companies already have certain video footage available and, since there are no rules regarding what is and what is not allowed, they are free to simply use advertisements, interviews or other footage to present their project without recording any new material.

For all companies that do not have sufficient footage available, the general tasks for the pitch video creation are:

  1. Scripting
  2. Recording
  3. Editing

1.3.1 Scripting

Once the main proposal document has been completed, the scripting for a 3-minute video can be completed within a single day (see Scripting the Video).

1.3.2 Recording

The recording session with the key team members can likewise be performed in a single day since the footage per team member will be limited to one minute on average in the case of three participants.

1.3.3 Editing

The editing of a video generally requires more time than other parts but, since the video will have a maximum length of 3 minutes, it will still be possible to complete the post-production (i.e. cutting, titles, footage, color grading, audio) in a single day.

This timeline would increase if the editor creates animations or uses external footage to improve the video which is a creative process and will require more work.

1.4 Financials & Deliverables

While not part of the submitted Step 1 documents, it is critical to plan certain aspects of the project in Step 1 even though they will only be requested in Step 2. Such documents are related to the budget, the financials and the deliverables.

While it is unlikely that the evaluators would care if these aspects have been changed from Step 1 to Step 2, it is useful to already align all project cornerstones in the first Step. If this point is neglected, an evaluator might leave a criticism in the Step 1 evaluation which will be read by the Step 2 evaluators and might add additional scrutiny.

It is useful to decide on the general budget of the project (i.e. grant and equity – see Explanation), the financials of the company (i.e. preparing preliminary financial projections) and to prepare a general structure of the workpackages which must be presented as deliverables in Step 1.

These tasks are part of the writing process for the main proposal text.

1.5 Total Time for Step 1

1.5.1 Duration

An EIC Accelerator applicant should plan 1 month for the Step 1 document preparations but it is possible to prepare the documents in under 2 weeks if no research or re-development are needed.

1.5.2 Evaluation

The evaluation of the Step 1 proposal can take just a few days or multiple weeks depending on the workload experienced by the EIC’s remote evaluators. In general, a duration of 3 weeks should be expected but, if an applicant already has all the necessary templates, they can begin the Step 2 writing process as they wait for the Step 1 result.

Step 2: The Business Plan

The business plan is the most difficult and lengthy step in the EIC Accelerator process which consists of a main document and a variety of annexes such as:

  1. Letters of Intent (LOI)
  2. Pitch Deck
  3. Freedom to Operate Analysis (FTO)
  4. Data Management Plan (DMP)
  5. 10-Page Annex
  6. Financial Spreadsheet

2.1 Proposal Text

The proposal text is provided through an online form similar to the Step 1 application. In fact, some sections from Step 1 are automatically added to Step 2 since they present the same questions.

In general, the proposal text for Step 2 is very long and far exceeds the length of the documents prior to 2021 when the complete EIC Accelerator application template was reshaped.

2.2 Annexes

The EIC Accelerator’s Step 2 application allows a variety of mandatory and optional annexes to be uploaded which include Letters of Intent (LOI), a Freedom to Operate Analysis (FTO – see FTO Guide), a Data Management Plan (DMP), a financial spreadsheet, a pitch deck (see Pitch Interview) and a free 10-page overview.

2.2.1 Letters of Intent (LOI)

It can generally take weeks or even months to obtain LOI’s from relevant stakeholders since every company is busy and will likely not act rapidly. It is therefore advisable to send out requests for LOI’s as early as possible to maximize the chances of obtaining them before the Step 2 deadline (see Cut-Off’s).

This upload section dedicated to LOI’s can also be used to include documents such as contracts, customer lists, patent applications or other critical documents (i.e. translations).

2.2.2 Pitch Deck

The Step 2 pitch deck will follow a similar structure as the Step 1 pitch deck, albeit the page restriction has been removed which allows longer presentations and a rich appendix.

2.2.3 Freedom to Operate Analysis (FTO)

Most companies in the DeepTech or innovation space have an FTO available since it is a critical component of any innovative venture. For any company without an FTO, it is advisable to either prepare one in-house (see FTO Analysis) or to contract a law firm for the preparation.

2.2.4 Data Management Plan (DMP)

The DMP can be easily obtained through an online template but, in case a company has no DMP prepared, the EIC Accelerator allows a simple description of data handling to be added through a few sentences that can be prepared in under 30 minutes.

2.2.5 10-Pager

A 10-page annex can be uploaded which can be prepared in a single day since it will heavily feature images and photographs rather than additional text. This is due to the restriction of the EIC Accelerator’s main proposal text which is devoid of any images. The 10-pager, therefore, acts as a visual guide to the proposal, a company overview and a reference library.

2.2.6 Financials

The financial template consists of a single spreadsheet that must be filled. Since every company should have ample financial data in-house, it can be prepared rapidly. For applicants inexperienced with the EIC Accelerator, it can still be difficult to adjust to the particular format but an experienced grant writer can prepare the document in a single day.

2.3 Total Time for Step 2

2.3.1 Duration

Each applicant should allocate at least two months for the preparation of the EIC Accelerator Step 2 application.

2.3.2 Evaluation

The evaluation will approximately take 3-6 weeks after the submission of the EIC Accelerator Step 2 application but can also take longer. Since the Step 2 deadlines are set, in contrast to the Step 1 application which is open anytime, there are pre-defined time slots for the Step 2 applications and Step 3 interviews. As a result, the evaluation of Step 2 can take longer or be faster depending on the duration until the next Step 3 interviews.

Step 3: The Jury Interview

The preparation for the jury interview should be extensive and contain at least 5 practice calls while more are advisable (see Interview). It should likewise include a detailed analysis of all proposal materials in case some of the interviewees are unfamiliar with them.

3.1 Duration

The time needed for this preparation will depend on the speed of the EIC’s Step 2 evaluations and the available time until the interview week. At least 2 weeks should be planned for the interview preparation.

3.2 Evaluation

It generally takes 3-6 weeks until the Step 3 results will be published.

Resubmissions and Freezing Periods

The presented timelines in this article are indicative and there are a variety of factors that have not been discussed but can greatly change the time required for an application. There are fast-track programs that allow applicants to skip Step 1 of the application process, freezing periods of 12 months that block further submissions in case of multiple rejections, Step 2 deadlines that might be removed and other variables that must be taken into account.

There is no normal EIC Accelerator timeline for rejected or funded companies since there is a high degree of randomness in the evaluation process. Rejections and resubmissions are very common and can easily prolong the duration by multiple months.

For example, if a freezing period that prohibits further submissions for 12 months is reached then the application timeline will be prolonged by a year.

Conclusion

The EIC Accelerator remains a high-risk program and it is generally advisable to contract an external consultant for the preparation (see Contact) since it is lengthy, unpredictable and often tedious.

Additionally, any company that has a high chance of obtaining the EIC Accelerator funding is often too busy working on their innovation to spend multiple months or years with the EIC’s lengthy application process which renders outsourcing an essential step.

A company starting in Step 1 and obtaining the Step 3 GO grading (i.e. approval of funding) within 6 months is considered fast and this is generally only possible if no rejections occur in any of the three Steps. In contrast, obtaining at least one rejection in Step 2 or Step 3 is common and timelines for most applicants are often significantly longer than 6 months.

Additionally, the issuance of the grant and equity financing will likewise incur certain delays whereas the former is often obtained fast while the latter will be subject to additional due diligence.


This article was last modified on Mar 27, 2023 @ 18:56


These tips are not only useful for European startups, professional writers, consultants and Small and Medium-Sized Enterprises (SME) but are generally recommended when writing a business plan or investor documents.

Deadlines: Post-Horizon 2020, the EIC Accelerator accepts Step 1 submissions now while the deadlines for the full applications (Step 2) under Horizon Europe are:

  • Step 1 (short proposal)
    • open now
  • Step 2 (business plan)
    • 1st cut-off: -
    • 2nd cut-off: -
    • 3rd cut-off: -
    • 4th cut-off: October 19th 2023 (extended)
  • Step 3 (interview)
    • 1st cut-off: -
    • 2nd cut-off: -
    • 3rd cut-off: October 2nd to 6th (extended)
    • 4th cut-off: November 27th to December 8th

The Step 1 applications must be submitted weeks in advance of Step 2. The next EIC Accelerator cut-off for Step 2 (full proposal) can be found here. After Brexit, UK companies can still apply to the EIC Accelerator under Horizon Europe albeit with non-dilutive grant applications only - thereby excluding equity-financing.

Contact: You can reach out to us via this contact form to work with a professional consultant.

EU, UK & US Startups: Alternative financing options for EU, UK and US innovation startups are the EIC Pathfinder (combining Future and Emerging Technologies - FET Open & FET Proactive) with €4M per project, Thematic Priorities, European Innovation Partnerships (EIP), Innovate UK with £3M (for UK-companies only) as well as the Small Business Innovation Research (SBIR) and Small Business Technology Transfer (STTR) grants with $1M (for US-companies only).

Any more questions? View the Frequently Asked Questions (FAQ) section.

Want to see all articles? They can be found here.

For Updates: Join this Newsletter!



by Stephan Segler, PhD
Professional Grant Consultant at Segler Consulting

General information on the EIC Accelerator template, professional grant writing and how to prepare a successful application can be found in the following articles:

A Quick FTO Guide for EIC Accelerator Applicants in a Rush


2023 Budget Allocations for EIC Pathfinder, Transition and Accelerator


Developing the Unique Selling Points (USP) for the EIC Accelerator


Explaining the Resubmission Process for the EIC Accelerator


A Short but Comprehensive Explanation of the EIC Accelerator


EIC Accelerator Success Cases


Deciding Between EIC Pathfinder, Transition and Accelerator


A Winning Candidate for the EIC Accelerator


EIC Accelerator Interview Preparation Process: Scripting the Pitch (Part 1)

Explaining the Resubmission Process for the EIC Accelerator

The EIC Accelerator funding (grant and equity, with blended financing option) by the European Innovation Council (EIC) and European Commission (EC) has undergone significant changes over the past years. While it used to be a simple program for startups and Small- and Medium-Sized Enterprises (SME) to access €2.5 million in grant and €15 million in venture financing per project, it has significantly grown in complexity.

Startups often rely on professional writers, freelancers or consultants to support them but this article aims to reduce the complexity regarding the resubmission mechanisms of the EIC Accelerator application process.

The SME Instrument Pre-2021

The EIC Accelerator has long allowed applicants to resubmit applications in case of a rejection. In 2020 and earlier, it was possible to infinitely resubmit grant proposals and there was no inherent restriction for applicants.

This allowed companies who were unsuccessful in the first submission to become successful through persistence in the sixth submission. It likewise meant that the same company could attend the EIC Accelerator interviews as many times as they were invited and led to an increased workload for all remote evaluators who had to reassess the same proposals again and again.

The 2021+ EIC Accelerator

Since 2021, this process has changed through the introduction of freezing periods which prohibit a company from submitting the same or a similar proposal for 12 months. For better or worse, this has introduced higher stakes for applicants but has also added an additional layer of complexity.

In general, the rule is that each applicant obtains a second chance for every submission stage. If the first application to Step 1 of the EIC Accelerator was unsuccessful, they obtain a second chance. If that is likewise unsuccessful then the company will be unable to apply for 12 months.

The same is true for Step 2 whereas companies that have been rejected twice are frozen for 12 months.

If a company has not been rejected twice in any particular Step then it will not be prohibited from submitting a proposal and if a company has reached a certain Step then it will generally not be sent back to a previous step unless the rejection occurred during the Step 3 interview.

  • A rejection in Step 1 means that a company has to reapply to Step 1. A second rejection in Step 1 triggers a freeze period.
  • A rejection in Step 2 means that a company has to reapply to Step 2. A second rejection in Step 2 triggers a freeze period.
  • A rejection in Step 3 means that a company has to reapply to Step 2 (or directly to Step 3 if invited to do so).

Example of a Typical Case

A company is approved in Step 1 but then rejected in Step 2. Upon resubmitting to Step 2, it then passes successfully and is invited to the Step 3 interview where it is rejected. It is then sent back to Step 2 and asked to reapply.

Since it has only been rejected a single time in Step 2 and once in Step 3, it can still resubmit to the next Step 2 cut-off even though this is technically the third Step 2 submission. This company had one “successful” Step 2 submission and one Step 2 rejection even though the former ended up being rejected in Step 3.

In practice, the “second chance” rule is more akin to a “two strikes, you’re out” rule where two rejections in one Step trigger the freeze period for Step 1 and Step 2 while Step 3 has specialized rules.


This article was last modified on Feb 19, 2023 @ 23:39


These tips are not only useful for European startups, professional writers, consultants and Small and Medium-Sized Enterprises (SME) but are generally recommended when writing a business plan or investor documents.

Deadlines: Post-Horizon 2020, the EIC Accelerator accepts Step 1 submissions now while the deadlines for the full applications (Step 2) under Horizon Europe are:

  • Step 1 (short proposal)
    • open now
  • Step 2 (business plan)
    • 1st cut-off: -
    • 2nd cut-off: -
    • 3rd cut-off: -
    • 4th cut-off: October 19th 2023 (extended)
  • Step 3 (interview)
    • 1st cut-off: -
    • 2nd cut-off: -
    • 3rd cut-off: October 2nd to 6th (extended)
    • 4th cut-off: November 27th to December 8th

The Step 1 applications must be submitted weeks in advance of Step 2. The next EIC Accelerator cut-off for Step 2 (full proposal) can be found here. After Brexit, UK companies can still apply to the EIC Accelerator under Horizon Europe albeit with non-dilutive grant applications only - thereby excluding equity-financing.

Contact: You can reach out to us via this contact form to work with a professional consultant.

EU, UK & US Startups: Alternative financing options for EU, UK and US innovation startups are the EIC Pathfinder (combining Future and Emerging Technologies - FET Open & FET Proactive) with €4M per project, Thematic Priorities, European Innovation Partnerships (EIP), Innovate UK with £3M (for UK-companies only) as well as the Small Business Innovation Research (SBIR) and Small Business Technology Transfer (STTR) grants with $1M (for US-companies only).

Any more questions? View the Frequently Asked Questions (FAQ) section.

Want to see all articles? They can be found here.

For Updates: Join this Newsletter!



by Stephan Segler, PhD
Professional Grant Consultant at Segler Consulting

General information on the EIC Accelerator template, professional grant writing and how to prepare a successful application can be found in the following articles:

A Quick FTO Guide for EIC Accelerator Applicants in a Rush


2023 Budget Allocations for EIC Pathfinder, Transition and Accelerator


Developing the Unique Selling Points (USP) for the EIC Accelerator


Explaining the Resubmission Process for the EIC Accelerator


A Short but Comprehensive Explanation of the EIC Accelerator


EIC Accelerator Success Cases


Deciding Between EIC Pathfinder, Transition and Accelerator


A Winning Candidate for the EIC Accelerator


EIC Accelerator Interview Preparation Process: Scripting the Pitch (Part 1)

Investing in Well-Funded Projects: How the EIC is Breaking its Own Rules (EIC Accelerator)

The EIC Accelerator blended financing (formerly SME Instrument Phase 2, grant and equity) by the European Innovation Council (EIC) and European Commission (EC) awards up to €2.5 million in grant and €15 million in equity financing per project (€17.5 million total) to startups and Small- and Medium-Sized Enterprises (SME).

It is advertised as a risk-taking DeepTech fund that nurtures European innovation and allows companies that are early stage and too high risk for private investors to gain substantial financial investments and scale up to reach the market.

Startups often rely on consultants, professional writers or freelancers to help them assess their success chances since it is well-known that success rates for the EIC Accelerator are as low as 5% (see 2022 Results).

The EIC Accelerators Mission

The 2023 Work Programme 2023 explains the mission of the EIC Accelerator as follows (see Work Programme Analysis):

“The EIC Accelerator focuses in particular on innovations, building on scientific discovery or technological breakthroughs (‘deep tech’) and where significant funding is needed over a long timeframe before returns can be generated (‘patient capital’). Such innovations often struggle to attract financing because the risks and time period involved are too high. Funding and support from the EIC Accelerator is designed to enable such innovators to attract the full investment amounts needed for scale up in a shorter timeframe.“

This means that the EIC Accelerator, especially in the case of grant contributions, is designed to:

  • Fund DeepTech with high capital needs
  • Bridge the funding gap until revenues can be generated
  • Support projects that are too risky to attract private capital
  • Signaling to investors that a project is investable

This describes the ideal case for the EIC Accelerator since any technology that does not fit such criteria but has a groundbreaking and disruptive product would be financed through private markets. The EIC is a special vehicle to support high-risk and high-reward projects rather than to invest in “safe bets” which is not its role.

Breaking the Rules

An interesting exception to this mission has occurred in 2022 and, while this is likely not the only exception, it is an obvious one since it seems to be so far removed from the scope of the EIC that it warrants a discussion.

Note: The name of the company is omitted since this article is focusing on the EIC’s decision-making process and not on any individual beneficiary. Every company funded under the EIC Accelerator is likely well deserving and presents an impressive technology and business case irrespective of the EIC’s original mission. The exact cut-off and industry are likewise obscured.

What Is DeepTech?

The company is operating a software platform used in varying industry applications. Generally speaking, software products exhibit higher difficulty in receiving financing from the EIC Accelerator compared to hardware products due to the lower capital requirements and, generally, the higher availability of funds from private investors who expect faster Return on Investments (ROI) from software products compared to lengthy DeepTech developments.

This was likewise true for the software company in question which, by 2021, had already raised over €24 million in financing. Among EIC Accelerator beneficiaries, this is at the higher end of past funding amounts since most companies at Technology Readiness Level (TRL) 5-7 are struggling to raise substantial capital.

The company then applied to a Step 2 cut-off in 2022 of the EIC Accelerator for grant-only support. This is an interesting choice since grant-only applications are for a maximum amount of €2.5 million which is dwarfed by the already raised amount in excess of €24 million.

It could have made more logical sense from the EIC’s perspective if the company had difficulty raising a follow-up financing round and required a co-investment from the EIC Fund in the form of equity. This would have translated to blended financing or equity-only support rather than grant-only.

Furthermore, justifying the need for grant support by the EIC is not helped by the fact that the company already has substantial revenues.

A Drop In The Ocean

The EIC Accelerators’ mission is to bridge the financing gap for companies that have difficulties leveraging sufficient funding and are “stuck” in the valley of death between rounds due to lacking investor interest.

This particular software company could not be further from that mission since it had significant revenues, had raised substantial funding and does not obviously meet the general DeepTech case found in capital-intensive hardware projects.

A Role for the EIC

It could still be argued that the grant investment was essential to de-risk the project and to attract additional private financing. But, this would be questionable since the company has high staff numbers with a high burn rate that does not match the financing via grant-only support.

This new financing would be capped at €2.5 million since this is the maximum amount provided by the EIC grant and, since every company has to fill out and justify form fields regarding their difficulty in raising that financing, it should be expected that the same was true for this particular company.

The question becomes – what difference would this grant make for a company in that position? According to the EIC’s mission, it would be to help them if they “struggle to attract financing” or help to “attract full financing”.

As will be evident below, neither option is applicable.

Why Funding From Other Sources Was Not Available

Contrary to the EIC’s mission, funding was clearly available and de-risking the project with a comparatively small grant seemed unnecessary.

The application deadline for the Step 2 submissions is generally multiple weeks ahead of the Step 3 interviews which creates a waiting period between the steps. Right within that time frame, the company raised an additional €25+ million which it announced a few weeks before the Step 3 interview on its website.

This means that the company has raised at least 10-times as much funding as they would request a month later in front of the EIC Jury. It also meant that there was no role for the EIC to play since equity was not requested, funding was available and private investors were willing to invest already.

The EIC Jury was likely aware of the funding round and, even if this was not the case, the due diligence following the successful approval of the EIC Accelerators Step 3 would have identified this fact.

150+ Rejectees

This article is not designed to call out any particular company which is why the name was omitted. A company receiving the EIC Accelerator grant is always a cause for celebration and it shows that it has a timely, disruptive and excellent innovation.

What this article is about is the investigation of the EIC’s decision-making progress.

For the respective Step 2 deadline, 200+ companies were invited to the Step 3 interviews while 150+ companies ended up being rejected. All 150+ rejectees have successfully passed Step 1 and Step 2 which means that they are excellent innovation and business cases.

Some of them have likely resubmitted their applications and obtained the EIC Accelerator funding at a later date (see Resubmissions).

The question becomes: Were there no companies among the 150+ rejectees that fit the EIC’s mission more than the company discussed in this article?

Conclusion: Hypocrisy or Poor Communication?

It is important for the EIC to address cases that are outliers from the general scope of the EIC Accelerator to build trust with the ecosystem and to clearly manage the expectations of future applicants. This likewise extends to the large number of consultancies that are often the first stakeholders to interact with prospective applicants and must make accurate recommendations.

In conclusion, there are a variety of potential motives for this funding decision. The company was largely US-funded and the EIC could have tried to add financing to manufacture a closer relationship to the EU. Equity financing would be preferable but it appears that the beneficiary rejected that by applying for grant-only support.

Another likely explanation is that the Step 3 Jury selects the most investable companies irrespective of the EIC’s mission. The most investable companies are low-risk, have a good business model, have high scale-up potential, have existing revenues and have significant investor interest.

In contrast to the typical DeepTech case.


This article was last modified on Jan 23, 2023 @ 20:46


These tips are not only useful for European startups, professional writers, consultants and Small and Medium-Sized Enterprises (SME) but are generally recommended when writing a business plan or investor documents.

Deadlines: Post-Horizon 2020, the EIC Accelerator accepts Step 1 submissions now while the deadlines for the full applications (Step 2) under Horizon Europe are:

  • Step 1 (short proposal)
    • open now
  • Step 2 (business plan)
    • 1st cut-off: -
    • 2nd cut-off: -
    • 3rd cut-off: -
    • 4th cut-off: October 19th 2023 (extended)
  • Step 3 (interview)
    • 1st cut-off: -
    • 2nd cut-off: -
    • 3rd cut-off: October 2nd to 6th (extended)
    • 4th cut-off: November 27th to December 8th

The Step 1 applications must be submitted weeks in advance of Step 2. The next EIC Accelerator cut-off for Step 2 (full proposal) can be found here. After Brexit, UK companies can still apply to the EIC Accelerator under Horizon Europe albeit with non-dilutive grant applications only - thereby excluding equity-financing.

Contact: You can reach out to us via this contact form to work with a professional consultant.

EU, UK & US Startups: Alternative financing options for EU, UK and US innovation startups are the EIC Pathfinder (combining Future and Emerging Technologies - FET Open & FET Proactive) with €4M per project, Thematic Priorities, European Innovation Partnerships (EIP), Innovate UK with £3M (for UK-companies only) as well as the Small Business Innovation Research (SBIR) and Small Business Technology Transfer (STTR) grants with $1M (for US-companies only).

Any more questions? View the Frequently Asked Questions (FAQ) section.

Want to see all articles? They can be found here.

For Updates: Join this Newsletter!



by Stephan Segler, PhD
Professional Grant Consultant at Segler Consulting

General information on the EIC Accelerator template, professional grant writing and how to prepare a successful application can be found in the following articles:

A Quick FTO Guide for EIC Accelerator Applicants in a Rush


2023 Budget Allocations for EIC Pathfinder, Transition and Accelerator


Developing the Unique Selling Points (USP) for the EIC Accelerator


Explaining the Resubmission Process for the EIC Accelerator


A Short but Comprehensive Explanation of the EIC Accelerator


EIC Accelerator Success Cases


Deciding Between EIC Pathfinder, Transition and Accelerator


A Winning Candidate for the EIC Accelerator


EIC Accelerator Interview Preparation Process: Scripting the Pitch (Part 1)

ChatGPT for the EIC Accelerator: Will the Real AI Please Stand Up

The EIC Accelerator funding (grant and equity, with blended financing option) by the European Innovation Council (EIC) and European Commission (EC) has been largely reinvented in 2021. The previous application process of preparing and submitting a 30-page PDF file has been overhauled and replaced with a very comprehensive online platform that uses AI features and visualizations.

While it still funds Small- and Medium-Sized Enterprises (SME) and startups with €17.5 million in total funding per project (€2.5 million in grant and €15 million in equity), it is now compartmentalizing and standardizing the entire application process.

The EIC website prominently uses the term “EIC AI Platform” but calling it Artificial Intelligence (AI) seems like an overstatement. In reality, all texts and annexes must be prepared manually by applicants and no automation or intelligence seems relevant to the process which is why applicants often rely on consultants, professional writers or freelancers.

The AI features likely refer to back-end assessment features relevant to the evaluators but not to the applicants or visualizations of the innovativeness expressed through graphics.

This article is investigating the usability of ChatGPT for EIC Accelerator applications which could bring true AI and text generation to the application process.

ChatGPT

ChatGPT is a chat-based interface for AI-generated text developed by Open.AI and popularised in 2022. It has made waves in all industries that rely on written content creation since the chatbot is able to instantly generate complex texts based on user instructions.

Of course, grant writing is a major application area for such AI-generated texts since it is complex but follows very specific structures that could be standardized and automated. Especially the EIC Accelerator could potentially be a major target for AI automation since it has replaced a free business plan submission with specific and compartmentalized questions that are easier to generate compared to complex structures.

While it is to the detriment of the remote evaluators who have to read the AI-generated proposals, it is of interest to applicants and consultants to identify if a technology such as ChatGPT can save time and deliver high-quality output. Potentially, it could even increase the quality of the final application.

What is needed to write an EIC Accelerator proposal?

Assessment

An EIC Accelerator proposal differs greatly from a simple market analysis, a business plan or any content creation around mainstream subjects. The very first step and job of every consultant is to identify if the project can win the EIC Accelerator or not.

This requires a significant amount of due diligence to identify if there are any problems with the company or the project that could present a flaw in any of the application steps. The application process is complex and, through the 3-step approach taken by the EIC, it is necessary to consider how the evaluations will differ in each step.

In the first two steps, there is generally a focus on the technology and the attractiveness of the innovation to the EU with appealing industries winning over those that are lesser known (see Winning Candidates). The commercial strategy and traction are often poorly assessed in the first two steps but are becoming key in the Step 3 interviews.

Structuring

Once the project has been assessed, the next step is the structuring of the EIC Accelerator proposal according to the unique technical aspects and commercial plan of the applicant. This can present a challenge to many companies since the template questions are often vague, some proposal sections are interconnected and many individual sections are repetitive due to very similar template questions.

Writing

Finally, the writing and preparation of all proposal texts and annexes that are needed for the EIC Accelerator will follow which includes the development of all sections and the ongoing consistency verification between sections.

What can be automated with ChatGPT?

Selection and assessment process

As of today, the assessment process will be difficult to automate through technologies such as ChatGPT. If it was possible, there would be no need for an application process for the EIC Accelerator since the AI could simply select the winners based on unstructured documents or public website data.

While the Artificial Intelligence (AI) is designed to understand the context of what is requested, the context of companies seeking to apply for the EIC Accelerator is currently too nuanced to automate at this stage.

The EIC Accelerator is both broad and narrow in its scope (i.e. all industries can apply but not all companies) and is contradictory in many ways. It is designed for groundbreaking technologies and companies that have difficulties in raising private financing but well-financed companies can win as well (i.e. Breaking the Rules). There are likewise many cases where companies have to resubmit multiple times before they are approved for funding which questions the accuracy and consistency of the process.

The EIC claims to seek high-risk projects but often prefers to fund low-risk business cases with proven revenue generation and industry partnerships in the final selection step which uses external angel investors and venture partners as the jury.

In general, the assessment is currently too multifaceted to automate in any meaningful way. It is likewise inconsistent by design and any standardization and automation would likely raise questions regarding the validity of the selection process and mission of the EIC.

Planning and structuring

The planning and structuring of an EIC Accelerator application is a creative task and could be a promising candidate for automation. If the AI understands the task and the parameters then it can become a useful guide.

Here is an example from ChatGPT for the structure of the “Features and Use Cases” section of an EIC Accelerator application:

Input:

I want you to segment a topic into multiple sub-levels. I want you to pick 4 top-level titles and each title has 4 sub-level titles. The topic I want you to structure is a technology that allows RedOx flow batteries to operate more efficiently through the use of specialised electrolytes based on tin molecules and software that uses components including big data, artificial intelligence, data processing and data visualization.

Output:

  • Introduction to RedOx flow Batteries
    • Basics of RedOx flow Technology
    • Advantages of RedOx flow Batteries
    • Current State of RedOx flow Battery Development
    • Future Potential of RedOx flow Batteries
  • Tin-based Electrolytes for RedOx flow Batteries
    • Chemistry of Tin Electrolytes
    • Performance Characteristics of Tin Electrolytes
    • Development and Production of Tin Electrolytes
    • Applications of Tin Electrolytes in RedOx flow Batteries
  • Big Data and AI for RedOx flow Battery Management
    • Role of Big Data in RedOx flow Battery Operations
    • Artificial Intelligence for Predictive Maintenance
    • Data Processing for Battery Health Monitoring
    • Data Visualization for Battery Performance Optimization
  • Implementing Software Solutions for RedOx flow Batteries
    • System Architecture for RedOx flow Battery Management Software
    • Integration of Tin Electrolytes and Big Data/AI
    • Deployment and Testing of Software Solutions
    • Case Studies and Best Practices for Software Implementation

The result is surprisingly good but here is the catch: The input is already guiding the chatbot into a structure that is most useful. A 4×4 structure is always a good starting point. From there, one can include or change the structure since it is unlikely that 4×4 will be ideal for every project.

What is especially impressive is that ChatGPT autonomously introduced keywords such as “Predictive Maintenance” and “Battery Health Monitoring”. It likewise segregated the hardware and software components well which is exactly what is needed for a technology description.

Improving the Structure

What is not ideal is the general introduction to RedOx flow batteries and the redundant segments that are unnecessary for a clean technology description.

But overall, it is an excellent result based on minimal input.

With the structure above for the imaginary tin-data-RedOx flow battery technology, the following adaptations would be necessary for the EIC Accelerator:

  • RedOx flow Battery Hardware
    • RedOx flow Stack and Module Design
    • RedOx flow Battery Manufacturing Process
    • RedOx flow Battery Operation
  • Tin-based Electrolytes for RedOx flow Batteries
    • Proprietary Tin Electrolytes
    • Synthesis and Manufacturing Process of Tin Electrolytes
    • Safety and Environmental Impact of Tin Electrolytes
  • Big Data and AI for RedOx flow Battery Management
    • Big Data in RedOx flow Battery Operations
    • Artificial Intelligence for Efficiency Optimization and Predictive Maintenance
    • Data Processing for Battery Health Monitoring
    • Data Visualization for Battery Performance Insights

While it is impressive that AI was associated with predictive maintenance, this was not the intended primary use. Efficiency optimization and data processing were closer to the intended use case while the same is true for other associated features.

The last section regarding the implementation was likewise impressive but it did not lend itself to a good technology description since any further explanations would already be part of previous sections.

Nonetheless, with a small amount of editing, the initial 16 segments were reduced to a useful structure containing 10 segments.

One can then add another top-level topic to include other omitted parts of the process (i.e. emissions, transport, logistics, installation).

Usefulness of ChatGPT for Structuring

This approach can be useful for inexperienced writers who need support for the structuring of the application. The downside is that it requires a detailed input that already tells the chatbot what the output is supposed to look like while it also requires extensive editing of the output.

This defeats the purpose of using a chatbot but it can still be useful to ask ChatGPT to generate ideas related to a certain topic or get multiple variations of structures. The same approach can be used for competitor sections, commercial strategies, value propositions and even work packages since these will also rely on top-level structures.

But with all of the information provided above, there is still one major flaw: These text generations only relate to the structure of an application but do not help in generating the bulk of the proposal text.

Writing the Proposal

Now, we will test ChatGPT with the same level of information but will ask it to answer a key question found in the EIC Accelerator Step 2 grant proposal template. We will choose the question “What is your unique selling point?” which is quite simple:

Input:

I need you to write me a text with a length that is as close to 1000 characters as possible. The content is supposed to answer the following question “What is your unique selling point?“. The topic I want you to write about is a technology that allows redox flow batteries to operate more efficiently through the use of specialized electrolytes based on tin molecules and software that uses components including big data, artificial intelligence, data processing and data visualization.

Output:

Our technology allows redox flow batteries to operate more efficiently through the use of specialized electrolytes based on tin molecules and software that uses big data, artificial intelligence, data processing and data visualization. This results in improved performance and longevity of the batteries, as well as better management and prediction of their performance. This can lead to cost savings and increased reliability for businesses and organizations that use redox flow batteries. In addition, our technology can also open up new applications for redox flow batteries that were previously infeasible.

It managed to generate 610 characters which is quite impressive since the input was minimal. Unfortunately, the text is vague and has followed the input very closely with little to no creative elaborations that would be relevant for an EIC Accelerator application.

Improving the Output

Now, we will improve the output to be more aligned with the EIC Accelerator by introducing instructions on how USP’s should be presented.

Input:

I need you to write me a text with a length that is as close to 1000 characters as possible. The content is supposed to answer the following question “What is your unique selling point?“. I want the answer to contain a list with the 3 most important selling points and you should add placeholders for numbers to be added regarding the cost savings, efficiency increases and total energy capacity. The topic I want you to write about is a technology that allows redox flow batteries to operate more efficiently through the use of specialized electrolytes based on tin molecules and software that uses components including big data, artificial intelligence, data processing and data visualization.

Output:

Our technology allows redox flow batteries to operate more efficiently through the use of specialized electrolytes based on tin molecules and software that uses big data, artificial intelligence, data processing and data visualization. This results in improved performance and longevity of the batteries, as well as better management and prediction of their performance. Our top 3 selling points are: 1) cost savings of up to [number]%, 2) efficiency increases of up to [number]%, and 3) total energy capacity increases of up to [number]%. These benefits make our technology an attractive solution for businesses and organizations that use redox flow batteries, and can also open up new applications for these batteries.

This is already better since we now have a list of selling points and can add quantifiers that were omitted from the first version. We also exceed 700 characters on this answer which shows that there are ways of increasing the output with additional input.

Again, the problem for inexperienced writers is that the input is already leading the chatbot in the right direction. It is not obvious to ChatGPT that a list of selling points and qualifications are needed to answer this question but it is obvious to professional writers and consultants who work with EIC Accelerator grants.

Improving the Input

Now, the second problem that we encounter is quite obvious: Our input is almost as long as the output. This is obviously a problem since we are here to save time and not to teach ChatGPT how to write.

Still, one can prepare a general text that describes the technology, commercial strategy, team, market and other aspects which can then be copy-pasted while asking ChatGPT to convert the text into an answer to a specific question. For example:

Input

I need you to write me a text with a length that is as close to 1000 characters as possible. The content is supposed to answer the following question “What are your strengths?“.
The topic I want you to write about is a technology that allows redox flow batteries to operate more efficiently through the use of specialised electrolytes based on tin molecules and software that uses components including big data, artificial intelligence, data processing and data visualisation.
The main customers are 3 groups, namely wind-farm owners, hotels and charging stations for electric vehicles.
Our commercial strategy is to work with battery system manufacturers who will distribute our products to our customers since they still include power electronics such as inverters and casings.
We have 3 patents for the electrolyte, the redox flow stack design and for the software mechanisms and control system. We also have 3 additional patents in development.
We need to finish our developments by completing the electrolyte manufacturing process and by improving the AI systems as well as analytics platform.
We generate revenues through the selling of the redox flow battery hardware, the electrolyte, the maintenance costs and through data and software access. Please add placeholders for our pricing so we can add numbers later.
I want you to include placeholders for quantification such as cost savings, efficiency increases and total energy capacity.

Output

Our technology allows redox flow batteries to operate more efficiently through the use of specialised electrolytes based on tin molecules and software that uses big data, artificial intelligence, data processing and data visualization. Our technology is particularly well-suited for wind-farm owners, hotels, and charging stations for electric vehicles. Our main strength is our ability to provide significant cost savings, efficiency increases, and total energy capacity increases for our customers. We achieve this through our 3 patents for the electrolyte, the redox flow stack design and for the software mechanisms and control system. Additionally, we have 3 additional patents in development.
Our commercial strategy is to work with battery system manufacturers who will distribute our products to our customers since they still include power electronics such as inverters and casings.
We generate revenues through the selling of the redox flow battery hardware, the electrolyte, the maintenance costs and through data and software access. Our pricing models include a [placeholder for pricing of the redox flow battery hardware], [placeholder for pricing of the electrolyte], [placeholder for pricing of the maintenance costs], and [placeholder for pricing of the data and software access].
We need to finish our developments by completing the electrolyte manufacturing process and by improving the AI systems as well as analytics platform.

The ChatGPT output is generally ignoring the character restriction given in the first part of the input. It likewise always tries to enter all information that was given instead of only choosing what is relevant to meet the character limit. It does account for the question regarding the “strengths” but it does not lead with the answer and always tries to summarise the input rather than to answer the question.

Input

I need you to write me a text with a length that is as close to 1000 characters as possible. The content is supposed to answer the following question “Is your technology creating a new value chain?“.
The topic I want you to write about is a technology that allows redox flow batteries to operate more efficiently through the use of specialised electrolytes based on tin molecules and software that uses components including big data, artificial intelligence, data processing and data visualisation.
The main customers are 3 groups, namely wind-farm owners, hotels and charging stations for electric vehicles.
Our commercial strategy is to work with battery system manufacturers who will distribute our products to our customers since they still include power electronics such as inverters and casings.
We have 3 patents for the electrolyte, the redox flow stack design and for the software mechanisms and control system. We also have 3 additional patents in development.
We need to finish our developments by completing the electrolyte manufacturing process and by improving the AI systems as well as analytics platform.
We generate revenues through the selling of the redox flow battery hardware, the electrolyte, the maintenance costs and through data and software access. Please add placeholders for our pricing so we can add numbers later.
I want you to include placeholders for quantification such as cost savings, efficiency increases and total energy capacity.

Output

Our technology allows redox flow batteries to operate more efficiently through the use of specialised electrolytes based on tin molecules and software that uses big data, artificial intelligence, data processing and data visualization. Our technology is particularly well-suited for wind-farm owners, hotels, and charging stations for electric vehicles. Our technology is creating a new value chain for the energy storage industry by providing significant cost savings, efficiency increases, and total energy capacity increases for our customers. We achieve this through our 3 patents for the electrolyte, the redox flow stack design, and for the software mechanisms and control system. Additionally, we have 3 additional patents in development.
Our commercial strategy is to work with battery system manufacturers who will distribute our products to our customers since they still include power electronics such as inverters and casings.
We generate revenues through the selling of the redox flow battery hardware, the electrolyte, the maintenance costs and through data and software access. Our pricing models include a [placeholder for pricing of the redox flow battery hardware], [placeholder for pricing of the electrolyte], [placeholder for pricing of the maintenance costs], and [placeholder for pricing of the data and software access].
We need to finish our developments by completing the electrolyte manufacturing process and by improving the AI systems as well as analytics platform.
Our technology creates a new value chain by providing customers with cost savings, efficiency increases and total energy capacity increases, by working with battery system manufacturers and by generating revenues through selling of hardware, electrolyte, maintenance costs and data and software access.

The text is clearly very repetitive. This is not ideal if our goal is to generate most of the input with only minor adjustments. Of course, one can try to force ChatGPT to be more precise and ask it to only use the input that is useful to answer the question but this would likely increase the input and customization even further.

Input

I need you to write me a text with a length that is as close to 1000 characters as possible. The content is supposed to answer the following question “What is your innovation?“.
The topic I want you to write about is a technology that allows redox flow batteries to operate more efficiently through the use of specialised electrolytes based on tin molecules and software that uses components including big data, artificial intelligence, data processing and data visualisation.
The main customers are 3 groups, namely wind-farm owners, hotels and charging stations for electric vehicles.
Our commercial strategy is to work with battery system manufacturers who will distribute our products to our customers since they still include power electronics such as inverters and casings.
We have 3 patents for the electrolyte, the redox flow stack design and for the software mechanisms and control system. We also have 3 additional patents in development.
We need to finish our developments by completing the electrolyte manufacturing process and by improving the AI systems as well as analytics platform.
We generate revenues through the selling of the redox flow battery hardware, the electrolyte, the maintenance costs and through data and software access. Please add placeholders for our pricing so we can add numbers later.
I want you to include placeholders for quantification such as cost savings, efficiency increases and total energy capacity.

Output

Our innovation is a technology that allows redox flow batteries to operate more efficiently through the use of specialised electrolytes based on tin molecules and software that uses big data, artificial intelligence, data processing and data visualisation. Our technology is particularly well-suited for wind-farm owners, hotels, and charging stations for electric vehicles. Our innovation is creating significant cost savings, efficiency increases, and total energy capacity increases. We achieve this through our 3 patents for the electrolyte, the redox flow stack design and for the software mechanisms and control system. Additionally, we have 3 additional patents in development.
Our commercial strategy is to work with battery system manufacturers who will distribute our products to our customers since they still include power electronics such as inverters and casings.
We generate revenues through the selling of the redox flow battery hardware, the electrolyte, the maintenance costs and through data and software access. Our pricing models include a [placeholder for pricing of the redox flow battery hardware], [placeholder for pricing of the electrolyte], [placeholder for pricing of the maintenance costs], and [placeholder for pricing of the data and software access].
We need to finish our developments by completing the electrolyte manufacturing process and by improving the AI systems as well as analytics platform.
Our innovation allows redox flow batteries to operate more efficiently, providing significant cost savings, efficiency increases, and total energy capacity increases through the use of specialised electrolytes based on tin molecules and software that uses big data, artificial intelligence, data processing and data visualisation.

This time, ChatGPT led with the requested answer albeit the text is still far too long and repetitive.

Input

I need you to write me a text with a length that is as close to 1000 characters as possible. The content is supposed to answer the following question “What is your unique positioning or place on the market?“.
The topic I want you to write about is a technology that allows redox flow batteries to operate more efficiently through the use of specialised electrolytes based on tin molecules and software that uses components including big data, artificial intelligence, data processing and data visualisation.
The main customers are 3 groups, namely wind-farm owners, hotels and charging stations for electric vehicles.
Our commercial strategy is to work with battery system manufacturers who will distribute our products to our customers since they still include power electronics such as inverters and casings.
We have 3 patents for the electrolyte, the redox flow stack design and for the software mechanisms and control system. We also have 3 additional patents in development.
We need to finish our developments by completing the electrolyte manufacturing process and by improving the AI systems as well as analytics platform.
We generate revenues through the selling of the redox flow battery hardware, the electrolyte, the maintenance costs and through data and software access. Please add placeholders for our pricing so we can add numbers later.
I want you to include placeholders for quantification such as cost savings, efficiency increases and total energy capacity.

Output

Our unique positioning in the market is that we provide a technology that allows redox flow batteries to operate more efficiently through the use of specialized electrolytes based on tin molecules and software that uses big data, artificial intelligence, data processing and data visualization. Our technology is particularly well-suited for wind-farm owners, hotels, and charging stations for electric vehicles. We provide significant cost savings, efficiency increases, and total energy capacity increases for our customers. Our commercial strategy is to work with battery system manufacturers who will distribute our products to our customers since they still include power electronics such as inverters and casings.
We generate revenues through the selling of the redox flow battery hardware, the electrolyte, the maintenance costs and through data and software access. Our pricing models include a [placeholder for pricing of the redox flow battery hardware], [placeholder for pricing of the electrolyte], [placeholder for pricing of the maintenance costs], and [placeholder for pricing of the data and software access].
We have 3 patents for the electrolyte, the redox flow stack design and for the software mechanisms and control system. We also have 3 additional patents in development.
We need to finish our developments by completing the electrolyte manufacturing process and by improving the AI systems as well as analytics platform.
Our unique positioning in the market is that we provide a technology that allows redox flow batteries to operate more efficiently with significant cost savings, efficiency increases, and total energy capacity increases and working with battery system manufacturers to distribute our products.

The general problem is that the chatbot is not trying to create an answer to the question primarily but is aiming to always summarise the input in its entirety while ignoring character limits. But this effect could be remedied with better input instructions.

Still, ChatGPT does not understand that the “position in the market” must be contrasted with current market dynamics.

Unfortunately, it seems like each input will require substantial customization and generating 100+ unique inputs for the EIC Accelerator proposal with extensive post-editing is unfeasible.

Annexes

For ChatGPT, is it impossible to present a useful Freedom To Operate (FTO) analysis from scratch since it is based on dated data sets among other limitations and it is likewise infeasible to generate financials and documents such as Letters of Intent (LOI).

Although, it can aid in creating templates for the Data Management Plan (DMP) or LOI’s:

Input:

I want you to create a template text for a customer (use a placeholder) who sends me a letter of intent to purchase my redox flow battery. Please include benefits such as the lower cost, higher efficiency and increased energy capacity. I need four different versions of the letter.

Output 1

Dear [Placeholder for Customer Name],

We are writing to express our interest in purchasing your innovative redox flow battery technology. Our company [Placeholder for company name] is actively seeking new solutions to improve the efficiency and cost-effectiveness of our energy storage systems. We have been impressed by the benefits of your technology, such as the lower cost, higher efficiency and increased energy capacity, and we believe it would be a valuable asset to our operations.

We would like to move forward with the purchase of your redox flow battery technology and request more information on the details of the product and the purchasing process. We look forward to the opportunity to work with you and to the potential benefits that this technology will bring to our company.

Please let us know your next steps, and we are happy to start the purchase process.

Sincerely,
[Placeholder for Customer Name]

Output 2

Dear [Placeholder for Customer Name],

We are writing to express our interest in your redox flow battery technology. Our company [Placeholder for company name] specializes in [placeholder for company’s specialization] and we are always looking for new ways to improve our operations. We have been impressed by the benefits of your technology, such as the lower cost, higher efficiency and increased energy capacity, and we believe it would be a valuable asset to our company.

We would like to move forward with the purchase of your redox flow battery technology, and we would appreciate if you could provide us with more information about the product and the purchasing process. We look forward to the opportunity to work with you, and to the potential benefits that this technology will bring to our company.

Please let us know your next steps, and we are ready to start the purchase process.

Sincerely,
[Placeholder for Customer Name]

Output 3

Dear [Placeholder for Customer Name],

We are writing to express our interest in your innovative redox flow battery technology. Our company [Placeholder for company name] operates [placeholder for company’s operations] and we are always looking for new ways to improve our efficiency and cost-effectiveness. We have been impressed by the benefits of your technology, such as the lower cost, higher efficiency and increased energy capacity, and we believe it would be a valuable asset to our operations.

We would like to move forward with the purchase of your redox flow battery technology and we would appreciate if you could provide us with more information about the product and the purchasing process. We look forward to the opportunity to work with you, and to the potential benefits that this technology will bring to our company.

Please let us know your next steps, and we are ready to start the purchase process.

Sincerely,
[Placeholder for Customer Name]

Output 4

Dear [Placeholder for Customer Name],

We are writing to express our interest in your redox flow battery technology. Our company [Placeholder for company name] is a leader in [placeholder for company’s specialization] and we are always looking for new ways to improve our operations. We have been impressed by the benefits of your technology, such as the lower cost, higher efficiency and increased energy capacity, and we believe it would be a valuable asset to our company.

We would like to move forward with the purchase of your redox flow battery technology, and we would appreciate if you could provide us with more information about the product and the purchasing process. We look forward to the opportunity to work with you, and to the potential benefits that this technology will bring to our company.

Please let us know your next steps, and we are ready to start the purchase process.

Sincerely,
[Placeholder for Customer Name]

Unfortunately, the templates are quite repetitive even though it is quite easy to be more creative with the provided input. With different input instructions, it is likely possible to gain more versatile letter templates but this article is investigating if satisfactory results can be generated with minimal work effort.

Conclusion: Is ChatGPT useful for the EIC Accelerator?

Yes. ChatGPT has great potential for structuring and brainstorming applications, especially for new writers. What would be necessary to increase the usability of chatbots is a version of ChatGPT that is familiar with successful grant proposals for the EIC Accelerator so that it understands what types of answers do well in certain sections.

The problem with that approach is that ChatGPT is making editorial decisions such as including “predictive maintenance” or trying to add the development plan to the question about the company’s strengths.

Unfortunately, ChatGPT is not a time saver at this stage. There can also be serious concerns regarding plagiarism since, while the text is AI generated, it is based on data sets that can be from proprietary sources. This is a risk carried by anyone who uses ChatGPT for professional use.

But ChatGPT can be a useful tool if used appropriately.


This article was last modified on Jan 21, 2023 @ 15:24


These tips are not only useful for European startups, professional writers, consultants and Small and Medium-Sized Enterprises (SME) but are generally recommended when writing a business plan or investor documents.

Deadlines: Post-Horizon 2020, the EIC Accelerator accepts Step 1 submissions now while the deadlines for the full applications (Step 2) under Horizon Europe are:

  • Step 1 (short proposal)
    • open now
  • Step 2 (business plan)
    • 1st cut-off: -
    • 2nd cut-off: -
    • 3rd cut-off: -
    • 4th cut-off: October 19th 2023 (extended)
  • Step 3 (interview)
    • 1st cut-off: -
    • 2nd cut-off: -
    • 3rd cut-off: October 2nd to 6th (extended)
    • 4th cut-off: November 27th to December 8th

The Step 1 applications must be submitted weeks in advance of Step 2. The next EIC Accelerator cut-off for Step 2 (full proposal) can be found here. After Brexit, UK companies can still apply to the EIC Accelerator under Horizon Europe albeit with non-dilutive grant applications only - thereby excluding equity-financing.

Contact: You can reach out to us via this contact form to work with a professional consultant.

EU, UK & US Startups: Alternative financing options for EU, UK and US innovation startups are the EIC Pathfinder (combining Future and Emerging Technologies - FET Open & FET Proactive) with €4M per project, Thematic Priorities, European Innovation Partnerships (EIP), Innovate UK with £3M (for UK-companies only) as well as the Small Business Innovation Research (SBIR) and Small Business Technology Transfer (STTR) grants with $1M (for US-companies only).

Any more questions? View the Frequently Asked Questions (FAQ) section.

Want to see all articles? They can be found here.

For Updates: Join this Newsletter!



by Stephan Segler, PhD
Professional Grant Consultant at Segler Consulting

General information on the EIC Accelerator template, professional grant writing and how to prepare a successful application can be found in the following articles:

A Quick FTO Guide for EIC Accelerator Applicants in a Rush


2023 Budget Allocations for EIC Pathfinder, Transition and Accelerator


Developing the Unique Selling Points (USP) for the EIC Accelerator


Explaining the Resubmission Process for the EIC Accelerator


A Short but Comprehensive Explanation of the EIC Accelerator


EIC Accelerator Success Cases


Deciding Between EIC Pathfinder, Transition and Accelerator


A Winning Candidate for the EIC Accelerator


EIC Accelerator Interview Preparation Process: Scripting the Pitch (Part 1)

A Short but Comprehensive Explanation of the EIC Accelerator

The EIC Accelerator blended financing (formerly SME Instrument Phase 2, grant and equity) by the European Commission (EC) and European Innovation Council (EIC) is a complex funding instrument for startups and Small- and Medium-Sized Enterprises (SME).

It is often supported by professional writers, freelancers or consultants since it can be challenging for startups to navigate the lengthy assessment and proposal writing process. This article aims to provide a brief but comprehensive overview of the program to help future applicants decide if the EIC Accelerator is the right instrument for them.

What is the EIC Accelerator?

The EIC Accelerator is a funding program by the European Commission (EC) and the European Innovation Council (EIC) as part of Horizon Europe.

It funds innovative DeepTech companies with grant and/or equity financing of up to €2.5 million and €15 million, respectively (see 2023 Budget).

Applicants can be from the EU-27 countries or from countries associated with Horizon Europe (see Eligibility).

The company’s technology should have reached Technology Readiness Level (TRL) of 5 at least and be able to reach TRL8 within 24 months but exceptions can apply (see Technology Readiness Levels).

What does the EIC Accelerator provide?

Next to business acceleration, coaching and networking opportunities, it provides funding in the form of 4 different application options:

  • Grant-only: A non-dilutive grant with the company reaching TRL8 at the end of the project and subsequently reaching TRL9 without the help of the EIC.
  • Grant-first: A non-dilutive grant with the company reaching TRL8 at the end of the project. There is an option to apply for dilutive equity financing from the EIC Fund afterward to reach TRL9 (see Grant-First).
  • Equity-only: Dilutive equity funding from the EIC Fund to reach TRL9.
  • Blended finance: A mix of non-dilutive grant and dilutive equity financing to reach TRL9 at the end of the project.

How do the different funding options finance development work?

In general, grant funding can only be used for activities up to TRL8 (i.e. TRL5 to TRL8) while equity funding can be used for developments up to TRL9 including innovation activities (i.e. TRL5 to TRL9).

What industries can apply and are there topic limitations?

The EIC publishes topics every year in the EIC Work Programme which outlines specific budget allocations. Generally, the budget is split between the options of an “Open” and a “Challenge” Call which are usually available on the same cut-off dates (see Deadline). A company can therefore decide which topic they would like to apply for. The two options are:

  • EIC Accelerator Open: This call is open to applicants of all industries provided they are not violating the agendas of the European Union (EU) in terms of climate, human rights, ethics and other political and social targets.
  • EIC Accelerator Challenges: These topics are clearly defined technology and industry themes that must be achieved or covered by the applicant (see EIC Accelerator Challenges). The applicant can select the respective Challenge during the Step 2 submission process.

When and how can I apply?

The EIC Accelerator generally has 3-4 cut-offs per year which are set for Step 2 submissions (see Deadline). The following conditions apply:

  • Step 1: This step encompasses a short application including a pitch deck (see Pitch Deck), a video (see Pitch Video) and a short proposal. Submitting a proposal is possible at all times since the call is continuously open.
  • Step 2: This step requires a very detailed business plan in addition to multiple annexes such as financials, Letters of Intent (LOI), a Freedom to Operate (FTO) analysis, a Data Management Plan (DMP), a pitch deck and a customizable company profile. After Step 1 has been passed, the applicants can apply to Step 2 to any of the designated deadlines (see Deadlines).
  • Step 3: This step is an interview with the EIC Jury that is usually conducted online through a video call. It encompasses a 10-minute pitch by the applicant using the pitch deck submitted in Step 2 and an up to 35-minute Question and Answer session by the jury (see Interview Preparation). If Step 2 has been passed successfully, the interview dates are generally a few weeks after the Step 2 evaluation was completed.

The EU application process is performed on a dedicated website provided by the EIC where an online form is acting as the proposal template. Each applicant can create the appropriate proposals and begin writing applications inside the web browser although it is recommended to use off-platform templates to prepare all documents in collaboration with a team and then upload the content for the submission.

What does the result of an application look like?

The EIC has increased the level of transparency compared to earlier years and has introduced detailed feedback from evaluators. For Step 1 and Step 2, four or three evaluators will grade the application, respectively, and leave feedback for the applicants.

  • Each evaluator will be able to grade the proposal with a GO or NO GO rating.
  • For Step 1, at least 2/4 of evaluators have to provide a GO for the application to be successful.
  • For Step 2, at least 3/3 of evaluators have to provide a GO for the application to be successful.

Feedback is provided to the applicants irrespective of the GO or NO GO grading through detailed responses by the evaluators for all evaluation criteria (see Evaluation Criteria).

For the Step 3 interviews, a unanimous decision by the EIC Jury is presented and the applicants likewise receive responses regarding the evaluation criteria as well as the GO or NO GO result.

If the applicant passes all three steps, the preparation for the Grant Agreement Contract (GAC) and a due diligence process are initiated.

How long does it take to apply for the EIC Accelerator?

The time it takes to apply for the EIC Accelerator will differ depending on the number of resubmissions and the efficiency of preparing an application. It can be further delayed if the due diligence process is slowed down from the side of the EIC.

In general, one can expect a timeline of 2-4 weeks for the preparation of Step 1 followed by a 5-30 day average assessment period. For Step 2, a 50-70 day preparation period followed by a 30-40 day assessment period should be expected. With the Step 3 interviews following approximately 2-6 weeks after the Step 2 result is obtained, one can add an additional 3-5 weeks to receive the final grading by the EIC Jury.

A fast application process can go from the Step 1 start to Step 3 approval within 6 months if no rejections have occurred and if all documents were prepared efficiently without waiting times.

In case of rejections and multiple resubmissions, the total process can also take multiple years and there is never a guarantee that a project will be funded.

What are the success chances for the EIC Accelerator?

Since the 3-Step application process is complex, it is difficult to estimate exact numbers for success rates. If 1,000 companies apply for Step 1 and 70% receive a GO over multiple weeks then it cannot be determined based on the published data how many of these exact companies proceed to the subsequent Step 2 deadline (see Deadlines).

The metrics are further obscured through the previous batch being able to resubmit their applications or abandon the application entirely.

Based on past data, the following estimations can be made (see 2021, 2022A, 2022B):

  • Step 1: ~67% pass rate
  • Step 2: ~22% pass rate
  • Step 3: ~32.5% pass rate
  • Total EIC Accelerator success rate: 4.8%

What limitations exist regarding the submissions?

The EIC Accelerator has introduced freezing periods for resubmissions whereas every applicant generally receives two attempts for each written proposal step (i.e. “two strikes, you’re out”). This means that a company that has failed twice in Step 1 will be blocked from submitting the same application for 12 months. The same is true for Step 2 applications.

There are nuances in the case of the Step 3 interviews which are explained here: Resubmission Process Explained.

What types of companies actually win the EIC Accelerator grant?

The companies that generally win the EIC Accelerator are often DeepTech hardware businesses but there are likewise software and IT industry winners among the funded projects (complete beneficiary lists are linked here: 2021, 2022A, 2022B).

How do I know if I should apply or not?

Predicting who will receive funding under the EIC is difficult even for seasoned consultancies. While it is possible to estimate the chances, the level of randomness during the evaluation process and the unknown variables introduced by the company during the proposal writing process render any estimate to be speculative.

If the company has an excellent technology, a great team, a scalable business model and is aligned with EU interests then the EIC Accelerator is worth pursuing.

Here is a list of general considerations for an ideal project: A Winning EIC Accelerator Candidate


This article was last modified on Feb 19, 2023 @ 23:35


These tips are not only useful for European startups, professional writers, consultants and Small and Medium-Sized Enterprises (SME) but are generally recommended when writing a business plan or investor documents.

Deadlines: Post-Horizon 2020, the EIC Accelerator accepts Step 1 submissions now while the deadlines for the full applications (Step 2) under Horizon Europe are:

  • Step 1 (short proposal)
    • open now
  • Step 2 (business plan)
    • 1st cut-off: -
    • 2nd cut-off: -
    • 3rd cut-off: -
    • 4th cut-off: October 19th 2023 (extended)
  • Step 3 (interview)
    • 1st cut-off: -
    • 2nd cut-off: -
    • 3rd cut-off: October 2nd to 6th (extended)
    • 4th cut-off: November 27th to December 8th

The Step 1 applications must be submitted weeks in advance of Step 2. The next EIC Accelerator cut-off for Step 2 (full proposal) can be found here. After Brexit, UK companies can still apply to the EIC Accelerator under Horizon Europe albeit with non-dilutive grant applications only - thereby excluding equity-financing.

Contact: You can reach out to us via this contact form to work with a professional consultant.

EU, UK & US Startups: Alternative financing options for EU, UK and US innovation startups are the EIC Pathfinder (combining Future and Emerging Technologies - FET Open & FET Proactive) with €4M per project, Thematic Priorities, European Innovation Partnerships (EIP), Innovate UK with £3M (for UK-companies only) as well as the Small Business Innovation Research (SBIR) and Small Business Technology Transfer (STTR) grants with $1M (for US-companies only).

Any more questions? View the Frequently Asked Questions (FAQ) section.

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by Stephan Segler, PhD
Professional Grant Consultant at Segler Consulting

General information on the EIC Accelerator template, professional grant writing and how to prepare a successful application can be found in the following articles:

A Quick FTO Guide for EIC Accelerator Applicants in a Rush


2023 Budget Allocations for EIC Pathfinder, Transition and Accelerator


Developing the Unique Selling Points (USP) for the EIC Accelerator


Explaining the Resubmission Process for the EIC Accelerator


A Short but Comprehensive Explanation of the EIC Accelerator


EIC Accelerator Success Cases


Deciding Between EIC Pathfinder, Transition and Accelerator


A Winning Candidate for the EIC Accelerator


EIC Accelerator Interview Preparation Process: Scripting the Pitch (Part 1)